Family office profile

S•••••••• F••••••••• L••

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Minocqua, WICandidateidentity confidence 30%Top 500 by research priority

Why this class: 13F filer that is on no adviser roster and is not institutional by name: could be an SFO, a corporate treasury or a trust company.

Not yet hand-verified
Last observed Sep 21, 2026 · 20 observations · 3 sources
1 people · 0 investments · 105 public positions · 9 events
This entity is a candidate. One public signal put it on the graph (13F filer that is on no adviser roster and is not institutional by name: could be an SFO, a corporate treasury or a trust company); it is not counted as a confirmed family office and nothing below should be read as saying it is one.

Each reading is 0 to 100 from the listed components in the evidence section; hover a tile for what it measures. No evidence yet of: direct investing, external managers, private markets, sponsor-friendly, real estate, co-investment.

Overview
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Profile completeness 34% (high value, high value shallow; the most valuable missing fact is classification)
identityclassificationwealth origincapital-scale evidencepeoplecontactsmandatedirect investmentsfund relationshipsco-investorssponsor relationshipsreal estatepublic holdingsrecent eventsprovenancefreshness
Classification
Candidate
Description
unknown
Headquarters
Minocqua, WI
Office address
unknown
Business phone
unknown
Website
unknown
Year established
unknown
Assets under management
unknown
Capital scale
Reported office AUM: unknown. 13F disclosed value $456M. These are different facts and are never added together.
Form 13F
$456M across 105 positions, quarter ended Mar 31, 2025. Long 13(f) securities only; never the whole portfolio.Fact
Classification history
  • Sep 19, 2026Candidate 30%13F filer that is on no adviser roster and is not institutional by name: could be an SFO, a corporate treasury or a trust companyInference
  • Sep 12, 2026Not a family office 80%the firm's own site describes another business, not a family office (cited)Fact
  • Sep 12, 2026Not a family office 80%the office describes itself as a not family office (cited)Fact
  • Sep 12, 2026Candidate 30%13F filer that is on no adviser roster and is not institutional by name: could be an SFO, a corporate treasury or a trust companyInference
Family and wealth origin
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Family served
unknown
Source of wealth
unknown
Operating company origin
unknown

Not on the record yet. Family and wealth-origin claims are written only from cited public sources.

Team
1 peopleshow
PersonTitleResponsibilityBusiness contactSource
A••• S••••AgentOther
phone: 844-844-3453 (published by the subject, May 1, 2026)
sec.gov Fact
Office contact points
Office address: P.O. BOX 937, Minocqua, WI, 54548 (published by the subject) sec.gov
Website: safeguardfinancial.com (published by the subject) safeguardfinancial.com
Investment mandate
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inferred only: public equity book 456467072.0

Stated (their words, cited)
No cited statement of mandate on the record.
Observed (from the investment record)
No investments on the record yet, so nothing is observed.
Inferred (regulatory shape and team)
Public equity book
$456M Inference
13F table value, quarter ended 2025-03-31; long 13(f) securities only
Invests directly
unknown
Allocates to managers
unknown
Asset classes
unknown
Sectors
unknown
Geography
unknown
Check size
unknown
Direct investments
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No substantiated direct investment on the record. Absence here is absence of evidence, not evidence of absence.
Fund and manager relationships
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No fund commitment or manager relationship on the record. Commitment amounts are shown only when public.
Public stakes and holdings
40 positionsshow
Form 13F holdings

Top 40 positions of 105 for the quarter ended Mar 31, 2025; $427M shown of $456M reported. Long 13(f) securities only. Never presented as the whole portfolio.

IssuerClassValueSharesWeight
V••••••• I•••• F••GROWTH ETF$132M355,13028.8%
V••••••• I•••• F••VALUE ETF$115M668,61225.3%
I•••••• T•CORE MSCI EAFE$26.4M349,5555.8%
V••••••• I•••• F••SM CP VAL ETF$24.7M132,4025.4%
V••••••• I•••• F••SML CP GRW ETF$18.3M72,7904.0%
S••••• S•••••••• T•US LCAP GR ETF$17.0M678,5743.7%
V••••••• T••••••••• F••VAN FTSE DEV MKT$10.1M199,1162.2%
S••••• S•••••••• T•US LCAP VA ETF$8.1M304,6201.8%
I•••••• T•IBONDS DEC25 ETF$5.7M227,8861.3%
V••••••• I•••• F••S&P 500 ETF SHS$5.6M10,9231.2%
I•••••• T•IBONDS DEC2026$5.0M207,2741.1%
V••••••• I•••• F••TOTAL STK MKT$4.4M16,1371.0%
S••••• S•••••••• T•US SML CAP ETF$4.3M184,9980.9%
I•••••• T•IBONDS 27 ETF$4.1M169,1250.9%
I•••••• T•IBDS DEC28 ETF$3.3M132,5590.7%
A•••• I••COM$3.3M15,0380.7%
M•••••••• C•••COM$3.2M8,4570.7%
S••• S•• 5•• E•• T•TR UNIT$2.8M4,9840.6%
S••••• S•••••••• T•US MID-CAP ETF$2.8M106,2960.6%
I•••••• T•IBONDS DEC 29$2.3M100,2550.5%
A••••• C•• I••COM$2.2M11,3430.5%
V••••••• I•••• F••MCAP VL IDXVIP$2.0M12,2920.4%
S••••• S•••••••• T•US DIVIDEND EQ$1.9M67,8900.4%
S••• S•• T•PORTFOLIO S&P500$1.8M27,9280.4%
S••• I•••• S•• F••PORTFOLIO EMG MK$1.8M45,9480.4%
S••• S•• T•PRTFLO S&P500 GW$1.7M21,7640.4%
V••••••• I•••• F••MCAP GR IDXVIP$1.7M6,9680.4%
N••••• C•••••••••COM$1.6M14,5620.3%
I•••••• Q•• T•UNIT SER 1$1.4M2,9500.3%
I•••••• T•IBONDS 25 TRM TS$1.4M57,8100.3%
B•••••••• H••••••• I•• D••CL B NEW$1.3M2,5270.3%
V••••••• W•••• F•INF TECH ETF$1.2M2,1860.3%
S••••• S•••••••• T•INTL EQTY ETF$1.1M57,5500.2%
I•••••• T•IBONDS 26 TRM TS$1.1M47,5320.2%
V••••••• I•••• F••MID CAP ETF$1.1M4,1870.2%
V••••••• S••••••••• F••••DIV APP ETF$1.1M5,4900.2%
V••••••• S••••••••• F••VNG RUS1000GRW$1.0M10,8850.2%
J••••••• C•••• • C••COM$1.0M4,1070.2%
I•••••• T•CORE S&P500 ETF$921,5371,6400.2%
E• S••••• T••••STRIVE 1000 GRWT$859,07121,4500.2%
Changes between the last two quarters
  • Mar 31, 2025 S•••••••• F••••••••• L•• increased I•••••• T• 165,807 -> 207,274 shares ($3,990,979 -> $5,018,100) sec.gov
  • Mar 31, 2025 S•••••••• F••••••••• L•• increased I•••••• T• 130,190 -> 169,125 shares ($3,119,360 -> $4,089,438) sec.gov
  • Mar 31, 2025 S•••••••• F••••••••• L•• increased I•••••• T• 96,806 -> 132,559 shares ($2,410,457 -> $3,348,433) sec.gov
  • Mar 31, 2025 S•••••••• F••••••••• L•• increased I•••••• T• 61,405 -> 100,255 shares ($1,400,026 -> $2,318,890) sec.gov
Real estate
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No documented real estate ownership link. A property is attributed to an office only through a documented control relationship, never from a surname.
Co-investors
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No co-investor on the record.
Independent sponsor relationships
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No cited relationship to an independent sponsor.
Related entities
show
Signals and timeline
3show

Most significant first: what kind of change it is, its size, whose change it is, and how recent. 3 events. 13F position changes are under Public stakes and holdings.

  • Sep 12, 2026Classification changedS•••••••• F••••••••• L••: CANDIDATE_FAMILY_OFFICE -> NOT_FAMILY_OFFICE (the office describes itself as a not family office (cited))c•••••••••Factno URL
  • Sep 12, 2026Office discoveredS•••••••• F••••••••• L•• files Form 13F (non_adviser_filer, $460,188,362 in 114 positions)DiscoveryInferencesec.gov
  • Sep 19, 2026Classification changedS•••••••• F••••••••• L••: NOT_FAMILY_OFFICE -> CANDIDATE_FAMILY_OFFICE (13F filer that is on no adviser roster and is not institutional by name: could be an SFO, a corporate treasury or a trust company)c•••••••••Inferenceno URL
Sources and evidence
20show

Every observation behind this profile: the value, when it was effective, the source, the quote where there is one, and whether it is a fact, an inference or an estimate. 20 shown.

Score components
Freshness
+100 d••• s•••• t•• n••••• s••••••••• f••• o• a•••••• v••••••••• (10 days)
Contactability
+10 v••••••• b••••••• p••••• (1)
Data confidence
+10 p•••••
+5 p••••• h•••••••
+10 r••••••••• r•••••
+15 i••••••••• s•••••• (3 sources)
Active deployment
no components; scored 0
Exists confidence
+50 r••••••••• i••••••••• •••• C•• o• E•••
+30 i••••••••• s•••••• (3 sources)
Research priority
+13 c•••••• s•••• ••••••• o• 1••• R•••• A••• f••••••••• a•••••• ($456,467,072)
+3 c••••••••• i••••••• u•••••••••
+5 n• d••••••••• y•• •••••••• w•••• a•• o•••
+2 n• w•••••• k•••• •••••••• w•••• f••• o•••
+0 r••• (463)
Mandate confidence
no components; scored 0
Identity confidence
+30 c••••••••• (CANDIDATE_FAMILY_OFFICE (13F filer that is on no adviser roster and is not institutional by name: could be an SFO, a corporate treasury or a trust company))
Real estate propensity
no components; scored 0
Co investment propensity
no components; scored 0
Family identity confidence
no components; scored 0
Private markets propensity
no components; scored 0
Current activity confidence
+25 a• s••••••••• f••• w••••• 1• m••••• (10 days)
External manager propensity
no components; scored 0
Direct investment propensity
no components; scored 0
Independent sponsor propensity
no components; scored 0
FactValueEffectiveSourceClass
Edgar entity typeotherSep 12, 2026SEC EDGAR entity submissions record (filer profile: forms filed, SIC, entity type, website) sec.govFact
Edgar forms13F-HR,N-PXSep 12, 2026SEC EDGAR entity submissions record (filer profile: forms filed, SIC, entity type, website) sec.govFact
Filing addressP.O. BOX 937, Minocqua, WI, 54548Mar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
Filing addressP.O. BOX 937, Minocqua, WI, 54548Dec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F filerYMar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F filerYDec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F admission signalnon_adviser_filerDec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
Other managers on 13F0Mar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
Other managers on 13F0Dec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
Latest 13F quarter2025-03-31Mar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
Latest 13F quarter2024-12-31Dec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F positions105Mar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F positions114Dec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F table value$456MMar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
13F table value$460MDec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
HeadquartersMinocqua, WIMar 31, 2025SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
HeadquartersMinocqua, WIDec 31, 2024SEC Form 13F data sets (quarterly holdings, all filers) sec.govFact
Website searchnot_foundSep 21, 2026DFX model output (c••••••••• rules, scores, mandates, matches) no URLInference
Website searchnot_foundSep 20, 2026DFX model output (c••••••••• rules, scores, mandates, matches) no URLInference
Website searchnot_foundSep 19, 2026DFX model output (c••••••••• rules, scores, mandates, matches) no URLInference