DFX Intelligence

Data Factory

RIA / WealthAdvisordual registered (broker-dealer)32 years in industry

HEATHER ELIZABETH HAYES

Advisor at MORGAN STANLEY

Ponte Vedra Beach, FL

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:02db8a35-7604-f8b6-7173-3ac0e6dce496

Data as of Sep 14, 2026 (this record's last observation) from federal regulator filings. Page built Sep 21, 2026, 10:21 PM UTC and rebuilt at most every 15 minutes.

Relationships: 5
Dated events: 1
On other graphs: 0
Observed: Jul 5, 2007 to Sep 14, 2026

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Current firm: MORGAN STANLEY
Current firm class: wirehousederived
Book size: not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none
Industry start: Jun 7, 1994earliest registration or exam on IAPD
Years in industry: 32derivedfrom the industry start date
Years at current firm: 2derivedfrom the current registration's begin date
Prior firms: 4
Current registrations: 1
Registered states: 2
Exams: S65|S63
First exam: Jun 7, 1994
First registration: Jul 5, 2007
Dual registered: yes, broker-dealer
IAPD individual key: 2353476

Registration history

registration spans on IAPD; the basis says whether the span is a current registration or a prior employment record

Firm	Class	Began	Ended	Current	Branch	Basis
MORGAN STANLEY	Wirehouse	May 2, 2024	n/a	yes	Ponte Vedra Beach, FL	Current employment
UBS FINANCIAL SERVICES INC.	Wirehouse	Nov 14, 2011	May 13, 2024	no	JACKSONVILLE, FL\|PONTE VEDRA BEACH, FL\|Ponte Vedra, FL	Previous registration
LPL FINANCIAL LLC	Bd affiliated wealth	Jun 19, 2009	Nov 18, 2011	no	JACKSONVILLE, FL	Previous registration
MORGAN STANLEY	Wirehouse	Jun 1, 2009	Jun 26, 2009	no	PONTE VEDRA BEACH, FL	Previous registration
CITIGROUP GLOBAL MARKETS INC.	Bd affiliated wealth	Jul 5, 2007	Jun 1, 2009	no	WATERTOWN, NY\|WATERTOWN, NY\|PONTE VEDRA BEACH, FL	Previous registration

Moves

a move is two registration dates; a bulk corporate re-registration is typed BULK_TRANSFER and is not a move

From	To	Left	Joined	Gap, days	Kind	Move type
UBS FINANCIAL SERVICES INC.	MORGAN STANLEY	May 13, 2024	May 2, 2024	-11	Firm change	Wirehouse to wirehouse
LPL FINANCIAL LLC	UBS FINANCIAL SERVICES INC.	Nov 18, 2011	Nov 14, 2011	-4	Firm change	Other
MORGAN STANLEY	LPL FINANCIAL LLC	Jun 26, 2009	Jun 19, 2009	-7	Firm change	Other
CITIGROUP GLOBAL MARKETS INC.	MORGAN STANLEY	Jun 1, 2009	Jun 1, 2009	0	Bulk transfer	Other

Relationships

Registered with (4)

→ MORGAN STANLEYRegistered adviserregistration: previous registration
Jun 1, 2009 to Jun 26, 2009factForm ADV
→ UBS FINANCIAL SERVICES INC.Registered adviserregistration: previous registration
Nov 14, 2011 to May 13, 2024factForm ADV
→ LPL FINANCIAL LLCRegistered adviserregistration: previous registration
Jun 19, 2009 to Nov 18, 2011factForm ADV
→ CITIGROUP GLOBAL MARKETS INC.Registered adviserregistration: previous registration
Jul 5, 2007 to Jun 1, 2009factForm ADV

Dated events

Occurred
May 13, 2024
Advisor changed firm
Heather Elizabeth Hayes left Ubs Financial Services Inc. for Morgan Stanley (registered 2024-05-02)
Form ADVobserved 6 days ago