DFX Intelligence

Data Factory

RIA / WealthRegistered adviserindependent wealth managerSEC registeredRAUM 100m 1b

FINANCIAL LIFE ADVISORS

FINANCIAL LIFE ADVISORS LLC, CRD 128502

SAN ANTONIO, TX

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:5365fa72-2bc4-a926-cf22-76f9bfc80a76

Data as of Mar 18, 2026 (this record's last observation) from federal regulator filings. Page built Sep 19, 2026, 3:00 AM UTC and rebuilt at most every 15 minutes.

Relationships: 22
Dated events: 7
On other graphs: 0
Observed: Jul 19, 2017 to Mar 18, 2026
29 observations

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Firm class: independent wealth managerderivedprivate_client_share=0.97 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0
Regulatory AUM: $366MItem 5.F on the latest filing (2026-03-18); as reported, and an affiliate's assets may be counted again on its own filing
Discretionary RAUM: $355M
Private client RAUM: $357MderivedItem 5.D individuals plus high net worth individuals
Private client share: 97%derivedprivate client RAUM over total RAUM
Advisors on IAPD: 7
RAUM per advisor: $52.3Mderivedthe firm's RAUM over its IAPD headcount: a firm average, never a person's book
Employees: 11
Advisory employees: 8
Offices: 0Schedule D 1.F, beyond the principal office
Accounts: 752
Individual clients: 89
High net worth clients: 118
SEC number: 801-111024
CIK: 1730813
CRD: 128502
Filings on the tape: 29
First filed: Jul 19, 2017
Latest filed: Mar 18, 2026
Organised: Limited Liability Company, TX
Website: financiallifeadvisers.com

Advisors on IAPD

current investment adviser representatives on the IAPD individual feed, longest tenure first

Advisor	Designations	Branch	Years here	In industry	Prior firms	Dual registered
BENJAMIN DAVID GURWITZ	Certified Financial Planner	SAN ANTONIO, TX	17	22	n/a	no
KIRK WARREN FRANCIS	Certified Financial Planner	SAN ANTONIO, TX	9	42	2	no
KIMBERLY ANN NOURIE	Certified Financial Planner	SAN ANTONIO, TX	8	27	3	no
NATHANIEL ADAM MORRIS	n/a	SAN ANTONIO, TX	6	22	4	no
JOSHUA JAMES HUSSONG	Certified Financial Planner	SAN ANTONIO, TX	2	15	2	no
MICHAEL EDWARD LAMPE	n/a	SAN ANTONIO, TX	0	23	n/a	no
ANGEL MELGOZA	Certified Financial Planner	SAN ANTONIO, TX	0	14	8	no

Owners and control persons

Schedule A and B as filed; ownership codes are the form's bands (NA under 5%, A 5 to 10%, B 10 to 25%, C 25 to 50%, D 50 to 75%, E over 75%); people are listed as filed and never merged by name

Owner	Title	Ownership code	Control person	Acquired	First seen	Last seen
FRANCIS, KIRK, WARREN	MEMBER, CEO, CCO	C	yes	02/2017	Jul 19, 2017	Jul 17, 2024
FRANCIS, KIRK, WARREN	CEO, CCO	Na	yes	02/2017	Jul 19, 2017	Jul 17, 2024
GURWITZ, BENJAMIN, DAVID	MEMBER, COO	D	yes	02/2017	Jul 19, 2017	Jul 17, 2024
GURWITZ, BENJAMIN, DAVID	Coo	Na	yes	02/2017	Jul 19, 2017	Jul 17, 2024
KFBG HOLDINGS, LLC	Shareholder	E	yes	02/2017	Jul 19, 2017	Jul 17, 2024

Regulatory AUM by fiscal year

annual amendments (and the roster's annual snapshot) as filed; where a year was amended twice the later filing draws the line; showing 9 of 11

Fiscal year	Filed	RAUM	Discretionary	Employees	Advisory staff	Private funds	Fund GAV
2025	Mar 18, 2026	$366M	$355M	11	8	n/a	n/a
2024	Feb 12, 2025	$346M	$293M	11	8	n/a	n/a
2023	Mar 1, 2024	$324M	$277M	9	6	n/a	n/a
2022	Mar 15, 2023	$287M	$243M	10	7	n/a	n/a
2021	Mar 18, 2022	$361M	$282M	10	7	n/a	n/a
2020	Mar 31, 2021	$284M	$230M	9	7	n/a	n/a
2019	Mar 20, 2020	$232M	$190M	10	7	n/a	n/a
2018	Mar 28, 2019	$194M	$154M	11	8	n/a	n/a
2017	Mar 30, 2018	$154M	$114M	10	8	n/a	n/a

Advisor flows

derived: registrations beginning and ending at this CRD on IAPD, bulk corporate re-registrations excluded; the rate is departures over IAPD headcount

Joined, 12m	Left, 12m	Net, 12m	Departure rate, 12m	Joined, 90d	Left, 90d	Left, no destination yet	Joined, 36m	Left, 36m
1	2	-1	28.6%	1	0	0	3	4

Growth

derived from consecutive annual filings; RAUM as reported

Latest fiscal year	RAUM	A year earlier	1y change	Three years earlier	3y CAGR	Employees	A year earlier	Offices	A year earlier
2025	$366M	$346M	5.9%	$287M	8.5%	11	11	0	0

Teams in

teams that arrived here from one firm together

Other firm	Advisors	First left	Last joined	From	Kind	Move type	Share of firm
CROSS FINANCIAL SERVICES CORPORATION	2	Nov 9, 2018	Mar 2, 2017	SAN ANTONIO, TX	Team lift out	Other	66.7%

Relationships

Registered with (15)

← ANGEL MELGOZAAdvisorregistration: previous registration
Feb 18, 2013 to Nov 13, 2018factForm ADV
← MICHAEL EDWARD LAMPEAdvisorregistration: current employment
Sep 22, 2025 to presentfactForm ADV
← JOSHUA JAMES HUSSONGAdvisorregistration: current employment
Mar 7, 2024 to presentfactForm ADV
← NATHANIEL ADAM MORRISAdvisorregistration: current employment
Apr 29, 2020 to presentfactForm ADV
← KIMBERLY ANN NOURIEAdvisorregistration: current employment
Nov 9, 2017 to presentfactForm ADV
← KIRK WARREN FRANCISAdvisorregistration: current employment
Mar 2, 2017 to presentfactForm ADV
← BENJAMIN DAVID GURWITZAdvisorregistration: current employment
Nov 6, 2008 to presentfactForm ADV
← Scott Edward LeavittAdvisorregistration: previous registration
Nov 21, 2024 to May 4, 2026factForm ADV
← MARY JO HASELHORSTAdvisorregistration: previous registration
Oct 28, 2019 to Feb 9, 2026factForm ADV
← Cameron NeumannAdvisorregistration: previous registration
Nov 20, 2023 to Apr 9, 2025factForm ADV
← Brianna Mieko BlackAdvisorregistration: previous registration
Nov 9, 2022 to Oct 11, 2023factForm ADV
← KEVIN SCOTT RADEMACHERAdvisorregistration: previous registration
Oct 2, 2018 to Aug 17, 2023factForm ADV
← MICHAEL BRIAN MCINTOSHAdvisorregistration: previous registration
Mar 2, 2017 to Aug 26, 2022factForm ADV
← EZEQUIEL AVILESAdvisorregistration: previous registration
Aug 22, 2016 to Mar 1, 2021factForm ADV
← BYRON DANIEL CLARKAdvisorregistration: previous registration
Mar 2, 2017 to Sep 13, 2019factForm ADV

Controls (3)

← GURWITZ, BENJAMIN, DAVIDOwnerMEMBER, COO, ownership code D, individual
Jul 19, 2017 to Jul 17, 2024factForm ADV
← FRANCIS, KIRK, WARRENOwnerMEMBER, CEO, CCO, ownership code C, individual
Jul 19, 2017 to Jul 17, 2024factForm ADV
← KFBG HOLDINGS, LLCOwnerSHAREHOLDER, ownership code E, domestic entity
Jul 19, 2017 to Jul 17, 2024factForm ADV

Moved with (1)

← CROSS FINANCIAL SERVICES CORPORATIONRegistered adviser2 advisors, team lift out, same day
Nov 9, 2018 to Mar 2, 2017factForm ADV

Dated events

Occurred
May 4, 2026
Advisor changed firm
Scott Edward Leavitt left Financial Life Advisors for Adams Wealth Advisors (registered 2026-05-28)
Form ADVobserved 4 days ago
Occurred
Feb 9, 2026
Advisor changed firm
Mary Jo Haselhorst left Financial Life Advisors for Inflection Financial (registered 2025-11-26)
Form ADVobserved 4 days ago
Occurred
Apr 9, 2025
Advisor changed firm
Cameron Neumann left Financial Life Advisors for Level Four Advisory Services (registered 2025-05-09)
Form ADVobserved 4 days ago
Occurred
Oct 11, 2023
Advisor changed firm
Brianna Mieko Black left Financial Life Advisors for Saltbox Financial Llc (registered 2024-03-21)
Form ADVobserved 4 days ago
Occurred
Aug 17, 2023
Advisor changed firm
Kevin Scott Rademacher left Financial Life Advisors for Lifetime Financial Planners Llc (registered 2023-11-06)
Form ADVobserved 4 days ago
Occurred
Aug 26, 2022
Advisor changed firm
Michael Brian Mcintosh left Financial Life Advisors for Klr Investment Advisors, Llc (registered 2023-10-11)
Form ADVobserved 4 days ago
Occurred
Jul 19, 2017
First Form ADV filing
Financial Life Advisors filed its initial SEC registration (Form ADV)
Form ADVobserved 4 days ago

Provenance

Graph: RIA / Wealth Management
Canonical id: dfx:ria:5365fa72-2bc4-a926-cf22-76f9bfc80a76
First observed: Jul 19, 2017
Last observed: Mar 18, 2026 6 months ago
Source families: Federal regulator filings
3 registered feeds stand behind this record; each fact above carries its own dates and, where the publisher serves one, its document.
Resolution: Identity across graphs by shared identifier (CRD, CIK, EIN, ADV fund id, individual CRD) or citation; a name match is shown as a candidate and never merged.

FINANCIAL LIFE ADVISORS

FINANCIAL LIFE ADVISORS LLC, CRD 128502

SAN ANTONIO, TX

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:5365fa72-2bc4-a926-cf22-76f9bfc80a76

Data as of Mar 18, 2026 (this record's last observation) from federal regulator filings. Page built Sep 19, 2026, 3:00 AM UTC and rebuilt at most every 15 minutes.

Advisor

Designations

Branch

Years here

In industry

Prior firms

Dual registered

BENJAMIN DAVID GURWITZ

Certified Financial Planner

SAN ANTONIO, TX

n/a

KIRK WARREN FRANCIS

Certified Financial Planner

SAN ANTONIO, TX

KIMBERLY ANN NOURIE

Certified Financial Planner

SAN ANTONIO, TX

NATHANIEL ADAM MORRIS

n/a

SAN ANTONIO, TX

JOSHUA JAMES HUSSONG

Certified Financial Planner

SAN ANTONIO, TX

MICHAEL EDWARD LAMPE

n/a

SAN ANTONIO, TX

n/a

ANGEL MELGOZA

Certified Financial Planner

SAN ANTONIO, TX

Owner

Title

Ownership code

Control person

Acquired

First seen

Last seen

FRANCIS, KIRK, WARREN

MEMBER, CEO, CCO

yes

02/2017

Jul 19, 2017

Jul 17, 2024

FRANCIS, KIRK, WARREN

CEO, CCO

yes

02/2017

Jul 19, 2017

Jul 17, 2024

GURWITZ, BENJAMIN, DAVID

MEMBER, COO

yes

02/2017

Jul 19, 2017

Jul 17, 2024

GURWITZ, BENJAMIN, DAVID

Coo

yes

02/2017

Jul 19, 2017

Jul 17, 2024

KFBG HOLDINGS, LLC

Shareholder

yes

02/2017

Jul 19, 2017

Jul 17, 2024

Fiscal year

Filed

RAUM

Discretionary

Employees

Advisory staff

Offices

Private funds

Fund GAV

2025

Mar 18, 2026

$366M

$355M

n/a

2024

Feb 12, 2025

$346M

$293M

n/a

2023

Mar 1, 2024

$324M

$277M

n/a

2022

Mar 15, 2023

$287M

$243M

n/a

2021

Mar 18, 2022

$361M

$282M

n/a

2020

Mar 31, 2021

$284M

$230M

n/a

2019

Mar 20, 2020

$232M

$190M

n/a

2018

Mar 28, 2019

$194M

$154M

n/a

2017

Mar 30, 2018

$154M

$114M

n/a

Joined, 12m

Left, 12m

Net, 12m

Departure rate, 12m

Joined, 90d

Left, 90d

Left, no destination yet

Joined, 36m

Left, 36m

-1

28.6%

Latest fiscal year

RAUM

A year earlier

1y change

Three years earlier

3y CAGR

Employees

A year earlier

Offices

A year earlier

2025

$366M

$346M

5.9%

$287M

8.5%

Other firm

Advisors

First left

Last joined

From

Kind

Move type

Share of firm

CROSS FINANCIAL SERVICES CORPORATION

Nov 9, 2018

Mar 2, 2017

SAN ANTONIO, TX

Team lift out

Other

66.7%