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RIA / WealthAdvisordual registered (broker-dealer)21 years in industry

Jennifer Seay Farley

Advisor at CETERA INVESTMENT ADVISERS LLC

GLEN ALLEN, VA | RICHMOND, VA

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Search this name across graphsid dfx:ria:6bb61076-3fb4-7985-a638-305d451c2f44

Data as of Sep 14, 2026 (this record's last observation) from federal regulator filings. Page built Sep 19, 2026, 3:10 PM UTC and rebuilt at most every 15 minutes.

Relationships: 4
Dated events: 0
On other graphs: 0
Observed: Jun 1, 2005 to Sep 14, 2026

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Current firm: CETERA INVESTMENT ADVISERS LLC
Current firm class: broker-dealer affiliated wealth managerderived
Book size: not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none
Industry start: Jun 1, 2005earliest registration or exam on IAPD
Years in industry: 21derivedfrom the industry start date
Years at current firm: 3derivedfrom the current registration's begin date
Prior firms: 3
Current registrations: 1
Registered states: 1
Exams: S66
First exam: Apr 18, 2022
First registration: Jun 1, 2005
Dual registered: yes, broker-dealer
Other names: JENNIFER JOY SEAY|JENNIFER JOY FARLEY|JENNIFER S FARLEY|Jennifer J Farley
IAPD individual key: 3243200

Registration history

registration spans on IAPD; the basis says whether the span is a current registration or a prior employment record

Firm	Class	Began	Ended	Current	Branch	Basis
CETERA INVESTMENT ADVISERS LLC	Bd affiliated wealth	Aug 10, 2023	n/a	yes	RICHMOND, VA\|GLEN ALLEN, VA	Current employment
SECURIAN FINANCIAL SERVICES, INC.	Former SEC adviser	Apr 22, 2022	Aug 10, 2023	no	Richmond, VA\|ST. PAUL, MN	Previous registration
NORTHWESTERN MUTUAL WEALTH MANAGEMENT COMPANY	n/a	Jan 3, 2007	Apr 30, 2007	no	MILWAUKEE, WI	Previous registration
NORTHWESTERN MUTUAL INVESTMENT SERVICES,LLC	No RAUM reported	Jun 1, 2005	Sep 12, 2012	no	RICHMOND, VA\|RICHMOND, VA	Previous registration

Moves

a move is two registration dates; a bulk corporate re-registration is typed BULK_TRANSFER and is not a move

From	To	Left	Joined	Gap, days	Kind	Move type
SECURIAN FINANCIAL SERVICES, INC.	CETERA INVESTMENT ADVISERS LLC	Aug 10, 2023	Aug 10, 2023	0	Bulk transfer	RIA to ibd
NORTHWESTERN MUTUAL INVESTMENT SERVICES,LLC	NORTHWESTERN MUTUAL WEALTH MANAGEMENT COMPANY	Sep 12, 2012	Jan 3, 2007	-2,079	Firm change after gap	Other
NORTHWESTERN MUTUAL WEALTH MANAGEMENT COMPANY	SECURIAN FINANCIAL SERVICES, INC.	Apr 30, 2007	Apr 22, 2022	5,471	Firm change after gap	Other

Relationships

Registered with (4)

→ CETERA INVESTMENT ADVISERS LLCRegistered adviserregistration: current employment
Aug 10, 2023 to presentfactForm ADV
→ SECURIAN FINANCIAL SERVICES, INC.Registered adviserregistration: previous registration
Apr 22, 2022 to Aug 10, 2023factForm ADV
→ NORTHWESTERN MUTUAL INVESTMENT SERVICES,LLCRegistered adviserregistration: previous registration
Jun 1, 2005 to Sep 12, 2012factForm ADV
→ NORTHWESTERN MUTUAL WEALTH MANAGEMENT COMPANYRegistered adviserregistration: previous registration
Jan 3, 2007 to Apr 30, 2007factForm ADV

Dated events

No dated event names this entity yet.