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RIA / WealthAdvisorCertified Financial Planner22 years in industry

JUSTIN EVERETT MARTELLO

Advisor at EFFECTIVE ASSETS

HASLETT, MI

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Search this name across graphsid dfx:ria:df876ce0-79c1-b6de-4495-3a4665f1c04b

Data as of Sep 14, 2026 (this record's last observation) from federal regulator filings. Page built Sep 21, 2026, 5:27 PM UTC and rebuilt at most every 15 minutes.

Relationships: 4
Dated events: 0
On other graphs: 0
Observed: Oct 23, 2006 to Sep 14, 2026

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Current firm: EFFECTIVE ASSETS
Current firm class: independent wealth managerderived
Book size: not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none
Industry start: Mar 1, 2004earliest registration or exam on IAPD
Years in industry: 22derivedfrom the industry start date
Years at current firm: 9derivedfrom the current registration's begin date
Prior firms: 3
Current registrations: 1
Registered states: 3
Designations: Certified Financial Planner
Exams: S66|S63
First exam: Mar 1, 2004
First registration: Oct 23, 2006
Dual registered: no
IAPD individual key: 4751869

Registration history

registration spans on IAPD; the basis says whether the span is a current registration or a prior employment record

Firm	Class	Began	Ended	Current	Branch	Basis
EFFECTIVE ASSETS	Independent wealth	Feb 23, 2017	n/a	yes	HASLETT, MI	Current employment
LINCOLN PAIN CONSULTING	n/a	Jan 3, 2012	Feb 20, 2018	no	EL CERRITO, CA	Previous registration
CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.	Bd affiliated wealth	Jan 4, 2007	Dec 31, 2011	no	BERKELEY, CA\|LA MESA, CA	Previous registration
HORNOR, TOWNSEND & KENT, LLC	Independent wealth	Oct 23, 2006	Dec 15, 2006	no	SAN DIEGO, CA\|SAN DIEGO, CA	Previous registration

Moves

a move is two registration dates; a bulk corporate re-registration is typed BULK_TRANSFER and is not a move

From	To	Left	Joined	Gap, days	Kind	Move type
LINCOLN PAIN CONSULTING	EFFECTIVE ASSETS	Feb 20, 2018	Feb 23, 2017	-362	Firm change after gap	Other
CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.	LINCOLN PAIN CONSULTING	Dec 31, 2011	Jan 3, 2012	3	Firm change	Other
HORNOR, TOWNSEND & KENT, LLC	CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.	Dec 15, 2006	Jan 4, 2007	20	Firm change	Other

Relationships

Registered with (4)

→ EFFECTIVE ASSETSRegistered adviserregistration: current employment
Feb 23, 2017 to presentfactForm ADV
→ LINCOLN PAIN CONSULTINGRegistered adviserregistration: previous registration
Jan 3, 2012 to Feb 20, 2018factForm ADV
→ CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.Registered adviserregistration: previous registration
Jan 4, 2007 to Dec 31, 2011factForm ADV
→ HORNOR, TOWNSEND & KENT, LLCRegistered adviserregistration: previous registration
Oct 23, 2006 to Dec 15, 2006factForm ADV

Dated events

No dated event names this entity yet.