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RIA / WealthAdvisor34 years in industry

MARCELO DANIEL BERNARDO

Advisor at CWM, LLC

Torrance, CA | Pasadena, CA | Woodland Hills, CA | OMAHA, NE

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Search this name across graphsid dfx:ria:fc22effa-aade-894a-1d2c-15119527826d

Data as of Sep 15, 2026 (this record's last observation) from federal regulator filings. Page built Sep 20, 2026, 6:06 AM UTC and rebuilt at most every 15 minutes.

Relationships: 7
Dated events: 0
On other graphs: 0
Observed: Jan 16, 2001 to Sep 15, 2026

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Current firm: CWM, LLC
Current firm class: broker-dealer affiliated wealth managerderived
Book size: not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none
Industry start: Jul 14, 1992earliest registration or exam on IAPD
Years in industry: 34derivedfrom the industry start date
Years at current firm: 5derivedfrom the current registration's begin date
Prior firms: 6
Current registrations: 1
Registered states: 2
Exams: S63|S65
First exam: Jul 14, 1992
First registration: Jan 16, 2001
Dual registered: no
Other names: MARCELO DANIEL BERNARDO|MARCELO DANIEL BERNARDO
IAPD individual key: 2248872

Registration history

registration spans on IAPD; the basis says whether the span is a current registration or a prior employment record

Firm	Class	Began	Ended	Current	Branch	Basis
CWM, LLC	Bd affiliated wealth	Oct 19, 2020	n/a	yes	OMAHA, NE\|Pasadena, CA\|Woodland Hills, CA\|Torrance, CA	Current employment
APPLIED FINANCIAL PLANNING, INC.	State registered	Dec 10, 2009	Nov 3, 2020	no	IRVINE, CA	Previous registration
LPL FINANCIAL LLC	Bd affiliated wealth	Sep 12, 2008	Oct 21, 2020	no	WOODLAND HILLS, CA\|IRVINE, CA\|IRVINE, CA\|PASADENA, CA\|TORRANCE, CA	Previous registration
CITIGROUP GLOBAL MARKETS INC.	Bd affiliated wealth	May 29, 2007	Sep 26, 2008	no	Fountain Valley, CA\|SANTA ANA, CA\|SANTA ANA, CA	Previous registration
CITICORP INVESTMENT SERVICES	n/a	Apr 3, 2006	May 29, 2007	no	SANTA ANA, CA\|SANTA ANA, CA	Previous registration
CUNA BROKERAGE SERVICES, INC.	Former SEC adviser	Feb 12, 2004	Feb 23, 2006	no	WESTMINSTER, CA\|DOWNEY, CA	Previous registration
WELLS FARGO ADVISORS	Wirehouse	Jan 16, 2001	Jan 29, 2004	no	SEAL BEACH, CA	Previous registration

Moves

a move is two registration dates; a bulk corporate re-registration is typed BULK_TRANSFER and is not a move

From	To	Left	Joined	Gap, days	Kind	Move type
APPLIED FINANCIAL PLANNING, INC.	CWM, LLC	Nov 3, 2020	Oct 19, 2020	-15	Firm change	Other
LPL FINANCIAL LLC	APPLIED FINANCIAL PLANNING, INC.	Oct 21, 2020	Dec 10, 2009	-3,968	Firm change after gap	Ibd to state RIA
CITIGROUP GLOBAL MARKETS INC.	LPL FINANCIAL LLC	Sep 26, 2008	Sep 12, 2008	-14	Firm change	Other
CITICORP INVESTMENT SERVICES	CITIGROUP GLOBAL MARKETS INC.	May 29, 2007	May 29, 2007	0	Bulk transfer	Other
CUNA BROKERAGE SERVICES, INC.	CITICORP INVESTMENT SERVICES	Feb 23, 2006	Apr 3, 2006	39	Firm change	Other
WELLS FARGO ADVISORS	CUNA BROKERAGE SERVICES, INC.	Jan 29, 2004	Feb 12, 2004	14	Firm change	Other

Team moves

moves this advisor made together with colleagues (two or more registrations ending and beginning together)

Team	Left	Joined	From	Kind
136834:155344:CA:2020-11-03	Nov 3, 2020	Oct 19, 2020	IRVINE, CA	Firm change
6413:136834:CA:2020-10-21	Oct 21, 2020	Dec 10, 2009	TORRANCE, CA	Firm change after gap

Relationships

Registered with (7)

→ CWM, LLCRegistered adviserregistration: current employment
Oct 19, 2020 to presentfactForm ADV
→ APPLIED FINANCIAL PLANNING, INC.Registered adviserregistration: previous registration
Dec 10, 2009 to Nov 3, 2020factForm ADV
→ LPL FINANCIAL LLCRegistered adviserregistration: previous registration
Sep 12, 2008 to Oct 21, 2020factForm ADV
→ CITIGROUP GLOBAL MARKETS INC.Registered adviserregistration: previous registration
May 29, 2007 to Sep 26, 2008factForm ADV
→ CITICORP INVESTMENT SERVICESRegistered adviserregistration: previous registration
Apr 3, 2006 to May 29, 2007factForm ADV
→ CUNA BROKERAGE SERVICES, INC.Registered adviserregistration: previous registration
Feb 12, 2004 to Feb 23, 2006factForm ADV
→ WELLS FARGO ADVISORSRegistered adviserregistration: previous registration
Jan 16, 2001 to Jan 29, 2004factForm ADV

Dated events

No dated event names this entity yet.