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Transactions / E•••••• R••••
G•••• C•••••• M••••••••• to Acquire E•••••• R••••
Platform acquisitionannouncedannounced Sep 7, 2022Fact
What happened
- Target
- E•••••• R••••
- Platform
- not an add-on on record
- Control
- Control
- Share acquired
- unknown
- Industry
- transportation_logistics / logistics
- Target location
- unknown
- Seller kind
- Founder
- Rollover
- unknown
Values, only where disclosed
- Enterprise value
- Not disclosed
- Purchase price
- Not disclosed
- Equity value
- Not disclosed
- Target revenue
- Not disclosed
- Target EBITDA
- Not disclosed
- Multiple
- Not disclosed
Parties and roles
8 named
Buy side
- “S••• P•••••, Founding Partner of G••••, said, “We look forward to partnering with E•••••• R••••’s strong management team to continue to bring transformative solutions to key industries that face complex challenges with the rise of streaming, media fragmentation, and content proliferation.”
- “G•••• C•••••• M••••••••• L••• (“G••••”), a leading New York-based middle market private equity firm, has announced today that it has signed a definitive agreement to acquire E•••••• R••••, Inc. (“E•••••• R••••” or “ER”) — a founder-led global company specializing in the activation of omnichannel mar”
- “G•••• C•••••• M••••••••• L••• (“G••••”), a leading New York-based middle market private equity firm, has announced today that it has signed a definitive agreement to acquire E•••••• R••••, Inc. (“E•••••• R••••” or “ER”) — a founder-led global company specializing in the activation of omnichannel mar”
Advisory side
- L••••••• L••Buy-side adviserconfirmed“LionTree served as the financial advisor to G••••.”
- K••••••• • E•••• L••Legal adviserconfirmed“M••••• • C•••••• L•• served as exclusive financial advisor and K••••••• • E•••• L•• served as legal counsel to E•••••• R••••.”
- M••••• • C•••••• L••Sell-side adviserconfirmed“M••••• • C•••••• L•• served as exclusive financial advisor and K••••••• • E•••• L•• served as legal counsel to E•••••• R••••.”
Side not stated
- ““E•••••• R•••• is pleased to partner with G•••• to unleash the next chapter of our growth,” said T•• C•••••, CEO of E•••••• R••••.”
- “G•••• C•••••• M••••••••• L••• (“G••••”), a leading New York-based middle market private equity firm, has announced today that it has signed a definitive agreement to acquire E•••••• R••••, Inc. (“E•••••• R••••” or “ER”) — a founder-led global company specializing in the activation of omnichannel mar”
Evidence
“G•••• C•••••• M••••••••• L••• (“G••••”), a leading New York-based middle market private equity firm, has announced today that it has signed a definitive agreement to acquire E•••••• R••••, Inc. (“E•••••• R••••” or “ER”) — a founder-led global company specializing in the activation of omnichannel marketing campaigns and production payroll and accounting solutions for brands, agencies and content producers — through affiliates of G••••’s second institutional fund, G•••• I••••••••• F••• I•• L•••”
Press release wires (PR Newswire, GlobeNewswire, Business Wire public pages and RSS)confidence 80%recorded Sep 15, 2026