The names on this page are hidden. Create a free account to reveal 5 records a month, or get Private Equity Intelligence at $249 a month for every name. Every figure, date and source on this page is public either way.

Transactions / R•••••••

A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing capabilities

Add-on acquisitionclosedadd-onannounced Mar 12, 2025closed Mar 6, 2025Fact
What happened
Target
R•••••••
Platform
A•••• D••••••add-on basis: A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing capabilities | A•••• D•••••• is held by I•••••••• E••••• on its portfolio page; published on I•••••••• E•••••'s own news page
Control
Control
Share acquired
unknown
Industry
business_services / marketing
Target location
unknown
Seller kind
unknown
Rollover
unknown
Values, only where disclosed
Enterprise value
Not disclosed
Purchase price
Not disclosed
Equity value
Not disclosed
Target revenue
Not disclosed
Target EBITDA
Not disclosed
Multiple
Not disclosed
Parties and roles
5 named
Buy side
  • A•••• D••••••Platformconfirmed
    “A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing capabilities | A•••• D•••••• is held by I•••••••• E••••• on its portfolio page; published on I•••••••• E•••••'s own news page”
  • I•••••••• E••••• L•Sponsorderived
    “A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing capabilities | A•••• D•••••• is held by I•••••••• E••••• on its portfolio page; published on I•••••••• E•••••'s own news page”
Side not stated
  • G••••• L••••Managementconfirmed
    “G••••• L••••, co-founder and CEO of A•••• D••••••, says: “R•••••••’s expertise in direct marketing, personalization, and data-driven decision-making complements A•••• D••••••’s strategy, design, and tech capabilities.”
  • S••••• A••••••Managementconfirmed
    “S••••• A••••••, co-CEO and co-founder of R•••••••, says: “A•••• D•••••• and R••••••• share a strategic focus and bring together specialisms in CX, offering a perfect match to help large enterprises accelerate digital transformation.”
  • R•••••••Targetconfirmed
    “A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing capabilities”
Evidence
“A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing capabilities”
Press release wires (PR Newswire, GlobeNewswire, Business Wire public pages and RSS)confidence 80%recorded Sep 18, 2026
A•••• D•••••• acquires R••••••• to enhance customer engagement and data-driven marketing c | Private Equity Intelligence | DFX