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Transactions / S•••••••

Ninjacat Acquires S•••••••, Furthering Vision Of Delivering An All-in-one Platform And Single Source Of Truth For All Marketing Data

Add-on acquisitionannouncedadd-onannounced Aug 10, 2022Fact
What happened
Platform
N•••••••add-on basis: N•••••••, the digital marketing performance management platform purpose-built for agencies, media companies, and multilocation brands, today announced the acquisition of S•••••••, a leading pay-per-click (PPC) budget management software suite. | N••••••• is held by C••••• P•••• Capital on its portfolio page; published on C••••• P•••• Capital's own news page
Control
Control
Share acquired
unknown
Industry
business_services / marketing
Target location
unknown
Seller kind
unknown
Rollover
unknown
Values, only where disclosed
Enterprise value
Not disclosed
Purchase price
Not disclosed
Equity value
Not disclosed
Target revenue
Not disclosed
Target EBITDA
Not disclosed
Multiple
Not disclosed
Parties and roles
4 named
Buy side
  • N•••••••Platformconfirmed
    N•••••••, the digital marketing performance management platform purpose-built for agencies, media companies, and multilocation brands, today announced the acquisition of S•••••••, a leading pay-per-click (PPC) budget management software suite. | N••••••• is held by C••••• P•••• Capital on its portfo
  • N•••••••, the digital marketing performance management platform purpose-built for agencies, media companies, and multilocation brands, today announced the acquisition of S•••••••, a leading pay-per-click (PPC) budget management software suite. | N••••••• is held by C••••• P•••• Capital on its portfo
Side not stated
  • “It’s never been more challenging for companies to effectively manage the sheer volume of marketing and advertising data businesses create, and bringing together data from disparate sources is the key,” said C•••• V••••••, CEO of S•••••••.
  • S•••••••Targetconfirmed
    N•••••••, the digital marketing performance management platform purpose-built for agencies, media companies, and multilocation brands, today announced the acquisition of S•••••••, a leading pay-per-click (PPC) budget management software suite.
Evidence
N•••••••, the digital marketing performance management platform purpose-built for agencies, media companies, and multilocation brands, today announced the acquisition of S•••••••, a leading pay-per-click (PPC) budget management software suite.
Ninjacat Acquires S•••••••, Furthering Vision Of Delivering An All-in-one Platform And Sin | Private Equity Intelligence | DFX