This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Current firm

INDEPENDENT ADVISOR ALLIANCE, LLC

Current firm class

independent wealth managerderived

Book size

not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none

Industry start

Jul 1, 2016earliest registration or exam on IAPD

Years in industry

10derivedfrom the industry start date

Years at current firm

0derivedfrom the current registration's begin date

Prior firms

2

Current registrations

1

Registered states

1

Designations

Certified Financial Planner

Exams

S66

First exam

Feb 17, 2021

First registration

Feb 17, 2021

Dual registered

yes, broker-dealer

Other names

Jane Alexandra Reichard

IAPD individual key

7303991

• Occurred

  Jan 9, 2024
  Advisor changed firm

  Jane Reichard left Merrill Lynch, Pierce, Fenner & Smith Incorporated for Independent Advisor Alliance, Llc (registered 2026-02-10)

  Form ADVobserved 3 days ago

Graph

RIA / Wealth Management

Canonical id

dfx:ria:1029b29d-e689-c8e2-3248-a2e075174a29

First observed

Feb 17, 2021

Last observed

Sep 14, 2026 5 days ago

Source families

Federal regulator filings

1 registered feed stand behind this record; each fact above carries its own dates and, where the publisher serves one, its document.

Resolution

Identity across graphs by shared identifier (CRD, CIK, EIN, ADV fund id, individual CRD) or citation; a name match is shown as a candidate and never merged.