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RIA / WealthAdvisordual registered (broker-dealer)66 years in industry

ROBERT SAMUEL BERZ

Advisor at INTEGRITY ALLIANCE, LLC

Signal Mountain, TN | Chattanooga, TN | AUSTIN, TX

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Search this name across graphsid dfx:ria:81e621b2-41fc-be37-b7b7-5e9b35ca3c43

Data as of Sep 15, 2026 (this record's last observation) from federal regulator filings. Page built Sep 20, 2026, 12:15 PM UTC and rebuilt at most every 15 minutes.

Relationships: 4
Dated events: 1
On other graphs: 0
Observed: Jan 7, 2004 to Sep 15, 2026

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Current firm: INTEGRITY ALLIANCE, LLC
Current firm class: broker-dealer affiliated wealth managerderived
Book size: not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none
Industry start: Sep 1, 1960earliest registration or exam on IAPD
Years in industry: 66derivedfrom the industry start date
Years at current firm: 0derivedfrom the current registration's begin date
Prior firms: 3
Current registrations: 1
Registered states: 1
Exams: S63
First exam: Sep 5, 1985
First registration: Jan 7, 2004
Dual registered: yes, broker-dealer
Other names: ROBERT S BERZ
IAPD individual key: 20458

Registration history

registration spans on IAPD; the basis says whether the span is a current registration or a prior employment record

Firm	Class	Began	Ended	Current	Branch	Basis
INTEGRITY ALLIANCE, LLC	Bd affiliated wealth	Nov 3, 2025	n/a	yes	Signal Mountain, TN\|Chattanooga, TN\|AUSTIN, TX	Current employment
LION STREET ADVISORS, LLC	Former SEC adviser	Mar 20, 2025	Nov 3, 2025	no	Chattanooga, TN\|AUSTIN, TX	Previous registration
KESTRA ADVISORY SERVICES, LLC	Bd affiliated wealth	Apr 26, 2016	Mar 26, 2025	no	CHATTANOOGA, TN\|AUSTIN, TX\|Chattanooga, TN	Previous registration
NFP ADVISOR SERVICES, LLC	Former SEC adviser	Jan 7, 2004	Sep 22, 2016	no	CHATANOOGA, TN\|CHATTANOOGA, TN\|AUSTIN, TX	Previous registration

Moves

a move is two registration dates; a bulk corporate re-registration is typed BULK_TRANSFER and is not a move

From	To	Left	Joined	Gap, days	Kind	Move type
LION STREET ADVISORS, LLC	INTEGRITY ALLIANCE, LLC	Nov 3, 2025	Nov 3, 2025	0	Bulk transfer	Ibd to ibd
KESTRA ADVISORY SERVICES, LLC	LION STREET ADVISORS, LLC	Mar 26, 2025	Mar 20, 2025	-6	Firm change	Ibd to ibd
NFP ADVISOR SERVICES, LLC	KESTRA ADVISORY SERVICES, LLC	Sep 22, 2016	Apr 26, 2016	-149	Bulk transfer	Other

Relationships

Registered with (4)

→ INTEGRITY ALLIANCE, LLCRegistered adviserregistration: current employment
Nov 3, 2025 to presentfactForm ADV
→ LION STREET ADVISORS, LLCRegistered adviserregistration: previous registration
Mar 20, 2025 to Nov 3, 2025factForm ADV
→ KESTRA ADVISORY SERVICES, LLCRegistered adviserregistration: previous registration
Apr 26, 2016 to Mar 26, 2025factForm ADV
→ NFP ADVISOR SERVICES, LLCRegistered adviserregistration: previous registration
Jan 7, 2004 to Sep 22, 2016factForm ADV

Dated events

Occurred
Mar 26, 2025
Advisor changed firm
Robert Samuel Berz left Kestra Advisory Services, Llc for Lion Street Advisors, Llc (registered 2025-03-20)
Form ADVobserved 5 days ago