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Transactions / E•••••••••

I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• to Deepen Lead Generation, Home Services, and Healthcare Capabilities

Add-on acquisitionannouncedadd-onannounced Oct 31, 2025Fact
What happened
Target
E•••••••••
Platform
I••••• V•••••••••add-on basis: I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• to Deepen Lead Generation, Home Services, and Healthcare Capabilities | I••••• V••••••••• is held by M••••••••• on its portfolio page; published on M•••••••••'s own news page
Control
Control
Share acquired
unknown
Industry
business_services / marketing
Target location
unknown
Seller kind
unknown
Rollover
unknown
Values, only where disclosed
Enterprise value
Not disclosed
Purchase price
Not disclosed
Equity value
Not disclosed
Target revenue
Not disclosed
Target EBITDA
Not disclosed
Multiple
Not disclosed
Parties and roles
9 named
Buy side
  • I••••• V•••••••••Platformconfirmed
    “I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• to Deepen Lead Generation, Home Services, and Healthcare Capabilities | I••••• V••••••••• is held by M••••••••• on its portfolio page; published on M•••••••••'s own news page”
  • M••••••••• M••••••••• C••• L••Sponsorconfirmed
    “I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• to Deepen Lead Generation, Home Services, and Healthcare Capabilities | I••••• V••••••••• is held by M••••••••• on its portfolio page; published on M•••••••••'s own news page”
Financing side
  • M••• S••••• C••••••Lenderconfirmed
    “Financing for the transaction was provided by C•••••• S•••••••• C••••••••• and M••• S••••• C••••••.”
  • C•••••• S•••••••• C•••••••••Lenderconfirmed
    “Financing for the transaction was provided by C•••••• S•••••••• C••••••••• and M••• S••••• C••••••.”
Advisory side
  • M••••••• • F••••••• L••Legal adviserconfirmed
    “M••••••• • F••••••• L•• served as counsel to M••••••••• in the transaction.”
Side not stated
  • K•••• C•••••••Managementconfirmed
    “Together, we’re broadening our approach to digital marketing, enabling us to help clients grow through smarter, more efficient lead generation,” said K•••• C•••••••, President and co-founder of I••••• V•••••••••.”
  • J••• L••••••Managementconfirmed
    ““This acquisition marks a pivotal moment in our journey to become the leading ‘national-to-local’ digital marketing agency,” said J••• L••••••, CEO and co-founder of I••••• V•••••••••.”
  • A••• H••••••••Managementconfirmed
    “A••• H••••••••, General Manager of E•••••••••, added, “Partnering with I••••• V••••••••• opens new avenues to amplify our mission and extend our reach across the home services and healthcare landscape.”
  • E•••••••••Targetconfirmed
    “I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• to Deepen Lead Generation, Home Services, and Healthcare Capabilities”
Evidence
“I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• to Deepen Lead Generation, Home Services, and Healthcare Capabilities”
Press release wires (PR Newswire, GlobeNewswire, Business Wire public pages and RSS)confidence 80%recorded Sep 16, 2026
I••••• V••••••••• Partners with Leading Marketing Technology Services Provider E••••••••• | Private Equity Intelligence | DFX