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RIA / WealthRegistered adviserindependent wealth managerSEC registeredRAUM 100m 1b

RUBICON ADVISORS

RUBICON ADVISORS, GP, CRD 174447

REDDING, CA

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:3a8cefc2-1685-92f9-79b8-753b732dd5c1

Data as of Aug 26, 2026 (this record's last observation) from federal regulator filings. Page built Sep 20, 2026, 4:49 PM UTC and rebuilt at most every 15 minutes.

Relationships: 18
Dated events: 4
On other graphs: 0
Observed: Jan 19, 2017 to Aug 26, 2026
30 observations

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Firm class: independent wealth managerderivedprivate_client_share=0.98 fund_share=0.0 institutional_share=0.01 related_bd=false related_bank=false bd_reps=9.0
Regulatory AUM: $421MItem 5.F on the latest filing (2026-08-26); as reported, and an affiliate's assets may be counted again on its own filing
Discretionary RAUM: $421M
Private client RAUM: $413MderivedItem 5.D individuals plus high net worth individuals
Private client share: 98%derivedprivate client RAUM over total RAUM
Advisors on IAPD: 11
RAUM per advisor: $38.2Mderivedthe firm's RAUM over its IAPD headcount: a firm average, never a person's book
Employees: 20
Advisory employees: 19
Offices: 5Schedule D 1.F, beyond the principal office
Accounts: 2,219
Individual clients: 1,070
High net worth clients: 300
Custody, client assets: $106M
SEC number: 801-109012
CRD: 174447
Filings on the tape: 30
First filed: Jan 19, 2017
Latest filed: Aug 26, 2026
Organised: Partnership, CA

Advisors on IAPD

current investment adviser representatives on the IAPD individual feed, longest tenure first

Advisor	Designations	Branch	Years here	In industry	Prior firms	Dual registered
BRIAN BRADLEY RUSSELL	n/a	REDDING, CA \| Roseville, CA	11	22	3	yes
MARK MOTELL	n/a	REDDING, CA \| Roseville, CA	11	16	1	yes
STEVEN PAUL BOERO	n/a	REDDING, CA	11	29	1	yes
Brian Jeffrey Stephens	n/a	REDDING, CA	10	19	3	yes
JOHN STUART WINN	n/a	Redding, CA	9	17	2	yes
ERIC BRANDON BATES	n/a	REDDING, CA \| Roseville, CA	9	32	5	yes
NICHOLAS PAUL BOERO	n/a	REDDING, CA \| Yreka, CA	4	12	n/a	yes
KEVIN PAUL CRANDELL	n/a	Redding, CA \| REDDING, CA	2	13	3	yes
GREYSON Russell Pierce BACK	n/a	Grants Pass, OR \| REDDING, CA	0	11	n/a	yes
MICHAEL BEREZNAK	n/a	REDDING, CA	0	10	n/a	yes
TERALL DEANE BLALOCK	n/a	REDDING, CA	0	36	2	yes

Owners and control persons

Schedule A and B as filed; ownership codes are the form's bands (NA under 5%, A 5 to 10%, B 10 to 25%, C 25 to 50%, D 50 to 75%, E over 75%); people are listed as filed and never merged by name

Owner	Title	Ownership code	Control person	Acquired	First seen	Last seen
BOERO, STEVEN, PAUL	CHIEF COMPLIANCE OFFICER AND OWNER AND PARTNER	D	yes	03/2015	Jan 19, 2017	Oct 9, 2024
RUSSELL, BRIAN, BRADLEY	CHIEF FINANCIAL AND TECHNOLOGY OFFICER AND OWNER AND PARTNER	D	yes	03/2015	Jan 19, 2017	Oct 9, 2024

Offices

Schedule D 1.F offices beyond the principal office; street addresses are not published

City	State	Country	Employees	Also broker-dealer
Roseville	CA	United States	3	no
Chico	CA	United States	1	no
Redding	CA	United States	1	no
Redding	CA	United States	1	no
Yreka	CA	United States	1	no

Regulatory AUM by fiscal year

annual amendments (and the roster's annual snapshot) as filed; where a year was amended twice the later filing draws the line

Fiscal year	Filed	RAUM	Discretionary	Employees	Advisory staff	Offices	Private funds	Fund GAV
2025	Feb 9, 2026	$421M	$421M	20	19	6	n/a	n/a
2024	Mar 26, 2025	$340M	$340M	18	17	5	n/a	n/a
2023	Mar 29, 2024	$294M	$294M	17	16	5	n/a	n/a
2022	Feb 2, 2023	$287M	$287M	18	17	6	n/a	n/a
2021	Mar 9, 2022	$320M	$320M	18	8	4	n/a	n/a
2020	Mar 10, 2021	$260M	$260M	16	14	5	n/a	n/a
2019	Mar 4, 2020	$202M	$202M	8	8	5	n/a	n/a
2018	Feb 4, 2019	$179M	$179M	15	15	5	n/a	n/a
2017	Mar 9, 2018	$149M	$149M	9	9	6	n/a	n/a

Advisor flows

derived: registrations beginning and ending at this CRD on IAPD, bulk corporate re-registrations excluded; the rate is departures over IAPD headcount

Joined, 12m	Left, 12m	Net, 12m	Departure rate, 12m	Joined, 90d	Left, 90d	Left, no destination yet	Joined, 36m	Left, 36m
1	1	0	9.1%	0	0	0	3	2

Growth

derived from consecutive annual filings; RAUM as reported

Latest fiscal year	RAUM	A year earlier	1y change	Three years earlier	3y CAGR	Employees	A year earlier	Offices	A year earlier
2025	$421M	$340M	23.7%	$287M	13.6%	20	18	5	5

Relationships

Registered with (16)

← TERALL DEANE BLALOCKAdvisorregistration: current employment
Apr 1, 2026 to presentfactForm ADV
← MICHAEL BEREZNAKAdvisorregistration: current employment
Mar 4, 2026 to presentfactForm ADV
← GREYSON Russell Pierce BACKAdvisorregistration: current employment
Dec 12, 2025 to presentfactForm ADV
← KEVIN PAUL CRANDELLAdvisorregistration: current employment
Jun 21, 2024 to presentfactForm ADV
← NICHOLAS PAUL BOEROAdvisorregistration: current employment
Jul 7, 2022 to presentfactForm ADV
← ERIC BRANDON BATESAdvisorregistration: current employment
Sep 18, 2017 to presentfactForm ADV
← JOHN STUART WINNAdvisorregistration: current employment
May 24, 2017 to presentfactForm ADV
← Brian Jeffrey StephensAdvisorregistration: current employment
Jul 28, 2016 to presentfactForm ADV
← BRIAN BRADLEY RUSSELLAdvisorregistration: current employment
Mar 17, 2015 to presentfactForm ADV
← MARK MOTELLAdvisorregistration: current employment
Mar 17, 2015 to presentfactForm ADV
← STEVEN PAUL BOEROAdvisorregistration: current employment
Mar 17, 2015 to presentfactForm ADV
← Julio Christian MarreroAdvisorregistration: previous registration
Jun 8, 2025 to Nov 13, 2025factForm ADV
← ANDREW FRANCIS TENAGLIAAdvisorregistration: previous registration
Mar 17, 2015 to Nov 1, 2023factForm ADV
← Jaymes Thomas ArnoldAdvisorregistration: previous registration
Nov 19, 2020 to Mar 30, 2021factForm ADV
← Andrew Rocky ChenAdvisorregistration: previous registration
Oct 25, 2017 to Aug 20, 2019factForm ADV
← LEROY DENNIS SIMPSONAdvisorregistration: previous registration
Sep 8, 2016 to Mar 6, 2017factForm ADV

Controls (2)

← RUSSELL, BRIAN, BRADLEYOwnerCHIEF FINANCIAL AND TECHNOLOGY OFFICER AND OWNER AND PARTNER, ownership code D, individual
Jan 19, 2017 to Oct 9, 2024factForm ADV
← BOERO, STEVEN, PAULOwnerCHIEF COMPLIANCE OFFICER AND OWNER AND PARTNER, ownership code D, individual
Jan 19, 2017 to Oct 9, 2024factForm ADV

Dated events

Occurred
Nov 13, 2025
Advisor changed firm
Julio Christian Marrero left Rubicon Advisors for Lpl Financial Llc (registered 2025-12-01)
Form ADVobserved 5 days ago
Occurred
Nov 1, 2023
Control person left
Francis Andrew Tenaglia (Chief Marketing And Investment Officer And Owner And Partner) no longer on Schedule A of Rubicon Advisors (listed 2023-08-18, absent 2023-11-01)
Form ADVobserved 5 days ago
Occurred
Nov 1, 2023
Advisor changed firm
Andrew Francis Tenaglia left Rubicon Advisors for Raymond James Financial Services Advisors, Inc (registered 2023-10-30)
Form ADVobserved 5 days ago
Occurred
Jan 19, 2017
First Form ADV filing
Rubicon Advisors filed its initial SEC registration (Form ADV)
Form ADVobserved 5 days ago

Provenance

Graph: RIA / Wealth Management
Canonical id: dfx:ria:3a8cefc2-1685-92f9-79b8-753b732dd5c1
First observed: Jan 19, 2017
Last observed: Aug 26, 2026 25 days ago
Source families: Federal regulator filings
3 registered feeds stand behind this record; each fact above carries its own dates and, where the publisher serves one, its document.
Resolution: Identity across graphs by shared identifier (CRD, CIK, EIN, ADV fund id, individual CRD) or citation; a name match is shown as a candidate and never merged.

RUBICON ADVISORS

RUBICON ADVISORS, GP, CRD 174447

REDDING, CA

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:3a8cefc2-1685-92f9-79b8-753b732dd5c1

Data as of Aug 26, 2026 (this record's last observation) from federal regulator filings. Page built Sep 20, 2026, 4:49 PM UTC and rebuilt at most every 15 minutes.

Advisor

Designations

Branch

Years here

In industry

Prior firms

Dual registered

BRIAN BRADLEY RUSSELL

n/a

REDDING, CA | Roseville, CA

yes

MARK MOTELL

n/a

REDDING, CA | Roseville, CA

yes

STEVEN PAUL BOERO

n/a

REDDING, CA

yes

Brian Jeffrey Stephens

n/a

REDDING, CA

yes

JOHN STUART WINN

n/a

Redding, CA

yes

ERIC BRANDON BATES

n/a

REDDING, CA | Roseville, CA

yes

NICHOLAS PAUL BOERO

n/a

REDDING, CA | Yreka, CA

n/a

yes

KEVIN PAUL CRANDELL

n/a

Redding, CA | REDDING, CA

yes

GREYSON Russell Pierce BACK

n/a

Grants Pass, OR | REDDING, CA

n/a

yes

MICHAEL BEREZNAK

n/a

REDDING, CA

n/a

yes

TERALL DEANE BLALOCK

n/a

REDDING, CA

yes

Owner

Title

Ownership code

Control person

Acquired

First seen

Last seen

BOERO, STEVEN, PAUL

CHIEF COMPLIANCE OFFICER AND OWNER AND PARTNER

yes

03/2015

Jan 19, 2017

Oct 9, 2024

RUSSELL, BRIAN, BRADLEY

CHIEF FINANCIAL AND TECHNOLOGY OFFICER AND OWNER AND PARTNER

yes

03/2015

Jan 19, 2017

Oct 9, 2024

City

State

Country

Employees

Also broker-dealer

Roseville

United States

Chico

United States

Redding

United States

Redding

United States

Yreka

United States

Fiscal year

Filed

RAUM

Discretionary

Employees

Advisory staff

Offices

Private funds

Fund GAV

2025

Feb 9, 2026

$421M

n/a

2024

Mar 26, 2025

$340M

n/a

2023

Mar 29, 2024

$294M

n/a

2022

Feb 2, 2023

$287M

n/a

2021

Mar 9, 2022

$320M

n/a

2020

Mar 10, 2021

$260M

n/a

2019

Mar 4, 2020

$202M

n/a

2018

Feb 4, 2019

$179M

n/a

2017

Mar 9, 2018

$149M

n/a

Joined, 12m

Left, 12m

Net, 12m

Departure rate, 12m

Joined, 90d

Left, 90d

Left, no destination yet

Joined, 36m

Left, 36m

9.1%

Latest fiscal year

RAUM

A year earlier

1y change

Three years earlier

3y CAGR

Employees

A year earlier

Offices

A year earlier

2025

$421M

$340M

23.7%

$287M

13.6%