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RIA / WealthRegistered adviserindependent wealth managerSEC registeredRAUM 100m 1b

CROSSOVER CAPITAL

CROSSOVER CAPITAL BRANDS LLC, CRD 326625

YARDLEY, PA

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:ae576252-3029-6e1d-399a-b65b7ca0f191

Data as of Jun 29, 2026 (this record's last observation) from federal regulator filings. Page built Sep 21, 2026, 10:35 AM UTC and rebuilt at most every 15 minutes.

Relationships: 6
Dated events: 6
On other graphs: 0
Observed: Apr 19, 2023 to Jun 29, 2026
13 observations

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Firm class: independent wealth managerderivedprivate_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0
Regulatory AUM: $179MItem 5.F on the latest filing (2026-06-29); as reported, and an affiliate's assets may be counted again on its own filing
Discretionary RAUM: $161M
Private client RAUM: $179MderivedItem 5.D individuals plus high net worth individuals
Private client share: 100%derivedprivate client RAUM over total RAUM
Advisors on IAPD: 2
RAUM per advisor: $89.7Mderivedthe firm's RAUM over its IAPD headcount: a firm average, never a person's book
Employees: 3
Advisory employees: 2
Offices: 0Schedule D 1.F, beyond the principal office
Accounts: 458
Individual clients: 35
High net worth clients: 64
SEC number: 801-128013
CRD: 326625
Filings on the tape: 13
First filed: Apr 19, 2023
Latest filed: Jun 29, 2026
Organised: Limited Liability Company, DE

Advisors on IAPD

current investment adviser representatives on the IAPD individual feed, longest tenure first

Advisor	Designations	Branch	Years here	In industry	Prior firms	Dual registered
TASHA M SHADLE	n/a	YARDLEY, PA	3	22	1	no
Alexander MICHAEL Pron	Certified Financial Planner	YARDLEY, PA	3	14	1	no

Owners and control persons

Schedule A and B as filed; ownership codes are the form's bands (NA under 5%, A 5 to 10%, B 10 to 25%, C 25 to 50%, D 50 to 75%, E over 75%); people are listed as filed and never merged by name

Owner	Title	Ownership code	Control person	Acquired	First seen	Last seen
PLUMMER, CHRISTOPHER, GEORGE	CHIEF COMPLIANCE OFFICER	Na	yes	09/2023	Sep 19, 2023	Sep 19, 2024
Pron, Alexander, M.	FOUNDER / WEALTH STRATEGIST	E	yes	03/2023	May 23, 2023	Sep 19, 2024

Regulatory AUM by fiscal year

annual amendments (and the roster's annual snapshot) as filed; where a year was amended twice the later filing draws the line; showing 3 of 5

Fiscal year	Filed	RAUM	Discretionary	Employees	Advisory staff	Private funds	Fund GAV
2025	Apr 2, 2026	$179M	$161M	3	2	n/a	n/a
2024	Mar 31, 2025	$150M	$134M	2	2	n/a	n/a
2023	Mar 28, 2024	$122M	$106M	2	2	n/a	n/a

Advisor flows

derived: registrations beginning and ending at this CRD on IAPD, bulk corporate re-registrations excluded; the rate is departures over IAPD headcount

Joined, 12m	Left, 12m	Net, 12m	Departure rate, 12m	Joined, 90d	Left, 90d	Left, no destination yet	Joined, 36m	Left, 36m
0	0	0	0.0%	0	0	0	0	0

Growth

derived from consecutive annual filings; RAUM as reported

Latest fiscal year	RAUM	A year earlier	1y change	Three years earlier	3y CAGR	Employees	A year earlier	Offices	A year earlier
2025	$179M	$150M	19.5%	n/a	n/a	3	2	0	0

Teams in

teams that arrived here from one firm together

Other firm	Advisors	First left	Last joined	From	Kind	Move type	Share of firm
MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED	2	May 25, 2023	May 23, 2023	NEWTOWN, PA	Team lift out	Wirehouse to new firm	0.0%

Relationships

Affiliated with (1)

← MINDSET WEALTH MANAGEMENT, LLCRegistered adviserother investment adviser, control
factForm ADV

Registered with (2)

← TASHA M SHADLEAdvisorregistration: current employment
May 23, 2023 to presentfactForm ADV
← Alexander MICHAEL PronAdvisorregistration: current employment
May 23, 2023 to presentfactForm ADV

Controls (2)

← PLUMMER, CHRISTOPHER, GEORGEOwnerCHIEF COMPLIANCE OFFICER, ownership code NA, individual
Sep 19, 2023 to Sep 19, 2024factForm ADV
← Pron, Alexander, M.OwnerFOUNDER / WEALTH STRATEGIST, ownership code E, individual
May 23, 2023 to Sep 19, 2024factForm ADV

Moved with (1)

← MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATEDRegistered adviser2 advisors, team lift out
May 25, 2023 to May 23, 2023factForm ADV

Dated events

Occurred
Sep 19, 2023
Control person left
Leigh Stacy Sizemore (Chief Compliance Officer) no longer on Schedule A of Crossover Capital (listed 2023-08-03, absent 2023-09-19)
Form ADVobserved 6 days ago
Occurred
Sep 19, 2023
Control person joined
George Christopher Plummer (Chief Compliance Officer) appeared on Schedule A of Crossover Capital
Form ADVobserved 6 days ago
Occurred
May 25, 2023
Team lift-out
2 advisors left Merrill Lynch, Pierce, Fenner & Smith Incorporated (Newtown, PA) for Crossover Capital a day apart
Form ADVobserved 6 days ago
2 advisors
Occurred
May 23, 2023
Control person left
Nicholas Stathes (Owner) no longer on Schedule A of Crossover Capital (listed 2023-04-19, absent 2023-05-23)
Form ADVobserved 6 days ago
Occurred
May 23, 2023
Control person joined
M. Alexander Pron (Founder / Wealth Strategist) appeared on Schedule A of Crossover Capital
Form ADVobserved 6 days ago
Occurred
Apr 19, 2023
First Form ADV filing
Crossover Capital Llc filed its initial SEC registration (Form ADV)
Form ADVobserved 6 days ago

Provenance

Graph: RIA / Wealth Management
Canonical id: dfx:ria:ae576252-3029-6e1d-399a-b65b7ca0f191
First observed: Apr 19, 2023
Last observed: Jun 29, 2026 2 months ago
Source families: Federal regulator filings
3 registered feeds stand behind this record; each fact above carries its own dates and, where the publisher serves one, its document.
Resolution: Identity across graphs by shared identifier (CRD, CIK, EIN, ADV fund id, individual CRD) or citation; a name match is shown as a candidate and never merged.

CROSSOVER CAPITAL

CROSSOVER CAPITAL BRANDS LLC, CRD 326625

YARDLEY, PA

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:ae576252-3029-6e1d-399a-b65b7ca0f191

Data as of Jun 29, 2026 (this record's last observation) from federal regulator filings. Page built Sep 21, 2026, 10:35 AM UTC and rebuilt at most every 15 minutes.

Advisor

Designations

Branch

Years here

In industry

Prior firms

Dual registered

TASHA M SHADLE

n/a

YARDLEY, PA

Alexander MICHAEL Pron

Certified Financial Planner

YARDLEY, PA

Owner

Title

Ownership code

Control person

Acquired

First seen

Last seen

PLUMMER, CHRISTOPHER, GEORGE

CHIEF COMPLIANCE OFFICER

yes

09/2023

Sep 19, 2023

Sep 19, 2024

Pron, Alexander, M.

FOUNDER / WEALTH STRATEGIST

yes

03/2023

May 23, 2023

Sep 19, 2024

Fiscal year

Filed

RAUM

Discretionary

Employees

Advisory staff

Offices

Private funds

Fund GAV

2025

Apr 2, 2026

$179M

$161M

n/a

2024

Mar 31, 2025

$150M

$134M

n/a

2023

Mar 28, 2024

$122M

$106M

n/a

Joined, 12m

Left, 12m

Net, 12m

Departure rate, 12m

Joined, 90d

Left, 90d

Left, no destination yet

Joined, 36m

Left, 36m

0.0%

Latest fiscal year

RAUM

A year earlier

1y change

Three years earlier

3y CAGR

Employees

A year earlier

Offices

A year earlier

2025

$179M

$150M

19.5%

n/a

Other firm

Advisors

First left

Last joined

From

Kind

Move type

Share of firm

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

May 25, 2023

May 23, 2023

NEWTOWN, PA

Team lift out

Wirehouse to new firm

0.0%