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RIA / WealthAdvisordual registered (broker-dealer)28 years in industry

Melissa Holding

Advisor at HUNTINGTON FINANCIAL ADVISORS

COLUMBUS, OH

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Data as of Sep 14, 2026 (this record's last observation) from federal regulator filings. Page built Sep 19, 2026, 6:36 AM UTC and rebuilt at most every 15 minutes.

Relationships: 7
Dated events: 1
On other graphs: 0
Observed: Jan 22, 2003 to Sep 14, 2026

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Current firm: HUNTINGTON FINANCIAL ADVISORS
Current firm class: broker-dealer affiliated wealth managerderived
Book size: not publicno per-advisor AUM is published by the SEC, FINRA or IAPD, and DFX estimates none
Industry start: Jun 1, 1998earliest registration or exam on IAPD
Years in industry: 28derivedfrom the industry start date
Years at current firm: 1derivedfrom the current registration's begin date
Prior firms: 6
Current registrations: 1
Registered states: 1
Exams: S63|S65
First exam: Sep 4, 2001
First registration: Jan 22, 2003
Dual registered: yes, broker-dealer
Other names: MELISSA JANE HORTON|MELISSA HORTON HOLDING|Melissa Holding
IAPD individual key: 4621076

Registration history

registration spans on IAPD; the basis says whether the span is a current registration or a prior employment record

Firm	Class	Began	Ended	Current	Branch	Basis
HUNTINGTON FINANCIAL ADVISORS	Bd affiliated wealth	Jun 17, 2025	n/a	yes	COLUMBUS, OH\|COLUMBUS, OH	Current employment
TRUIST ADVISORY SERVICES, INC.	Bd affiliated wealth	Nov 17, 2020	Jan 8, 2024	no	CHARLOTTE, NC\|CHARLOTTE, NC\|Charlotte, NC	Previous registration
BB&T SECURITIES, LLC	Former SEC adviser	Jan 2, 2018	Feb 17, 2021	no	CHARLOTTE, NC\|RICHMOND, VA	Previous registration
BB&T INVESTMENT SERVICES, INC.	Former SEC adviser	Mar 20, 2007	Jan 2, 2018	no	CHAPEL HILL, NC\|RALEIGH, NC\|CHARLOTTE, NC\|CARY, NC\|CHARLOTTE, NC\|CHARLOTTE, NC	Previous registration
BB&T ASSET MANAGEMENT, INC.	n/a	Jul 28, 2004	Jan 8, 2007	no	RALEIGH, NC	Previous registration
BB&T INVESTMENT SERVICES, INC.	Former SEC adviser	Apr 27, 2004	Jul 28, 2004	no	CHARLOTTE, NC	Previous registration
BB&T ASSET MANAGEMENT, INC.	n/a	Jan 22, 2003	Apr 22, 2004	no	RALEIGH, NC	Previous registration

Moves

a move is two registration dates; a bulk corporate re-registration is typed BULK_TRANSFER and is not a move

From	To	Left	Joined	Gap, days	Kind	Move type
TRUIST ADVISORY SERVICES, INC.	HUNTINGTON FINANCIAL ADVISORS	Jan 8, 2024	Jun 17, 2025	526	Firm change after gap	Ibd to ibd
BB&T SECURITIES, LLC	TRUIST ADVISORY SERVICES, INC.	Feb 17, 2021	Nov 17, 2020	-92	Bulk transfer	Ibd to ibd
BB&T INVESTMENT SERVICES, INC.	BB&T SECURITIES, LLC	Jan 2, 2018	Jan 2, 2018	0	Bulk transfer	Other
BB&T ASSET MANAGEMENT, INC.	BB&T INVESTMENT SERVICES, INC.	Jan 8, 2007	Mar 20, 2007	71	Firm change	Other
BB&T INVESTMENT SERVICES, INC.	BB&T ASSET MANAGEMENT, INC.	Jul 28, 2004	Jul 28, 2004	0	Firm change	Other
BB&T ASSET MANAGEMENT, INC.	BB&T INVESTMENT SERVICES, INC.	Apr 22, 2004	Apr 27, 2004	5	Firm change	Other

Relationships

Registered with (5)

→ HUNTINGTON FINANCIAL ADVISORSRegistered adviserregistration: current employment
Jun 17, 2025 to presentfactForm ADV
→ TRUIST ADVISORY SERVICES, INC.Registered adviserregistration: previous registration
Nov 17, 2020 to Jan 8, 2024factForm ADV
→ BB&T SECURITIES, LLCRegistered adviserregistration: previous registration
Jan 2, 2018 to Feb 17, 2021factForm ADV
→ BB&T INVESTMENT SERVICES, INC.Registered adviserregistration: previous registration
Mar 20, 2007 to Jan 2, 2018factForm ADV
→ BB&T ASSET MANAGEMENT, INC.Registered adviserregistration: previous registration
Jul 28, 2004 to Jan 8, 2007factForm ADV

Dated events

Occurred
Jan 8, 2024
Advisor changed firm
Melissa Holding left Truist Advisory Services, Inc. for Huntington Financial Advisors (registered 2025-06-17)
Form ADVobserved 4 days ago