DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
Former SEC-registered adviser
Sterling Capital Management
Legal name Sterling Capital Management Inc
Latest filing Nov 15, 2018
First filing on the tape Mar 28, 2012 · 8 filings
RAUM
$175M
reported, Item 5.F
Discretionary
98%
of RAUM
Private clients
91%
$160M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
3
3 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
8 filings and snapshots on the tape
RAUM$175M as of Mar 29, 2018
Mar 28, 2012$128M then
HNW client RAUM: $149M
State-registered IARs (5.B.3)3 as of Mar 29, 2018
Mar 28, 20120 then
Employees (5.A)3 as of Mar 29, 2018
Mar 27, 20133 then
Private funds: no history
RAUM +12% over the last fiscal year+3.9% a year over threeIARs 3 to 3
Practice profile
derived from the filing of Nov 15, 2018; every figure names its basis
- RAUM per advisor
- $58.3MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 30derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $3.2MderivedHNW RAUM over HNW clients
- Average account
- $1.8MderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 98%derivedof RAUM
- Institutional
- 3.6%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.0derivedItem 5.A over advisors
- Advisors per office
- 3.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +12%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- unknownderived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- portfolio management for individuals, otherreportedItem 5.G
- Custody
- $10.6M, 9 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$149M85%
- Individuals$11.2M6.4%
- Corporations and businesses$8.4M4.8%
- Pension and profit-sharing plans$6.2M3.5%
- Charitable organizations$182,1220.1%
- Individual clients
- 43reported
- HNW clients
- 47reported
- Pension plan clients
- 3reported
- Charitable clients
- 1reported
- Accounts
- 96reported
- Financial planning clients
- 0reported
- Wrap fee programs
- noreported
- Custody of client assets
- $10.6M for 9 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
- William F. Lauber to Visionary Wealth Advisors, LLCMar 28, 2019 · RIA to RIA
- William George Lauber to Visionary Wealth Advisors, LLCMar 28, 2019 · RIA to RIA
Joined, latest
none on the tape
Teams: two or more advisors moving together within fourteen days, from one state
- 2 left for Visionary Wealth Advisors, LLCMar 28, 2019 · St Louis, Mo
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- George William Lauber · President/Trustee/Chief Compliance Officercontrolsince 04/1988 · owns less than 5%
- George William Lauber · President, Trustee, Chief Compliance Officercontrolsince 04/1988 · owns F of William G Lauber Living Trust Dtd. 01/27/84
Entity owners
- William G. Lauber Living Trust Dtd. 01/27/84, William G. Lauber, Trustee · 100% Shareholderdirect · owns 75% or more
- William G Lauber Living Trust Dtd. 01/27/84 · 100% Shareholderindirect · owns 75% or more of William G Lauber Living Trust Dtd. 01/27/84
Related persons
Schedule D 7.A
No related person reported.
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
- Accounts · 99 to 96Mar 20, 2017 to Mar 29, 2018
- Charity clients · unset to 1.0Mar 20, 2017 to Mar 29, 2018
- Corporate clients · unset to 1.0Mar 20, 2017 to Mar 29, 2018
- HNW clients · unset to 47.0Mar 20, 2017 to Mar 29, 2018
- Individual clients · unset to 43.0Mar 20, 2017 to Mar 29, 2018
- Pension plan clients · unset to 3.0Mar 20, 2017 to Mar 29, 2018
- Pooled vehicle clients · unset to 0.0Mar 20, 2017 to Mar 29, 2018
- Assets in custody · unset to 10577693.0Mar 20, 2017 to Mar 29, 2018
- Custody of client assets · false to trueMar 20, 2017 to Mar 29, 2018
- Other offices · unset to 0.0Mar 20, 2017 to Mar 29, 2018
- Discretionary RAUM · $154M to $172MMar 20, 2017 to Mar 29, 2018
- HNW RAUM · unset to 148518151.0Mar 20, 2017 to Mar 29, 2018
- Individual RAUM · unset to 11241875.0Mar 20, 2017 to Mar 29, 2018
- Non-discretionary RAUM · $2.5M to $2.8MMar 20, 2017 to Mar 29, 2018
- Pension RAUM · unset to 6167896.0Mar 20, 2017 to Mar 29, 2018
- RAUM · $157M to $175MMar 20, 2017 to Mar 29, 2018
- Accounts · 106 to 99Mar 7, 2016 to Mar 20, 2017
- Discretionary RAUM · $147M to $154MMar 7, 2016 to Mar 20, 2017
- Non-discretionary RAUM · $2.3M to $2.5MMar 7, 2016 to Mar 20, 2017
- RAUM · $149M to $157MMar 7, 2016 to Mar 20, 2017
- Accounts · 107 to 106Mar 26, 2015 to Mar 7, 2016
- Discretionary RAUM · $153M to $147MMar 26, 2015 to Mar 7, 2016
- Non-discretionary RAUM · $2.5M to $2.3MMar 26, 2015 to Mar 7, 2016
- RAUM · $156M to $149MMar 26, 2015 to Mar 7, 2016
- Accounts · 110 to 107Mar 26, 2014 to Mar 26, 2015
- Discretionary RAUM · $141M to $153MMar 26, 2014 to Mar 26, 2015
- Non-discretionary RAUM · $2.7M to $2.5MMar 26, 2014 to Mar 26, 2015
- RAUM · $144M to $156MMar 26, 2014 to Mar 26, 2015
- Accounts · 106 to 110Mar 27, 2013 to Mar 26, 2014
- Discretionary RAUM · $133M to $141MMar 27, 2013 to Mar 26, 2014
- Non-discretionary RAUM · $2.8M to $2.7MMar 27, 2013 to Mar 26, 2014
- RAUM · $136M to $144MMar 27, 2013 to Mar 26, 2014
- Accounts · 102 to 106Mar 28, 2012 to Mar 27, 2013
- Advisory employees · unset to 3.0Mar 28, 2012 to Mar 27, 2013
- Employees · unset to 3.0Mar 28, 2012 to Mar 27, 2013
- State-registered IARs · 0 to 3Mar 28, 2012 to Mar 27, 2013
- Discretionary RAUM · $124M to $133MMar 28, 2012 to Mar 27, 2013
- Non-discretionary RAUM · $3.3M to $2.8MMar 28, 2012 to Mar 27, 2013
- RAUM · $128M to $136MMar 28, 2012 to Mar 27, 2013
Signals
No event on the tape.
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- n/aderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026