DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Peterson Wealth Management, LLC
Latest filing May 12, 2026
First filing on the tape Jul 25, 2019 · 17 filings
SEC status approved since Aug 26, 2019
RAUM
$251M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
99%
$250M individuals and HNW
Advisors
3
registered through the firm on IAPD
RAUM per advisor
$83.7M
derived; firm RAUM over IAPD count
Employees
7
3 advisory (5.B.1)
Offices
1
beyond the principal office
Private funds
0
reported on Schedule D
History
17 filings and snapshots on the tape
RAUM$251M as of May 12, 2026
Jan 27, 2020$133M then
HNW client RAUM$113M as of May 12, 2026
Jan 27, 2020$44.9M then
State-registered IARs (5.B.3)3 as of May 12, 2026
Jan 27, 20203 then
Employees (5.A)7 as of May 12, 2026
Jan 27, 20203 then
Private funds: no history
RAUM +13% over the last fiscal year+19% a year over threeIARs 3 to 3
Practice profile
derived from the filing of May 12, 2026; every figure names its basis
- RAUM per advisor
- $83.7MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 381derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $1.3MderivedHNW RAUM over HNW clients
- Average account
- $219,307derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.6%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 2.3derivedItem 5.A over advisors
- Advisors per office
- 1.5derived2 offices incl. principal (1.F.5)
- RAUM growth, one year
- +13%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +8.8%derived
- Compensation
- percentage of assets, hourlyreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, portfolio management for businesses and institutionsreportedItem 5.G
- Custody
- $3.1M, 4 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
- marketing includes testimonials (5.L.1.c)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- Individuals$136M54%
- High-net-worth individuals$113M45%
- Pension and profit-sharing plans$1.6M0.6%
- Individual clients
- 1,058reported
- HNW clients
- 86reported
- Pension plan clients
- n/areported
- Charitable clients
- n/areported
- Accounts
- 1,145reported
- Financial planning clients
- 0reported
- Wrap fee programs
- noreported
- Custody of client assets
- $3.1M for 4 clientsreported
- Compensation
- % of AUM, hourlyreported
- Class basis
- private_client_share=0.99 fund_share=0.0 institutional_share=0.01 related_bd=true related_bank=false bd_reps=3.0derived
Advisors registered through the firm
3 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Donald Scott Peterson | Sparks, Nv | Oct 12, 2017 | 38 y | 1 |
| Andrew George Peterson | Sparks, Nv | Jun 18, 2019 | 13 y | 1 |
| Jess David Peterson | Sparks, Nv | Jan 5, 2026 | 16 y | 1 |
Advisor movement
0 left, 1 joined in 12 months
net +1 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Left, latest
none on the tape
Joined, latest
- Jess David Peterson from First Allied Advisory Services, Inc.Jan 5, 2026 · Affiliated broker-dealer or bank to independent RIA
- Andrew George Peterson from First Allied Advisory Services, Inc.Jun 18, 2019 · Affiliated broker-dealer or bank to independent RIA
- Donald Scott Peterson from First Allied Advisory Services, Inc.Oct 12, 2017 · Affiliated broker-dealer or bank to independent RIA
Teams: two or more advisors moving together within fourteen days, from one state
- 3 joined from First Allied Advisory Services, Inc.Dec 20, 2019 · Carson City, Nv
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- George Andrew Peterson · Membercontrolsince 10/2019 · owns 10% to 25%
- Cindy Peterson · Membercontrolsince 12/2016 · owns 5% to 10%
- Scott Donald Peterson · Membercontrolsince 12/2016 · owns 50% to 75%
- David Jess Peterson · Member & Chief Compliance Officercontrolsince 12/2016 · owns 25% to 50%
- Lea Tiffany Peterson · Membercontrolsince 01/2021 · owns 5% to 10%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Sparks, Nv · principal | 3 | 1 | 0 |
Offices
Schedule D 1.F, the 25 largest
- Fallon, NV3 employees
ADV anomalies
2 against comparable advisers; where to look, not conclusions
- unusually high clients per advisorStatic outlier · filing May 12, 2026private clients per advisor of 381.3 against a peer median of 57.3 (3075 comparable advisers, 100.0th percentile, 9.2 robust deviations)peers: independent wealth managers, $100M to $500M (3,075) · 100% percentile
- custody status changedChange between filings · filing May 12, 2026custody of client assets (Item 9.A): no on the filing of 2026-03-30, yes on the filing of 2026-05-12peers: independent wealth managers, $100M to $500M (5,676)
What changed
consecutive filings, newest first
- Assets in custody · unset to 3103767.0Mar 30, 2026 to May 12, 2026
- Custody of client assets · false to trueMar 30, 2026 to May 12, 2026
- Accounts · 1,053 to 1,145Mar 26, 2025 to Mar 30, 2026
- HNW clients · 200 to 86Mar 26, 2025 to Mar 30, 2026
- Individual clients · 851 to 1,058Mar 26, 2025 to Mar 30, 2026
- Discretionary RAUM · $222M to $250MMar 26, 2025 to Mar 30, 2026
- HNW RAUM · $128M to $113MMar 26, 2025 to Mar 30, 2026
- Individual RAUM · $88.8M to $136MMar 26, 2025 to Mar 30, 2026
- Non-discretionary RAUM · $0 to $906,136Mar 26, 2025 to Mar 30, 2026
- Pension RAUM · $1.3M to $1.6MMar 26, 2025 to Mar 30, 2026
- RAUM · $222M to $251MMar 26, 2025 to Mar 30, 2026
- Accounts · 951 to 1,053Feb 29, 2024 to Mar 26, 2025
- HNW clients · 179 to 200Feb 29, 2024 to Mar 26, 2025
- Individual clients · 768 to 851Feb 29, 2024 to Mar 26, 2025
- Financial planning clients · 0 to 0Feb 29, 2024 to Mar 26, 2025
- Discretionary RAUM · $185M to $222MFeb 29, 2024 to Mar 26, 2025
- HNW RAUM · $98.8M to $128MFeb 29, 2024 to Mar 26, 2025
- Individual RAUM · $82.2M to $88.8MFeb 29, 2024 to Mar 26, 2025
- Pension RAUM · $835,516 to $1.3MFeb 29, 2024 to Mar 26, 2025
- RAUM · $185M to $222MFeb 29, 2024 to Mar 26, 2025
- Accounts · 935 to 951Feb 14, 2023 to Feb 29, 2024
- HNW clients · 59 to 179Feb 14, 2023 to Feb 29, 2024
- Individual clients · 863 to 768Feb 14, 2023 to Feb 29, 2024
- Discretionary RAUM · $150M to $185MFeb 14, 2023 to Feb 29, 2024
- HNW RAUM · $84.3M to $98.8MFeb 14, 2023 to Feb 29, 2024
- Individual RAUM · $62.9M to $82.2MFeb 14, 2023 to Feb 29, 2024
- Non-discretionary RAUM · $706,097 to $0Feb 14, 2023 to Feb 29, 2024
- Pension RAUM · $514,310 to $835,516Feb 14, 2023 to Feb 29, 2024
- RAUM · $151M to $185MFeb 14, 2023 to Feb 29, 2024
- Accounts · 842 to 935Oct 31, 2022 to Feb 14, 2023
- Corporate clients · 2.0 to unsetOct 31, 2022 to Feb 14, 2023
- HNW clients · 67 to 59Oct 31, 2022 to Feb 14, 2023
- Individual clients · 771 to 863Oct 31, 2022 to Feb 14, 2023
- Pension plan clients · 2.0 to unsetOct 31, 2022 to Feb 14, 2023
- Assets in custody · 2317741.0 to unsetOct 31, 2022 to Feb 14, 2023
- Custody of client assets · true to falseOct 31, 2022 to Feb 14, 2023
- Employees · 5 to 7Oct 31, 2022 to Feb 14, 2023
- Discretionary RAUM · $175M to $150MOct 31, 2022 to Feb 14, 2023
- HNW RAUM · $99.2M to $84.3MOct 31, 2022 to Feb 14, 2023
- Individual RAUM · $72.7M to $62.9MOct 31, 2022 to Feb 14, 2023
Signals
3 dated events
- Lea Tiffany Peterson (Member) appeared on Schedule A of Peterson Wealth Management, LlcMar 8, 2021 · Control person joined · fact
- George Andrew Peterson (Member) appeared on Schedule A of Peterson Wealth Management, LlcJan 27, 2020 · Control person joined · fact
- Peterson Wealth Management, Llc filed its initial SEC registration (Form ADV)Jul 25, 2019 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business email
- info@petersonwm.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business phone
- 775-423-8007reportedpublished by the firm, firm site, Sep 15, 2026
- Business phone
- 775-423-8047reportedpublished by the firm, firm site, Sep 15, 2026
- Business phone
- 775-673-1100reportedpublished by the firm, firm site, Sep 15, 2026
- Website
- PETERSONWM.COMreportedpublic record, Form ADV, Sep 17, 2026
- Principal office phone
- 775-673-1100reportedpublic record, Form ADV, May 12, 2026
- Contact form
- petersonwm.com/contactreportedpublished by the firm, firm site, Sep 15, 2026
- Team page
- petersonwm.com/team-memberreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $83.7Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026