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RIA / WealthRegistered adviserindependent wealth managerSEC registeredRAUM 100m 1b

FINANCIAL SENSE ADVISORS, INC.

CRD 111090

SAN DIEGO, CA

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:fc574891-4bee-4c60-bee2-bf09e8b1aeb1

Data as of Aug 31, 2026 (this record's last observation) from federal regulator filings. Page built Sep 19, 2026, 4:28 AM UTC and rebuilt at most every 15 minutes.

Relationships: 24
Dated events: 8
On other graphs: 0
Observed: Feb 8, 2012 to Aug 31, 2026
37 observations

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Firm class: independent wealth managerderivedprivate_client_share=0.97 fund_share=0.0 institutional_share=0.0 related_bd=true related_bank=false bd_reps=8.0
Regulatory AUM: $836MItem 5.F on the latest filing (2026-08-31); as reported, and an affiliate's assets may be counted again on its own filing
Discretionary RAUM: $836M
Private client RAUM: $813MderivedItem 5.D individuals plus high net worth individuals
Private client share: 97%derivedprivate client RAUM over total RAUM
Advisors on IAPD: 10
RAUM per advisor: $83.6Mderivedthe firm's RAUM over its IAPD headcount: a firm average, never a person's book
Employees: 11
Advisory employees: 8
Offices: 0Schedule D 1.F, beyond the principal office
Accounts: 1,116
Individual clients: 399
High net worth clients: 189
Custody, client assets: $544M
SEC number: 801-25937
CRD: 111090
Filings on the tape: 37
First filed: Feb 8, 2012
Latest filed: Aug 31, 2026
Organised: Corporation, CA
Website: financialsensewealth.com

Advisors on IAPD

current investment adviser representatives on the IAPD individual feed, longest tenure first

Advisor	Designations	Branch	Years here	In industry	Prior firms	Dual registered
JAMES JOSEPH PUPLAVA	Certified Financial Planner	SAN DIEGO, CA	22	44	n/a	yes
CHRISTOPHER MICHAEL PUPLAVA	n/a	Gilbert, AZ \| SAN DIEGO, CA	16	21	n/a	yes
RYAN JAMES PUPLAVA	n/a	SAN DIEGO, CA	16	30	n/a	yes
ROBERT THOMAS BERNARD	n/a	Jensen Beach, FL \| SAN DIEGO, CA	15	39	3	yes
WILLIAM TERRY PUPLAVA	n/a	SAN DIEGO, CA \| Scottsdale, AZ \| SCOTTSDALE, AZ	9	32	1	yes
Crystal K Colbert	Certified Financial Planner	SAN DIEGO, CA	4	10	2	yes
Xavier I Stonehouse	n/a	SAN DIEGO, CA	2	14	n/a	yes
Nicholas D Kile	n/a	SAN DIEGO, CA	1	11	n/a	yes
Brendan Robert McMurtrie	Certified Financial Planner	SAN DIEGO, CA	0	25	9	yes
Ryan Douglas Preiss	n/a	SAN DIEGO, CA	0	10	2	yes

Owners and control persons

Schedule A and B as filed; ownership codes are the form's bands (NA under 5%, A 5 to 10%, B 10 to 25%, C 25 to 50%, D 50 to 75%, E over 75%); people are listed as filed and never merged by name

Owner	Title	Ownership code	Control person	Acquired	First seen	Last seen
PUPLAVA, JAMES, JOSEPH	President	E	yes	03/1985	Feb 8, 2012	Dec 18, 2024

Affiliates (Item 7.A)

as filed on Item 7.A; a related person with a CRD on the graph links to its own page

Related person	Type	Class on the graph	Its RAUM	Control	Common control	State
FINANCIAL SENSE SECURITIES, INC.	n/a	n/a	n/a	Y	yes	n/a

Regulatory AUM by fiscal year

annual amendments (and the roster's annual snapshot) as filed; where a year was amended twice the later filing draws the line

Fiscal year	Filed	RAUM	Discretionary	Employees	Advisory staff	Offices	Private funds	Fund GAV
2025	Mar 31, 2026	$836M	$836M	11	8	0	n/a	n/a
2024	Apr 30, 2025	$681M	$681M	13	9	0	n/a	n/a
2023	Mar 29, 2024	$568M	$568M	12	8	0	n/a	n/a
2022	Mar 21, 2023	$585M	$585M	15	10	0	n/a	n/a
2021	Mar 23, 2022	$601M	$601M	15	10	0	n/a	n/a
2020	Mar 29, 2021	$562M	$562M	17	11	0	n/a	n/a
2019	Mar 30, 2020	$498M	$498M	15	7	0	n/a	n/a
2018	Mar 22, 2019	$453M	$453M	15	7	1	n/a	n/a
2017	Mar 28, 2018	$442M	$442M	8	6	1	n/a	n/a
2016	Mar 24, 2017	$395M	$395M	8	6	n/a	n/a	n/a
2015	Mar 21, 2016	$312M	$312M	12	7	n/a	n/a	n/a
2014	Mar 12, 2015	$329M	$329M	12	6	n/a	n/a	n/a
2013	Mar 12, 2014	$312M	$312M	12	6	n/a	n/a	n/a
2012	Mar 13, 2013	$342M	$342M	12	6	n/a	n/a	n/a
2011	Feb 8, 2012	$301M	$301M	n/a	n/a	n/a	n/a	n/a

Advisor flows

derived: registrations beginning and ending at this CRD on IAPD, bulk corporate re-registrations excluded; the rate is departures over IAPD headcount

Joined, 12m	Left, 12m	Net, 12m	Departure rate, 12m	Joined, 90d	Left, 90d	Left, no destination yet	Joined, 36m	Left, 36m
2	0	2	0.0%	1	0	0	2	3

Growth

derived from consecutive annual filings; RAUM as reported

Latest fiscal year	RAUM	A year earlier	1y change	Three years earlier	3y CAGR	Employees	A year earlier	Offices	A year earlier
2025	$836M	$681M	22.6%	$585M	12.6%	11	13	0	0

Relationships

Registered with (19)

← Ryan Douglas PreissAdvisorregistration: previous registration
Aug 28, 2020 to Jan 25, 2022factForm ADV
← Brendan Robert McMurtrieAdvisorregistration: current employment
Mar 18, 2026 to presentfactForm ADV
← Nicholas D KileAdvisorregistration: current employment
Dec 6, 2024 to presentfactForm ADV
← Xavier I StonehouseAdvisorregistration: current employment
Mar 21, 2024 to presentfactForm ADV
← Crystal K ColbertAdvisorregistration: previous registration
Feb 12, 2018 to Feb 23, 2022factForm ADV
← WILLIAM TERRY PUPLAVAAdvisorregistration: current employment
Aug 23, 2017 to presentfactForm ADV
← ROBERT THOMAS BERNARDAdvisorregistration: current employment
Apr 11, 2011 to presentfactForm ADV
← RYAN JAMES PUPLAVAAdvisorregistration: current employment
Jun 9, 2010 to presentfactForm ADV
← CHRISTOPHER MICHAEL PUPLAVAAdvisorregistration: current employment
Nov 10, 2009 to presentfactForm ADV
← JAMES JOSEPH PUPLAVAAdvisorregistration: current employment
Mar 25, 2004 to presentfactForm ADV
← AARON MICHAEL HERRSCHERAdvisorregistration: previous registration
Aug 27, 2020 to Apr 8, 2025factForm ADV
← SANDRA ANN PAPPALARDOAdvisorregistration: previous registration
Jan 10, 2023 to Nov 21, 2024factForm ADV
← Aaron WiegmanAdvisorregistration: previous registration
May 14, 2019 to Jan 19, 2024factForm ADV
← Abdiel Alan ValenzuelaAdvisorregistration: previous registration
Jun 20, 2017 to Jun 23, 2023factForm ADV
← Joshua Paul NunnAdvisorregistration: previous registration
Nov 28, 2018 to Apr 21, 2023factForm ADV
← Dale William WalkerAdvisorregistration: previous registration
Dec 20, 2019 to Mar 31, 2023factForm ADV
← BECKI KATHLEEN SUTTONAdvisorregistration: previous registration
Jul 31, 2015 to Apr 6, 2020factForm ADV
← PAUL D HORNAdvisorregistration: previous registration
Apr 28, 2015 to Mar 28, 2019factForm ADV
← CATHLYN ANNA HARRISAdvisorregistration: previous registration
Mar 19, 2008 to Sep 10, 2014factForm ADV

Controls (1)

← PUPLAVA, JAMES, JOSEPHOwnerPRESIDENT, ownership code E, individual
Feb 8, 2012 to Dec 18, 2024factForm ADV

Dated events

Occurred
Apr 8, 2025
Advisor changed firm
Aaron Michael Herrscher left Financial Sense Advisors, Inc. for Strategic Advisers Llc (registered 2025-10-20)
Form ADVobserved 4 days ago
Occurred
Nov 21, 2024
Advisor changed firm
Sandra Ann Pappalardo left Financial Sense Advisors, Inc. for Independent Financial Group, Llc (registered 2024-12-03)
Form ADVobserved 4 days ago
Occurred
Jan 19, 2024
Advisor changed firm
Aaron Wiegman left Financial Sense Advisors, Inc. for Savvy (registered 2024-01-24)
Form ADVobserved 4 days ago
Occurred
Jun 23, 2023
Advisor changed firm
Abdiel Alan Valenzuela left Financial Sense Advisors, Inc. for Avantax Advisory Services (registered 2023-07-11)
Form ADVobserved 4 days ago
Occurred
Apr 21, 2023
Advisor changed firm
Joshua Paul Nunn left Financial Sense Advisors, Inc. for Centura Wealth Advisory (registered 2023-05-11)
Form ADVobserved 4 days ago
Occurred
Mar 31, 2023
Advisor changed firm
Dale William Walker left Financial Sense Advisors, Inc. for Thepartners Wealth Management (registered 2023-04-12)
Form ADVobserved 4 days ago
Occurred
Feb 23, 2022
Advisor changed firm
Crystal K Colbert left Financial Sense Advisors, Inc. for Benefit Financial Services Group (registered 2022-03-03)
Form ADVobserved 4 days ago
Occurred
Jan 25, 2022
Advisor changed firm
Ryan Douglas Preiss left Financial Sense Advisors, Inc. for Thepartners Wealth Management (registered 2025-07-21)
Form ADVobserved 4 days ago

Provenance

Graph: RIA / Wealth Management
Canonical id: dfx:ria:fc574891-4bee-4c60-bee2-bf09e8b1aeb1
First observed: Feb 8, 2012
Last observed: Aug 31, 2026 19 days ago
Source families: Federal regulator filings
3 registered feeds stand behind this record; each fact above carries its own dates and, where the publisher serves one, its document.
Resolution: Identity across graphs by shared identifier (CRD, CIK, EIN, ADV fund id, individual CRD) or citation; a name match is shown as a candidate and never merged.

FINANCIAL SENSE ADVISORS, INC.

CRD 111090

SAN DIEGO, CA

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:fc574891-4bee-4c60-bee2-bf09e8b1aeb1

Data as of Aug 31, 2026 (this record's last observation) from federal regulator filings. Page built Sep 19, 2026, 4:28 AM UTC and rebuilt at most every 15 minutes.

Advisor

Designations

Branch

Years here

In industry

Prior firms

Dual registered

JAMES JOSEPH PUPLAVA

Certified Financial Planner

SAN DIEGO, CA

n/a

yes

CHRISTOPHER MICHAEL PUPLAVA

n/a

Gilbert, AZ | SAN DIEGO, CA

n/a

yes

RYAN JAMES PUPLAVA

n/a

SAN DIEGO, CA

n/a

yes

ROBERT THOMAS BERNARD

n/a

Jensen Beach, FL | SAN DIEGO, CA

yes

WILLIAM TERRY PUPLAVA

n/a

SAN DIEGO, CA | Scottsdale, AZ | SCOTTSDALE, AZ

yes

Crystal K Colbert

Certified Financial Planner

SAN DIEGO, CA

yes

Xavier I Stonehouse

n/a

SAN DIEGO, CA

n/a

yes

Nicholas D Kile

n/a

SAN DIEGO, CA

n/a

yes

Brendan Robert McMurtrie

Certified Financial Planner

SAN DIEGO, CA

yes

Ryan Douglas Preiss

n/a

SAN DIEGO, CA

yes

Owner

Title

Ownership code

Control person

Acquired

First seen

Last seen

PUPLAVA, JAMES, JOSEPH

President

yes

03/1985

Feb 8, 2012

Dec 18, 2024

Related person

Type

Class on the graph

Its RAUM

Control

Common control

State

FINANCIAL SENSE SECURITIES, INC.

n/a

yes

n/a

Fiscal year

Filed

RAUM

Discretionary

Employees

Advisory staff

Offices

Private funds

Fund GAV

2025

Mar 31, 2026

$836M

n/a

2024

Apr 30, 2025

$681M

n/a

2023

Mar 29, 2024

$568M

n/a

2022

Mar 21, 2023

$585M

n/a

2021

Mar 23, 2022

$601M

n/a

2020

Mar 29, 2021

$562M

n/a

2019

Mar 30, 2020

$498M

n/a

2018

Mar 22, 2019

$453M

n/a

2017

Mar 28, 2018

$442M

n/a

2016

Mar 24, 2017

$395M

n/a

2015

Mar 21, 2016

$312M

n/a

2014

Mar 12, 2015

$329M

n/a

2013

Mar 12, 2014

$312M

n/a

2012

Mar 13, 2013

$342M

n/a

2011

Feb 8, 2012

$301M

n/a

Joined, 12m

Left, 12m

Net, 12m

Departure rate, 12m

Joined, 90d

Left, 90d

Left, no destination yet

Joined, 36m

Left, 36m

0.0%

Latest fiscal year

RAUM

A year earlier

1y change

Three years earlier

3y CAGR

Employees

A year earlier

Offices

A year earlier

2025

$836M

$681M

22.6%

$585M

12.6%