DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
The names on this page are hidden. Create a free account and they fill in. No card, and every figure, date and source on this page is public either way.
SEC-registered adviser
M••••••••• A•••••••• I•••
Legal name M••• I•••
Latest filing Mar 25, 2026
First filing on the tape Mar 16, 2012 · 23 filings
SEC status approved since May 15, 1986
RAUM
$330M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$330M individuals and HNW
Advisors
2
registered through the firm on IAPD
RAUM per advisor
$165M
derived; firm RAUM over IAPD count
Employees
6
3 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
23 filings and snapshots on the tape
RAUM$330M as of Mar 25, 2026
Mar 16, 2012$98.6M then
HNW client RAUM$0 as of Mar 25, 2026
Mar 25, 2025$0 then
State-registered IARs (5.B.3)0 as of Mar 25, 2026
Mar 16, 20120 then
Employees (5.A)6 as of Mar 25, 2026
Mar 27, 20135 then
Private funds: no history
RAUM +13% over the last fiscal year+16% a year over threeIARs 0 to 0
Practice profile
derived from the filing of Mar 25, 2026; every figure names its basis
Archetypes, each a printed rule
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- Mass-affluent RIA · private-client share at least 50 percent, non-HNW individuals at least 60 percent of private-client RAUM
- Solo or small team · one advisor, or a wealth manager with up to three advisors and one office
- RAUM per advisor
- $165MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- unknownderivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- unknownderivedHNW RAUM over HNW clients
- Average account
- $858,685derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 3.0derivedItem 5.A over advisors
- Advisors per office
- 2.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +13%derivedbetween the last two annual amendments
- Advisor growth, one year
- unknownderivedItem 5.B.3 between annual amendments
- Client growth, one year
- unknownderived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, selection of other advisersreportedItem 5.G
- Custody
- $7.2M, 350 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
- a related person has custody of client cash (9.B.1.a)
- a related person has custody of client securities (9.B.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- Individuals$330M100%
- Individual clients
- 384reported
- HNW clients
- n/areported
- Pension plan clients
- n/areported
- Charitable clients
- n/areported
- Accounts
- 384reported
- Financial planning clients
- 251-500reported
- Wrap fee programs
- noreported
- Custody of client assets
- $7.2M for 350 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
2 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| R••••• P••••• B•••Certified Financial Planner | Lexington, Ky | May 12, 2021 | 28 y | 0 |
| S•••••• B••••Certified Financial Planner | Lexington, Ky | Oct 1, 2025 | 22 y | 0 |
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Left, latest
none on the tape
Joined, latest
none on the tape
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- B•••• R•••••• P••••• · President And Chief Compliance Officercontrolsince 01/2008 · owns 75% or more
- B••••• S•••••• · Chief Investment Officersince 03/2021 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Lexington, Ky · principal | 2 | 1 | 0 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
1 against comparable advisers; where to look, not conclusions
- account count collapseChange between filings · filing Mar 25, 2026accounts (Item 5.F.2.f) moved from 1,418.0 to 384.0 (-73.0%) between the annual amendments of 2025-03-25 and 2026-03-25; the peer median change was +5.0% (3687 comparable advisers, 1.0th percentile of changes)peers: independent wealth managers, $100M to $500M (3,687) · 0.8% percentile
What changed
consecutive filings, newest first
- Accounts · 1,418 to 384Mar 25, 2025 to Mar 25, 2026
- Individual clients · 379 to 384Mar 25, 2025 to Mar 25, 2026
- Assets in custody · $28.7M to $7.2MMar 25, 2025 to Mar 25, 2026
- Employees · 5 to 6Mar 25, 2025 to Mar 25, 2026
- Discretionary RAUM · $291M to $330MMar 25, 2025 to Mar 25, 2026
- Individual RAUM · $291M to $330MMar 25, 2025 to Mar 25, 2026
- RAUM · $291M to $330MMar 25, 2025 to Mar 25, 2026
- Accounts · 1,366 to 1,418Mar 28, 2024 to Mar 25, 2025
- Individual clients · 377 to 379Mar 28, 2024 to Mar 25, 2025
- Assets in custody · $33.1M to $28.7MMar 28, 2024 to Mar 25, 2025
- Financial planning clients · 251-500 to 251-500Mar 28, 2024 to Mar 25, 2025
- Discretionary RAUM · $248M to $291MMar 28, 2024 to Mar 25, 2025
- HNW RAUM · unset to 0.0Mar 28, 2024 to Mar 25, 2025
- Individual RAUM · $248M to $291MMar 28, 2024 to Mar 25, 2025
- Pension RAUM · unset to 0.0Mar 28, 2024 to Mar 25, 2025
- Pooled vehicle RAUM · unset to 0.0Mar 28, 2024 to Mar 25, 2025
- RAUM · $248M to $291MMar 28, 2024 to Mar 25, 2025
- Accounts · 367 to 1,366Mar 29, 2023 to Mar 28, 2024
- Advisory employees · 4 to 3Mar 29, 2023 to Mar 28, 2024
- Individual clients · 367 to 377Mar 29, 2023 to Mar 28, 2024
- Assets in custody · $17.7M to $33.1MMar 29, 2023 to Mar 28, 2024
- Discretionary RAUM · $210M to $248MMar 29, 2023 to Mar 28, 2024
- Individual RAUM · $210M to $248MMar 29, 2023 to Mar 28, 2024
- RAUM · $210M to $248MMar 29, 2023 to Mar 28, 2024
- Accounts · 379 to 367Mar 29, 2022 to Mar 29, 2023
- Individual clients · 379 to 367Mar 29, 2022 to Mar 29, 2023
- Assets in custody · $20.2M to $17.7MMar 29, 2022 to Mar 29, 2023
- Discretionary RAUM · $244M to $210MMar 29, 2022 to Mar 29, 2023
- Individual RAUM · $244M to $210MMar 29, 2022 to Mar 29, 2023
- RAUM · $244M to $210MMar 29, 2022 to Mar 29, 2023
- Accounts · 337 to 379Aug 26, 2021 to Mar 29, 2022
- Individual clients · 337 to 379Aug 26, 2021 to Mar 29, 2022
- Assets in custody · $12.0M to $20.2MAug 26, 2021 to Mar 29, 2022
- Discretionary RAUM · $206M to $244MAug 26, 2021 to Mar 29, 2022
- Individual RAUM · $206M to $244MAug 26, 2021 to Mar 29, 2022
- RAUM · $206M to $244MAug 26, 2021 to Mar 29, 2022
- Custody of client assets · false to trueMar 30, 2021 to Aug 26, 2021
- Accounts · 328 to 337Oct 15, 2020 to Mar 30, 2021
- Individual clients · 328 to 337Oct 15, 2020 to Mar 30, 2021
- Assets in custody · $17.9M to $12.0MOct 15, 2020 to Mar 30, 2021
Signals
1 dated events
- M••••••••• A•••••••• I••• reported succeeding to the business of Another Adviser (Form ADV Item 4)May 23, 2019 · Succession (Item 4) · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business email
- d•••••@m•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
- Business email
- b••••••@m•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
- Business email
- c••••••@m•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
- Business email
- l••@m•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
- Business email
- s••••@m•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
- Business phone
- 859-268-1117reportedpublished by the firm, firm site, Sep 17, 2026
- Firm profile
- linkedin.com/company/moneywatchadvisorsreportedpublic record, Form ADV, Sep 18, 2026
- Website
- M•••••••••ADVISORS.COMreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 859-268-1117reportedpublic record, Form ADV, Mar 25, 2026
- Contact form
- m•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $165Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026