DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

A••••••••• F•••••••• A••••••• I••

Independent wealth managerMilwaukee, WisconsinCRD 108154SEC 801-57519websiteIAPD
Latest filing Feb 27, 2026
First filing on the tape Nov 29, 2011 · 18 filings
SEC status approved since Apr 21, 2000
RAUM
$541M
reported, Item 5.F
Discretionary
0.0%
of RAUM
Private clients
100%
$541M individuals and HNW
Advisors
3
registered through the firm on IAPD
RAUM per advisor
$180M
derived; firm RAUM over IAPD count
Employees
4
4 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
18 filings and snapshots on the tape
RAUM$541M as of Feb 27, 2026
Feb 9, 2012$101M then
HNW client RAUM$372M as of Feb 27, 2026
Mar 29, 2018$104M then
State-registered IARs (5.B.3)0 as of Feb 27, 2026
Feb 9, 20120 then
Employees (5.A)4 as of Feb 27, 2026
Feb 1, 20133 then
Private funds: no history
RAUM +17% over the last fiscal year+17% a year over threeIARs 0 to 0
Practice profile
derived from the filing of Feb 27, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
  • Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
  • Solo or small team · one advisor, or a wealth manager with up to three advisors and one office
RAUM per advisor
$180MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
299derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$2.1MderivedHNW RAUM over HNW clients
Average account
$245,346derivedRAUM over accounts (5.F.2.f)
Discretionary
0.0%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.3derivedItem 5.A over advisors
Advisors per office
3.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
+17%derivedbetween the last two annual amendments
Advisor growth, one year
unknownderivedItem 5.B.3 between annual amendments
Client growth, one year
+2.7%derived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
portfolio management for individualsreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$372M69%
  • Individuals$170M31%
Individual clients
720reported
HNW clients
178reported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
2,207reported
Financial planning clients
0reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUMreported
Class basis
private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
3 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
G••••• M•••••• S••••••••Milwaukee, WiJun 1, 200041 y1
J•••• V••• V••••••Certified Financial PlannerMilwaukee, WiJul 13, 200424 y1
D••• M•••• M••Milwaukee, WiDec 7, 202038 y2
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount1 left over 36 months
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • S••••••••• G•••••• M•••••• · Director, President, Ceo And Chief Compliance Officercontrol
    since 12/1992 · owns 75% or more
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Milwaukee, Wi · principal300
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
2 against comparable advisers; where to look, not conclusions
  • low discretionary shareStatic outlier · filing Feb 27, 2026
    discretionary share of RAUM of 0% against a peer median of 99% (1482 comparable advisers, 0.0th percentile, 33.5 robust deviations)
    peers: independent wealth managers, $500M to $1B (1,482) · 0.0% percentile
  • unusually high clients per advisorStatic outlier · filing Feb 27, 2026
    private clients per advisor of 299.3 against a peer median of 63.5 (1211 comparable advisers, 99.0th percentile, 6.4 robust deviations)
    peers: independent wealth managers, $500M to $1B (1,211) · 99% percentile
What changed
consecutive filings, newest first
  • Accounts · 2,129 to 2,207
    Mar 28, 2025 to Feb 27, 2026
  • HNW clients · 141 to 178
    Mar 28, 2025 to Feb 27, 2026
  • Individual clients · 733 to 720
    Mar 28, 2025 to Feb 27, 2026
  • HNW RAUM · $295M to $372M
    Mar 28, 2025 to Feb 27, 2026
  • Individual RAUM · $167M to $170M
    Mar 28, 2025 to Feb 27, 2026
  • Non-discretionary RAUM · $462M to $541M
    Mar 28, 2025 to Feb 27, 2026
  • RAUM · $462M to $541M
    Mar 28, 2025 to Feb 27, 2026
  • Accounts · 2,077 to 2,129
    Mar 28, 2024 to Mar 28, 2025
  • HNW clients · 144 to 141
    Mar 28, 2024 to Mar 28, 2025
  • Individual clients · 606 to 733
    Mar 28, 2024 to Mar 28, 2025
  • Financial planning clients · 0 to 0
    Mar 28, 2024 to Mar 28, 2025
  • HNW RAUM · $247M to $295M
    Mar 28, 2024 to Mar 28, 2025
  • Individual RAUM · $158M to $167M
    Mar 28, 2024 to Mar 28, 2025
  • Non-discretionary RAUM · $404M to $462M
    Mar 28, 2024 to Mar 28, 2025
  • RAUM · $404M to $462M
    Mar 28, 2024 to Mar 28, 2025
  • Accounts · 2,089 to 2,077
    Mar 24, 2023 to Mar 28, 2024
  • HNW clients · 140 to 144
    Mar 24, 2023 to Mar 28, 2024
  • Individual clients · 586 to 606
    Mar 24, 2023 to Mar 28, 2024
  • HNW RAUM · $222M to $247M
    Mar 24, 2023 to Mar 28, 2024
  • Individual RAUM · $118M to $158M
    Mar 24, 2023 to Mar 28, 2024
  • Non-discretionary RAUM · $341M to $404M
    Mar 24, 2023 to Mar 28, 2024
  • RAUM · $341M to $404M
    Mar 24, 2023 to Mar 28, 2024
  • Accounts · 1,919 to 2,089
    Mar 22, 2022 to Mar 24, 2023
  • Advisory employees · 3 to 4
    Mar 22, 2022 to Mar 24, 2023
  • Individual clients · 610 to 586
    Mar 22, 2022 to Mar 24, 2023
  • HNW RAUM · $257M to $222M
    Mar 22, 2022 to Mar 24, 2023
  • Individual RAUM · $129M to $118M
    Mar 22, 2022 to Mar 24, 2023
  • Non-discretionary RAUM · $386M to $341M
    Mar 22, 2022 to Mar 24, 2023
  • RAUM · $386M to $341M
    Mar 22, 2022 to Mar 24, 2023
  • Accounts · 1,870 to 1,919
    Mar 26, 2021 to Mar 22, 2022
  • HNW clients · 109 to 140
    Mar 26, 2021 to Mar 22, 2022
  • Individual clients · 641 to 610
    Mar 26, 2021 to Mar 22, 2022
  • HNW RAUM · $191M to $257M
    Mar 26, 2021 to Mar 22, 2022
  • Individual RAUM · $124M to $129M
    Mar 26, 2021 to Mar 22, 2022
  • Non-discretionary RAUM · $315M to $386M
    Mar 26, 2021 to Mar 22, 2022
  • RAUM · $315M to $386M
    Mar 26, 2021 to Mar 22, 2022
  • Accounts · 1,770 to 1,870
    Jul 31, 2020 to Mar 26, 2021
  • HNW clients · 107 to 109
    Jul 31, 2020 to Mar 26, 2021
  • Individual clients · 524 to 641
    Jul 31, 2020 to Mar 26, 2021
  • Employees · 3 to 4
    Jul 31, 2020 to Mar 26, 2021
Signals
1 dated events
  • M•••••• T• D••••• left A••••••••• F•••••••• A••••••• I•• for D•••• L••• F•••••••• L•• (registered 2024-02-12)
    Dec 11, 2023 · Advisor changed firm · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Business email
i•••@a•••••••••.comreportedpublished by the firm, firm site, Sep 15, 2026
Business phone
414-476-4999reportedpublished by the firm, firm site, Sep 15, 2026
Business phone
414-476-4889reportedpublished by the firm, firm site, Sep 15, 2026
Website
A•••••••••FA.COMreportedpublic record, Form ADV, Sep 19, 2026
Principal office phone
414-476-4999reportedpublic record, Form ADV, Feb 27, 2026
Contact form
a•••••••••.comreportedpublished by the firm, firm site, Sep 15, 2026
Team page
a•••••••••.comreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Independent wealth managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$180Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026