DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

The names on this page are hidden. Create a free account and they fill in. No card, and every figure, date and source on this page is public either way.

SEC-registered adviser

S•• F•••••••• S•••••••• I•••

Independent wealth managerOverland Park, KansasCRD 110471SEC 801-57170websiteIAPD
Latest filing Aug 14, 2026
First filing on the tape Mar 29, 2012 · 42 filings
SEC status approved since Feb 10, 2000
RAUM
$392M
reported, Item 5.F
Discretionary
92%
of RAUM
Private clients
89%
$349M individuals and HNW
Advisors
4
registered through the firm on IAPD
RAUM per advisor
$98.1M
derived; firm RAUM over IAPD count
Employees
7
3 advisory (5.B.1)
Offices
1
beyond the principal office
Private funds
0
reported on Schedule D
History
42 filings and snapshots on the tape
RAUM$392M as of Aug 14, 2026
Mar 29, 2012$98.8M then
HNW client RAUM$163M as of Aug 14, 2026
Mar 19, 2018$55.6M then
State-registered IARs (5.B.3)3 as of Aug 14, 2026
Mar 19, 20134 then
Employees (5.A)7 as of Aug 14, 2026
Mar 19, 20134 then
Private funds: no history
RAUM +22% over the last fiscal year+15% a year over threeIARs 4 to 3
Practice profile
derived from the filing of Aug 14, 2026; every figure names its basis
Archetypes, each a printed rule
  • Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
RAUM per advisor
$98.1MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
290derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$1.9MderivedHNW RAUM over HNW clients
Average account
$208,212derivedRAUM over accounts (5.F.2.f)
Discretionary
92%derivedof RAUM
Institutional
8.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.8derivedItem 5.A over advisors
Advisors per office
2.0derived2 offices incl. principal (1.F.5)
RAUM growth, one year
+22%derivedbetween the last two annual amendments
Advisor growth, one year
-25%derivedItem 5.B.3 between annual amendments
Client growth, one year
-18%derived
Compensation
percentage of assets, hourlyreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, pension consultingreportedItem 5.G
Custody
$302M, 733 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • Individuals$186M47%
  • High-net-worth individuals$163M42%
  • Pension and profit-sharing plans$31.2M8.0%
  • Corporations and businesses$11.7M3.0%
Individual clients
1,076reported
HNW clients
84reported
Pension plan clients
14reported
Charitable clients
n/areported
Accounts
1,884reported
Financial planning clients
101-250reported
Wrap fee programs
noreported
Custody of client assets
$302M for 733 clientsreported
Compensation
% of AUM, hourlyreported
Class basis
private_client_share=0.89 fund_share=0.0 institutional_share=0.08 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
4 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
F•••• C••••• S••••••Overland Park, KsJun 17, 199342 y0
C•••• S••••• R•••••••Overland Park, Ks Jan 28, 200928 y2
G•••••• C••••• S••••••Overland Park, KsNov 22, 201625 y1
G•••• R•••••• H•••Overland Park, Ks Apr 14, 202212 y0
Advisor movement
0 left, 0 joined in 12 months
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • S••••••• F••••• C••••• · Presidentcontrol
    since 01/2004 · owns 75% or more
  • S••••••• G••••••• C••••• · Chief Compliance Officercontrol
    since 01/2023 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Overland Park, Ks · principal400
Scott City, Ks200
Offices
Schedule D 1.F, the 25 largest
  • Scott City, KS2 employees
ADV anomalies
2 against comparable advisers; where to look, not conclusions
  • unusually high clients per advisorStatic outlier · filing Aug 14, 2026
    private clients per advisor of 290.0 against a peer median of 57.3 (3076 comparable advisers, 99.0th percentile, 6.6 robust deviations)
    peers: independent wealth managers, $100M to $500M (3,076) · 99% percentile
  • HNW share shiftChange between filings · filing Mar 23, 2026
    HNW share of RAUM moved from 17.0% to 42.0% between the annual amendments of 2025-03-17 and 2026-03-23
    peers: independent wealth managers, $100M to $500M (5,676)
What changed
consecutive filings, newest first
  • Accounts · 1,448 to 1,884
    Mar 17, 2025 to Mar 23, 2026
  • Advisory employees · 4 to 3
    Mar 17, 2025 to Mar 23, 2026
  • Corporate clients · 11 to 9
    Mar 17, 2025 to Mar 23, 2026
  • HNW clients · 43 to 84
    Mar 17, 2025 to Mar 23, 2026
  • Individual clients · 1,380 to 1,076
    Mar 17, 2025 to Mar 23, 2026
  • Assets in custody · $283M to $302M
    Mar 17, 2025 to Mar 23, 2026
  • Employees · 8 to 7
    Mar 17, 2025 to Mar 23, 2026
  • State-registered IARs · 4 to 3
    Mar 17, 2025 to Mar 23, 2026
  • Discretionary RAUM · $296M to $361M
    Mar 17, 2025 to Mar 23, 2026
  • HNW RAUM · $54.2M to $163M
    Mar 17, 2025 to Mar 23, 2026
  • Individual RAUM · $235M to $186M
    Mar 17, 2025 to Mar 23, 2026
  • Non-discretionary RAUM · $25.6M to $31.2M
    Mar 17, 2025 to Mar 23, 2026
  • Pension RAUM · $25.6M to $31.2M
    Mar 17, 2025 to Mar 23, 2026
  • RAUM · $322M to $392M
    Mar 17, 2025 to Mar 23, 2026
  • Accounts · 1,582 to 1,448
    Feb 28, 2024 to Mar 17, 2025
  • Advisory employees · 6 to 4
    Feb 28, 2024 to Mar 17, 2025
  • Corporate clients · 13 to 11
    Feb 28, 2024 to Mar 17, 2025
  • HNW clients · 63 to 43
    Feb 28, 2024 to Mar 17, 2025
  • Individual clients · 958 to 1,380
    Feb 28, 2024 to Mar 17, 2025
  • Assets in custody · $261M to $283M
    Feb 28, 2024 to Mar 17, 2025
  • Employees · 11 to 8
    Feb 28, 2024 to Mar 17, 2025
  • Financial planning clients · 101-250 to 101-250
    Feb 28, 2024 to Mar 17, 2025
  • State-registered IARs · 6 to 4
    Feb 28, 2024 to Mar 17, 2025
  • Discretionary RAUM · $289M to $296M
    Feb 28, 2024 to Mar 17, 2025
  • HNW RAUM · $105M to $54.2M
    Feb 28, 2024 to Mar 17, 2025
  • Individual RAUM · $176M to $235M
    Feb 28, 2024 to Mar 17, 2025
  • Non-discretionary RAUM · $21.6M to $25.6M
    Feb 28, 2024 to Mar 17, 2025
  • Pension RAUM · $21.6M to $25.6M
    Feb 28, 2024 to Mar 17, 2025
  • RAUM · $311M to $322M
    Feb 28, 2024 to Mar 17, 2025
  • Accounts · 1,553 to 1,582
    Mar 13, 2023 to Feb 28, 2024
  • Corporate clients · 16 to 13
    Mar 13, 2023 to Feb 28, 2024
  • HNW clients · 45 to 63
    Mar 13, 2023 to Feb 28, 2024
  • Individual clients · 828 to 958
    Mar 13, 2023 to Feb 28, 2024
  • Pension plan clients · 12 to 14
    Mar 13, 2023 to Feb 28, 2024
  • Assets in custody · $217M to $261M
    Mar 13, 2023 to Feb 28, 2024
  • Employees · 10 to 11
    Mar 13, 2023 to Feb 28, 2024
  • Discretionary RAUM · $241M to $289M
    Mar 13, 2023 to Feb 28, 2024
  • HNW RAUM · $64.7M to $105M
    Mar 13, 2023 to Feb 28, 2024
  • Individual RAUM · $167M to $176M
    Mar 13, 2023 to Feb 28, 2024
  • Non-discretionary RAUM · $17.4M to $21.6M
    Mar 13, 2023 to Feb 28, 2024
Signals
5 dated events
  • R••••• P••• S•••••••• left S•• F•••••••• S•••••••• I••• for S•••••••• F••••••••• L•• (registered 2024-08-02)
    Mar 21, 2025 · Advisor changed firm · fact
  • N••••• S•••••••• left S•• F•••••••• S•••••••• I••• for S•••••••• F••••••••• L•• (registered 2024-08-02)
    Mar 21, 2025 · Advisor changed firm · fact
  • 2 advisors left S•• F•••••••• S•••••••• I••• (Overland Park, KS) for S•••••••• F••••••••• L•• on the same day
    Mar 21, 2025 · Team lift-out · derived
  • C••••• G•••••• S•••••• (Chief Compliance Officer) appeared on Schedule A of S•• F•••••••• S•••••••• I•••
    Mar 13, 2023 · Control person joined · fact
  • Jo J••••••• R••• (Chief Compliance Officer) no longer on Schedule A of S•• F•••••••• S•••••••• I••• (listed 2019-08-26, absent 2019-10-29)
    Oct 29, 2019 · Control person left · inference
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Firm profile
linkedin.com/company/79929718/admin/dashboardreportedpublic record, Form ADV, Sep 18, 2026
Website
richards-financial.comreportedpublic record, Form ADV, Sep 18, 2026
Principal office phone
913-362-2712reportedpublic record, Form ADV, Aug 14, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Independent wealth managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$98.1Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026