DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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Former SEC-registered adviser

S•••••••• • A••••••••• I•••

Former SEC-registered adviserAnchorage, AlaskaCRD 116431SEC 801-88195websiteIAPD
Latest filing May 30, 2025
First filing on the tape Mar 31, 2015 · 23 filings
SEC status approved since Apr 29, 2015
RAUM
$420M
reported, Item 5.F
Discretionary
93%
of RAUM
Private clients
100%
$420M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
16
6 advisory (5.B.1)
Offices
3
beyond the principal office
Private funds
0
reported on Schedule D
History
23 filings and snapshots on the tape
RAUM$420M as of May 30, 2025
Mar 23, 2016$95.1M then
HNW client RAUM$293M as of May 30, 2025
Mar 30, 2018$23.8M then
State-registered IARs (5.B.3)6 as of May 30, 2025
Mar 23, 20163 then
Employees (5.A)16 as of May 30, 2025
Mar 23, 20165 then
Private funds: no history
RAUM +8.7% over the last fiscal year+10% a year over threeIARs 7 to 6offices 1 to 3
Practice profile
derived from the filing of May 30, 2025; every figure names its basis
RAUM per advisor
$70.0MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
86derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$2.1MderivedHNW RAUM over HNW clients
Average account
$207,038derivedRAUM over accounts (5.F.2.f)
Discretionary
93%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
2.7derivedItem 5.A over advisors
Advisors per office
1.5derived4 offices incl. principal (1.F.5)
RAUM growth, one year
+8.7%derivedbetween the last two annual amendments
Advisor growth, one year
-14%derivedItem 5.B.3 between annual amendments
Client growth, one year
+1.4%derived
Compensation
percentage of assets, hourly, fixed fees, subscription, commissionsreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, publications, educational seminarsreportedItem 5.G
Financial planning clients
500reportedItem 5.H
Wrap fee program
$387MreportedItem 5.I
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • is an insurance broker or agent (6.A.6)
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$293M70%
  • Individuals$128M30%
Individual clients
374reported
HNW clients
139reported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
2,030reported
Financial planning clients
500reported
Wrap fee programs
$0 sponsored, $0 managedreported
Custody of client assets
noreported
Compensation
% of AUM, fixed, hourly, commissionsreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
7 left, 0 joined in 12 months
net -7 in 12 months0 left in 90 days0 joined in 90 days9 left over 36 months
Left, latest
Teams: two or more advisors moving together within fourteen days, from one state
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • C•••••• J••••• M•••••• · Chief Compliance Officercontrol
      since 03/2020 · owns less than 5%
    • H•••• E•••••• P••• · Chief Investment Officercontrol
      since 01/2023 · owns less than 5%
    • S••••••••• F••••• L•• · Foundercontrol
      since 01/2023 · owns 25% to 50%
    • C•••• C•••••••• M•••• · Chief Operations Officer
      since 01/2023 · owns less than 5%
    • S••••••••• J••••• C•••••• · Co-Ceo
      since 01/2023 · owns 10% to 25%
    • S••••••••• M••••• V•••••• · Co-Ceo
      since 01/2023 · owns 10% to 25%
    • S••••••••• R•••• C•••••• · Founder
      since 01/2023 · owns 25% to 50%
    Related persons
    Schedule D 7.A
    No related person reported.
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    Ocean Shores, Wa001
    Anchorage, Ak · principal006
    Offices
    Schedule D 1.F, the 25 largest
    • Big Lake, AK1 employees
    What changed
    consecutive filings, newest first
    • Financial planning clients · More than 500 to More than 500
      Apr 17, 2025 to May 30, 2025
    • Accounts · 2,309 to 2,030
      Apr 9, 2024 to Apr 17, 2025
    • Advisory employees · 7 to 6
      Apr 9, 2024 to Apr 17, 2025
    • HNW clients · 129 to 139
      Apr 9, 2024 to Apr 17, 2025
    • Individual clients · 377 to 374
      Apr 9, 2024 to Apr 17, 2025
    • State-registered IARs · 7 to 6
      Apr 9, 2024 to Apr 17, 2025
    • Other offices · 1 to 3
      Apr 9, 2024 to Apr 17, 2025
    • Discretionary RAUM · $340M to $392M
      Apr 9, 2024 to Apr 17, 2025
    • HNW RAUM · $272M to $293M
      Apr 9, 2024 to Apr 17, 2025
    • Individual RAUM · $96.0M to $128M
      Apr 9, 2024 to Apr 17, 2025
    • Non-discretionary RAUM · $47.2M to $28.5M
      Apr 9, 2024 to Apr 17, 2025
    • RAUM · $387M to $420M
      Apr 9, 2024 to Apr 17, 2025
    • Accounts · 2,098 to 2,309
      Mar 27, 2023 to Mar 13, 2024
    • HNW clients · 113 to 129
      Mar 27, 2023 to Mar 13, 2024
    • Individual clients · 394 to 377
      Mar 27, 2023 to Mar 13, 2024
    • Discretionary RAUM · $294M to $340M
      Mar 27, 2023 to Mar 13, 2024
    • HNW RAUM · $208M to $272M
      Mar 27, 2023 to Mar 13, 2024
    • Individual RAUM · $99.1M to $96.0M
      Mar 27, 2023 to Mar 13, 2024
    • Non-discretionary RAUM · $30.5M to $47.2M
      Mar 27, 2023 to Mar 13, 2024
    • RAUM · $324M to $387M
      Mar 27, 2023 to Mar 13, 2024
    • Accounts · 1,755 to 2,098
      Aug 3, 2022 to Mar 27, 2023
    • Advisory employees · 6 to 7
      Aug 3, 2022 to Mar 27, 2023
    • HNW clients · 87 to 113
      Aug 3, 2022 to Mar 27, 2023
    • Individual clients · 411 to 394
      Aug 3, 2022 to Mar 27, 2023
    • Assets in custody · 6810000.0 to unset
      Aug 3, 2022 to Mar 27, 2023
    • Custody of client assets · true to false
      Aug 3, 2022 to Mar 27, 2023
    • Employees · 13 to 16
      Aug 3, 2022 to Mar 27, 2023
    • State-registered IARs · 6 to 7
      Aug 3, 2022 to Mar 27, 2023
    • Other offices · 2 to 1
      Aug 3, 2022 to Mar 27, 2023
    • Discretionary RAUM · $313M to $294M
      Aug 3, 2022 to Mar 27, 2023
    • HNW RAUM · $149M to $208M
      Aug 3, 2022 to Mar 27, 2023
    • Individual RAUM · $145M to $99.1M
      Aug 3, 2022 to Mar 27, 2023
    • Non-discretionary RAUM · $0 to $30.5M
      Aug 3, 2022 to Mar 27, 2023
    • RAUM · $313M to $324M
      Aug 3, 2022 to Mar 27, 2023
    • Advisory employees · 5 to 6
      Feb 9, 2022 to Aug 3, 2022
    • Employees · 11 to 13
      Feb 9, 2022 to Aug 3, 2022
    • State-registered IARs · 5 to 6
      Feb 9, 2022 to Aug 3, 2022
    • Accounts · 1,620 to 1,755
      Mar 26, 2021 to Feb 9, 2022
    • HNW clients · 53 to 87
      Mar 26, 2021 to Feb 9, 2022
    • Individual clients · 748 to 411
      Mar 26, 2021 to Feb 9, 2022
    Signals
    14 dated events
    • S•••••••• • A••••••••• I••• no longer on the SEC adviser roster (last listed 2025-12-20, RAUM $420.3M)
      Jan 2, 2026 · Left the SEC roster · derived
    • L••• D••••• E••••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-23)
      Dec 31, 2025 · Advisor changed firm · fact
    • J•••• C•••••• S•••••••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-23)
      Dec 31, 2025 · Advisor changed firm · fact
    • F•••• L•• S•••••••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-24)
      Dec 31, 2025 · Advisor changed firm · fact
    • S•••••••• • A••••••••• I•••'s advisors moved to C••• L•• (Anchorage, AK): 6 of 7 registered, on the same day
      Dec 31, 2025 · Firm absorbed (people side) · derived
    • J••• J••••• R•••••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-23)
      Dec 31, 2025 · Advisor changed firm · fact
    • M•••• V•••••• S•••••••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-23)
      Dec 31, 2025 · Advisor changed firm · fact
    • E••••• P••• H••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-23)
      Dec 31, 2025 · Advisor changed firm · fact
    • C•••••••• J• G••••••••• left S•••••••• • A••••••••• I••• for C••• L•• (registered 2025-09-23)
      Dec 31, 2025 · Advisor changed firm · fact
    • J•••• T••••• F••••• left S•••••••• • A••••••••• I••• for L•• F•••••••• L•• (registered 2024-10-14)
      Sep 16, 2024 · Advisor changed firm · fact
    • R••• C•••• C••••• left S•••••••• • A••••••••• I••• for J••••• F•••••••• (registered 2023-12-13)
      Apr 3, 2024 · Advisor changed firm · fact
    • Paul Edward Hoyt (Chief Investment Officer) appeared on Schedule A of S•••••••• • A••••••••• I•••
      Mar 13, 2024 · Control person joined · fact
    • Michael James Cullen (Chief Compliance Officer) appeared on Schedule A of S•••••••• • A••••••••• I•••
      Mar 31, 2020 · Control person joined · fact
    • S•••••••• • A••••••••• I••• filed its initial SEC registration (Form ADV)
      Mar 31, 2015 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    n/aderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026