DFX Intelligence
RIA Intelligence
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Former SEC-registered adviser
A•• A•••••••• I•••
Latest filing Jul 24, 2020
First filing on the tape Mar 28, 2012 · 26 filings
RAUM
$256M
reported, Item 5.F
Discretionary
40%
of RAUM
Private clients
39%
$99.5M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
3
2 advisory (5.B.1)
Offices
2
beyond the principal office
Private funds
0
reported on Schedule D
History
26 filings and snapshots on the tape
RAUM$256M as of Mar 25, 2020
Mar 28, 2012$234M then
HNW client RAUM$82.8M as of Mar 25, 2020
Mar 28, 2018$35.0M then
State-registered IARs (5.B.3)2 as of Mar 25, 2020
Mar 28, 20120 then
Employees (5.A)3 as of Mar 25, 2020
Apr 1, 20133 then
Private funds: no history
RAUM +45% over the last fiscal year-25% a year over threeIARs 2 to 2
Practice profile
derived from the filing of Jul 24, 2020; every figure names its basis
- RAUM per advisor
- $128MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 29derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.6MderivedHNW RAUM over HNW clients
- Average account
- $1.1MderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 40%derivedof RAUM
- Institutional
- 60%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.5derivedItem 5.A over advisors
- Advisors per office
- 0.7derived3 offices incl. principal (1.F.5)
- RAUM growth, one year
- +45%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +3.6%derived
- Compensation
- percentage of assets, hourly, fixed fees, otherreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, pension consulting, educational seminarsreportedItem 5.G
- Custody
- $69.8M, 53 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- State and municipal entities$154M60%
- High-net-worth individuals$82.8M32%
- Individuals$16.7M6.5%
- Corporations and businesses$2.7M1.1%
- Individual clients
- 26reported
- HNW clients
- 32reported
- Pension plan clients
- 0reported
- Charitable clients
- 0reported
- Accounts
- 223reported
- Financial planning clients
- 26-50reported
- Wrap fee programs
- noreported
- Custody of client assets
- $69.8M for 53 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
- J•••• L•• P••• to M•••••• W••••• M••••••••• L•Dec 4, 2020 · RIA to RIA
Joined, latest
none on the tape
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- L•••••• C••••• R•••••• · Presidentcontrolsince 09/1995 · owns 75% or more
- P•••• J••••• L•• · Senior Wealth Advisorcontrolsince 01/2020 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Offices
Schedule D 1.F, the 25 largest
- Chicago, IL2 employees
- Des Moines, IA1 employees
What changed
consecutive filings, newest first
- Accounts · 197 to 223Mar 8, 2019 to Mar 25, 2020
- Corporate clients · 1 to 2Mar 8, 2019 to Mar 25, 2020
- HNW clients · 29 to 32Mar 8, 2019 to Mar 25, 2020
- Individual clients · 27 to 26Mar 8, 2019 to Mar 25, 2020
- Assets in custody · $29.4M to $69.8MMar 8, 2019 to Mar 25, 2020
- Discretionary RAUM · $54.7M to $102MMar 8, 2019 to Mar 25, 2020
- HNW RAUM · $47.2M to $82.8MMar 8, 2019 to Mar 25, 2020
- Individual RAUM · $6.1M to $16.7MMar 8, 2019 to Mar 25, 2020
- Non-discretionary RAUM · $121M to $154MMar 8, 2019 to Mar 25, 2020
- RAUM · $176M to $256MMar 8, 2019 to Mar 25, 2020
- Accounts · 152 to 197Sep 20, 2018 to Mar 8, 2019
- HNW clients · 35 to 29Sep 20, 2018 to Mar 8, 2019
- Individual clients · 10 to 27Sep 20, 2018 to Mar 8, 2019
- Pension plan clients · 2 to 0Sep 20, 2018 to Mar 8, 2019
- Assets in custody · $23.1M to $29.4MSep 20, 2018 to Mar 8, 2019
- Employees · 2 to 3Sep 20, 2018 to Mar 8, 2019
- Discretionary RAUM · $40.6M to $54.7MSep 20, 2018 to Mar 8, 2019
- HNW RAUM · $35.0M to $47.2MSep 20, 2018 to Mar 8, 2019
- Individual RAUM · $4.1M to $6.1MSep 20, 2018 to Mar 8, 2019
- Non-discretionary RAUM · $143M to $121MSep 20, 2018 to Mar 8, 2019
- Pension RAUM · $143M to $0Sep 20, 2018 to Mar 8, 2019
- RAUM · $183M to $176MSep 20, 2018 to Mar 8, 2019
- Other offices · 1 to 2Mar 28, 2018 to Sep 20, 2018
- Accounts · 162 to 152Nov 22, 2017 to Mar 28, 2018
- Advisory activities · 5 to 4Nov 22, 2017 to Mar 28, 2018
- Corporate clients · 0 to 1Nov 22, 2017 to Mar 28, 2018
- HNW clients · 19 to 35Nov 22, 2017 to Mar 28, 2018
- Individual clients · 22 to 10Nov 22, 2017 to Mar 28, 2018
- Pension plan clients · 0 to 2Nov 22, 2017 to Mar 28, 2018
- Assets in custody · unset to 23070162.0Nov 22, 2017 to Mar 28, 2018
- Custody of client assets · false to trueNov 22, 2017 to Mar 28, 2018
- Discretionary RAUM · $33.2M to $40.6MNov 22, 2017 to Mar 28, 2018
- HNW RAUM · $23.3M to $35.0MNov 22, 2017 to Mar 28, 2018
- Individual RAUM · $9.9M to $4.1MNov 22, 2017 to Mar 28, 2018
- Non-discretionary RAUM · $573M to $143MNov 22, 2017 to Mar 28, 2018
- Pension RAUM · unset to 142609397.0Nov 22, 2017 to Mar 28, 2018
- Pooled vehicle RAUM · unset to 0.0Nov 22, 2017 to Mar 28, 2018
- RAUM · $606M to $183MNov 22, 2017 to Mar 28, 2018
- Advisory employees · 1 to 2Oct 3, 2017 to Nov 22, 2017
- Charity clients · unset to 0.0Oct 3, 2017 to Nov 22, 2017
Signals
1 dated events
- A•• A•••••••• I••• reported RAUM $183.2M, down 70% from $605.9M (2017-11-22 to 2018-03-28)Mar 28, 2018 · RAUM change · derived
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- n/aderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026