DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Simplifi, Inc.
Latest filing Mar 24, 2026
First filing on the tape Mar 1, 2012 · 41 filings
SEC status approved since Dec 2, 2013
RAUM
$276M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$276M individuals and HNW
Advisors
1
registered through the firm on IAPD
RAUM per advisor
$276M
derived; firm RAUM over IAPD count
Employees
5
1 advisory (5.B.1)
Offices
1
beyond the principal office
Private funds
0
reported on Schedule D
History
41 filings and snapshots on the tape
RAUM$276M as of Mar 24, 2026
Mar 1, 2012$83.1M then
HNW client RAUM$121M as of Mar 24, 2026
Mar 27, 2018$66.8M then
State-registered IARs (5.B.3)1 as of Mar 24, 2026
Mar 1, 20120 then
Employees (5.A)5 as of Mar 24, 2026
Mar 10, 20143 then
Private funds: no history
RAUM +9.8% over the last fiscal year+7.3% a year over threeIARs 1 to 1
Practice profile
derived from the filing of Mar 24, 2026; every figure names its basis
Archetypes, each a printed rule
- Solo or small team · one advisor, or a wealth manager with up to three advisors and one office
- RAUM per advisor
- $276MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 301derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $1.6MderivedHNW RAUM over HNW clients
- Average account
- $479,381derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 5.0derivedItem 5.A over advisors
- Advisors per office
- 0.5derived2 offices incl. principal (1.F.5)
- RAUM growth, one year
- +9.8%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +0.7%derived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individualsreportedItem 5.G
- Custody
- $112M, 142 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
- marketing includes testimonials (5.L.1.c)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- Individuals$155M56%
- High-net-worth individuals$121M44%
- Individual clients
- 224reported
- HNW clients
- 77reported
- Pension plan clients
- n/areported
- Charitable clients
- n/areported
- Accounts
- 576reported
- Financial planning clients
- 0reported
- Wrap fee programs
- noreported
- Custody of client assets
- $112M for 142 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
1 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Eric Allen SigdestadCertified Financial Planner | San Diego, Ca | Feb 3, 2011 | 27 y | 2 |
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Left, latest
- Sean Patrick Nisil to Living Well Financial AdvisorsDec 13, 2021 · Other
Joined, latest
- Sean Patrick Nisil from Zermatt Wealth PartnersJun 6, 2014 · Other
- Eric Allen Sigdestad from LPL Financial LLCFeb 3, 2011 · Other
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Allen Eric Sigdestad · Chief Executive Officercontrolsince 08/2010 · owns 75% or more
- Suzanne Lauren Torres · Chief Compliance Officersince 01/2024 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
- Accounts · 562 to 576Jun 25, 2025 to Mar 24, 2026
- HNW clients · 65 to 77Jun 25, 2025 to Mar 24, 2026
- Individual clients · 234 to 224Jun 25, 2025 to Mar 24, 2026
- Assets in custody · $97.0M to $112MJun 25, 2025 to Mar 24, 2026
- Employees · 4 to 5Jun 25, 2025 to Mar 24, 2026
- Discretionary RAUM · $252M to $276MJun 25, 2025 to Mar 24, 2026
- HNW RAUM · $130M to $121MJun 25, 2025 to Mar 24, 2026
- Individual RAUM · $121M to $155MJun 25, 2025 to Mar 24, 2026
- RAUM · $252M to $276MJun 25, 2025 to Mar 24, 2026
- Financial planning clients · 0 to 0Mar 28, 2025 to Jun 25, 2025
- Accounts · 557 to 562Mar 13, 2024 to Mar 28, 2025
- HNW clients · 60 to 65Mar 13, 2024 to Mar 28, 2025
- Individual clients · 241 to 234Mar 13, 2024 to Mar 28, 2025
- Assets in custody · $111M to $97.0MMar 13, 2024 to Mar 28, 2025
- Other offices · 0 to 1Mar 13, 2024 to Mar 28, 2025
- Discretionary RAUM · $240M to $252MMar 13, 2024 to Mar 28, 2025
- HNW RAUM · $117M to $130MMar 13, 2024 to Mar 28, 2025
- Individual RAUM · $124M to $121MMar 13, 2024 to Mar 28, 2025
- RAUM · $240M to $252MMar 13, 2024 to Mar 28, 2025
- Accounts · 556 to 557Mar 6, 2023 to Mar 13, 2024
- HNW clients · 55 to 60Mar 6, 2023 to Mar 13, 2024
- Individual clients · 250 to 241Mar 6, 2023 to Mar 13, 2024
- Assets in custody · $108M to $111MMar 6, 2023 to Mar 13, 2024
- Discretionary RAUM · $224M to $240MMar 6, 2023 to Mar 13, 2024
- HNW RAUM · $97.9M to $117MMar 6, 2023 to Mar 13, 2024
- Individual RAUM · $126M to $124MMar 6, 2023 to Mar 13, 2024
- RAUM · $224M to $240MMar 6, 2023 to Mar 13, 2024
- Accounts · 537 to 556Feb 22, 2022 to Mar 6, 2023
- HNW clients · 12 to 55Feb 22, 2022 to Mar 6, 2023
- Individual clients · 289 to 250Feb 22, 2022 to Mar 6, 2023
- Assets in custody · $4.1M to $108MFeb 22, 2022 to Mar 6, 2023
- Discretionary RAUM · $245M to $224MFeb 22, 2022 to Mar 6, 2023
- HNW RAUM · $36.7M to $97.9MFeb 22, 2022 to Mar 6, 2023
- Individual RAUM · $208M to $126MFeb 22, 2022 to Mar 6, 2023
- RAUM · $245M to $224MFeb 22, 2022 to Mar 6, 2023
- Accounts · 519 to 537Mar 25, 2021 to Feb 22, 2022
- Advisory employees · 2 to 1Mar 25, 2021 to Feb 22, 2022
- HNW clients · 77 to 12Mar 25, 2021 to Feb 22, 2022
- Individual clients · 226 to 289Mar 25, 2021 to Feb 22, 2022
- Assets in custody · $113M to $4.1MMar 25, 2021 to Feb 22, 2022
Signals
2 dated events
- Simplifi, Inc. reported 1 offices beyond its principal office, down from 7 (2018-09-25 to 2019-03-13)Mar 13, 2019 · Office count change · derived
- Sigdestad Financial, Inc. filed its initial SEC registration (Form ADV)Nov 15, 2013 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business email
- info@retiremeasap.comreportedpublished by the firm, firm site, Sep 16, 2026
- Business phone
- 858-695-6600reportedpublished by the firm, firm site, Sep 16, 2026
- Business phone
- 877-692-6800reportedpublished by the firm, firm site, Sep 16, 2026
- Firm profile
- LINKEDIN.COM/COMPANY/SIMPLIFI-RETIREMENT-PLANNING-reportedpublic record, Form ADV, Sep 18, 2026
- Website
- RETIREMEASAP.COMreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 858-695-6600reportedpublic record, Form ADV, Mar 24, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $276Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026