DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

Former SEC-registered adviser

Earth Equity Advisors, LLC

Former SEC-registered adviserAsheville, North CarolinaCRD 285554SEC 801-119747IAPD
Latest filing Mar 31, 2022
First filing on the tape Oct 6, 2020 · 8 filings
RAUM
$178M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
98%
$174M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
5
4 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
8 filings and snapshots on the tape
RAUM$178M as of Mar 25, 2022
Mar 21, 2021$145M then
HNW client RAUM$119M as of Mar 25, 2022
Mar 21, 2021$96.1M then
State-registered IARs (5.B.3)4 as of Mar 25, 2022
Mar 21, 20214 then
Employees (5.A)5 as of Mar 25, 2022
Mar 21, 20215 then
Private funds: no history
RAUM +23% over the last fiscal yearIARs 4 to 4
Practice profile
derived from the filing of Mar 31, 2022; every figure names its basis
RAUM per advisor
$44.6MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
65derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$1.7MderivedHNW RAUM over HNW clients
Average account
$284,221derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
1.8%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.3derivedItem 5.A over advisors
Advisors per office
4.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
+23%derivedbetween the last two annual amendments
Advisor growth, one year
+0.0%derivedItem 5.B.3 between annual amendments
Client growth, one year
+11%derived
Compensation
percentage of assets, hourly, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, portfolio management for businesses and institutionsreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$119M67%
  • Individuals$55.5M31%
  • Pension and profit-sharing plans$1.9M1.1%
  • Charitable organizations$1.3M0.7%
  • Corporations and businesses$1.1M0.6%
Individual clients
191reported
HNW clients
69reported
Pension plan clients
9reported
Charitable clients
4reported
Accounts
628reported
Financial planning clients
11-25reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
Joined, latest
Teams: two or more advisors moving together within fourteen days, from one state
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • William Peter Krull · Ceocontrol
      since 08/2014 · owns 50% to 75%
    • Currie Neill Yelverton · Chief Compliance Officercontrol
      since 08/2014 · owns 25% to 50%
    Related persons
    Schedule D 7.A
    No related person reported.
    Offices
    Schedule D 1.F, the 25 largest
    No branch office listed.
    What changed
    consecutive filings, newest first
    • HQ city · unset to ASHEVILLE
      Mar 25, 2022 to Mar 31, 2022
    • HQ state · unset to NC
      Mar 25, 2022 to Mar 31, 2022
    • Accounts · 585 to 628
      Dec 13, 2021 to Mar 25, 2022
    • Charity clients · 5 to 4
      Dec 13, 2021 to Mar 25, 2022
    • HNW clients · 72 to 69
      Dec 13, 2021 to Mar 25, 2022
    • Individual clients · 162 to 191
      Dec 13, 2021 to Mar 25, 2022
    • Pension plan clients · 4 to 9
      Dec 13, 2021 to Mar 25, 2022
    • Financial planning clients · 1-10 to 11-25
      Dec 13, 2021 to Mar 25, 2022
    • Discretionary RAUM · $145M to $178M
      Dec 13, 2021 to Mar 25, 2022
    • HNW RAUM · $96.1M to $119M
      Dec 13, 2021 to Mar 25, 2022
    • Individual RAUM · $47.4M to $55.5M
      Dec 13, 2021 to Mar 25, 2022
    • Pension RAUM · $1.1M to $1.9M
      Dec 13, 2021 to Mar 25, 2022
    • RAUM · $145M to $178M
      Dec 13, 2021 to Mar 25, 2022
    • Assets in custody · 124405031.0 to unset
      Mar 21, 2021 to Oct 8, 2021
    • Custody of client assets · true to false
      Mar 21, 2021 to Oct 8, 2021
    • Accounts · 519 to 585
      Dec 11, 2020 to Mar 21, 2021
    • Charity clients · 3 to 5
      Dec 11, 2020 to Mar 21, 2021
    • HNW clients · 66 to 72
      Dec 11, 2020 to Mar 21, 2021
    • Individual clients · 145 to 162
      Dec 11, 2020 to Mar 21, 2021
    • Pension plan clients · 22 to 4
      Dec 11, 2020 to Mar 21, 2021
    • Assets in custody · $17.1M to $124M
      Dec 11, 2020 to Mar 21, 2021
    • Financial planning clients · 11-25 to 1-10
      Dec 11, 2020 to Mar 21, 2021
    • Discretionary RAUM · $112M to $145M
      Dec 11, 2020 to Mar 21, 2021
    • HNW RAUM · $69.9M to $96.1M
      Dec 11, 2020 to Mar 21, 2021
    • Individual RAUM · $40.3M to $47.4M
      Dec 11, 2020 to Mar 21, 2021
    • Pension RAUM · $745,137 to $1.1M
      Dec 11, 2020 to Mar 21, 2021
    • RAUM · $112M to $145M
      Dec 11, 2020 to Mar 21, 2021
    • HQ city · ASHEVILLE to unset
      Oct 6, 2020 to Dec 11, 2020
    • HQ state · NC to unset
      Oct 6, 2020 to Dec 11, 2020
    Signals
    5 dated events
    • Kerry Grace Keihn left Earth Equity Advisors, Llc for Prime Capital Financial (registered 2023-01-03)
      Mar 31, 2023 · Advisor changed firm · fact
    • Neill Currie Yelverton left Earth Equity Advisors, Llc for Prime Capital Financial (registered 2023-01-03)
      Mar 31, 2023 · Advisor changed firm · fact
    • Peter William Krull left Earth Equity Advisors, Llc for Prime Capital Financial (registered 2023-01-03)
      Mar 31, 2023 · Advisor changed firm · fact
    • Earth Equity Advisors, LLC's advisors moved to Prime Capital Financial (Asheville, NC): 3 of 3 registered, on the same day
      Mar 31, 2023 · Firm absorbed (people side) · derived
    • Earth Equity Advisors, Llc filed its initial SEC registration (Form ADV)
      Oct 6, 2020 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    n/aderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026