DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

P•••••• A••••••••• S••••••• L••

Independent wealth managerHerzliya Pituach, Tel Aviv, CRD 289467SEC 801-111883websiteIAPD
Latest filing Mar 25, 2026
First filing on the tape Sep 19, 2017 · 16 filings
SEC status approved since Oct 19, 2017
RAUM
$104,581
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$104,581 individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
5
1 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
16 filings and snapshots on the tape
RAUM$104,581 as of Mar 25, 2026
Mar 20, 2018$417M then
HNW client RAUM$3.0M as of Mar 30, 2021
Mar 20, 2018$43.9M then
State-registered IARs (5.B.3)0 as of Mar 25, 2026
Mar 20, 20180 then
Employees (5.A)5 as of Mar 25, 2026
Mar 20, 201816 then
Private funds: no history
RAUM -51% over the last fiscal year-57% a year over threeIARs 0 to 0
Practice profile
derived from the filing of Mar 25, 2026; every figure names its basis
RAUM per advisor
unknownderivedRAUM over IAPD advisors; not a book size
Clients per advisor
unknownderivedindividual and HNW clients (5.D) over advisors
Average HNW client
unknownderivedHNW RAUM over HNW clients
Average account
$104,581derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
unknownderivedItem 5.A over advisors
Advisors per office
unknownderived1 offices incl. principal (1.F.5)
RAUM growth, one year
-51%derivedbetween the last two annual amendments
Advisor growth, one year
unknownderivedItem 5.B.3 between annual amendments
Client growth, one year
unknownderived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
portfolio management for individuals, selection of other advisersreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • Individuals$104,581100%
Individual clients
1reported
HNW clients
n/areported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
1reported
Financial planning clients
reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUMreported
Class basis
private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
none on the tape
    Joined, latest
    none on the tape
      Private funds
      No private fund reported.
      Owners and control persons
      Schedule A and B, latest filing
      • E••••• M•••••• · Chief Investment Officercontrol
        since 03/2000 · owns less than 5%
      • G••••• O••• · Directorcontrol
        since 06/1988 · owns less than 5%
      • G••••• D•••• · Chief Executive Officer; Directorcontrol
        since 02/2010 · owns less than 5%
      • P•••••• A••••••••• · Chief Operations Officer; Chief Compliance Officer; Hr Managercontrol
        since 02/1997 · owns less than 5%
      Entity owners
      • P•••••• I••••••••• L•• · Owner
        direct · owns 75% or more
      • I••••• I••••••••• G•••• L•••••• · Owner
        indirect · owns 75% or more of P•••••• I••••••••• L••.
      Related persons
      Schedule D 7.A
      Advisers that list P•••••• A••••••••• S••••••• L•• as a related person
      Offices
      Schedule D 1.F, the 25 largest
      No branch office listed.
      What changed
      consecutive filings, newest first
      • Discretionary RAUM · $214,799 to $104,581
        Mar 31, 2025 to Mar 25, 2026
      • Individual RAUM · $214,799 to $104,581
        Mar 31, 2025 to Mar 25, 2026
      • RAUM · $214,799 to $104,581
        Mar 31, 2025 to Mar 25, 2026
      • Accounts · 3 to 1
        Mar 27, 2024 to Mar 31, 2025
      • Individual clients · 3 to 1
        Mar 27, 2024 to Mar 31, 2025
      • Financial planning clients · 0 to
        Mar 27, 2024 to Mar 31, 2025
      • HQ state · unset to
        Mar 27, 2024 to Mar 31, 2025
      • Discretionary RAUM · $1.0M to $214,799
        Mar 27, 2024 to Mar 31, 2025
      • Individual RAUM · $1.0M to $214,799
        Mar 27, 2024 to Mar 31, 2025
      • RAUM · $1.0M to $214,799
        Mar 27, 2024 to Mar 31, 2025
      • Discretionary RAUM · $1.3M to $1.0M
        Mar 28, 2023 to Mar 27, 2024
      • Individual RAUM · $1.3M to $1.0M
        Mar 28, 2023 to Mar 27, 2024
      • RAUM · $1.3M to $1.0M
        Mar 28, 2023 to Mar 27, 2024
      • Financial planning clients · unset to 0
        Mar 28, 2022 to Mar 28, 2023
      • Discretionary RAUM · $1.7M to $1.3M
        Mar 28, 2022 to Mar 28, 2023
      • Individual RAUM · $1.7M to $1.3M
        Mar 28, 2022 to Mar 28, 2023
      • RAUM · $1.7M to $1.3M
        Mar 28, 2022 to Mar 28, 2023
      • Accounts · 6 to 3
        Jul 12, 2021 to Mar 28, 2022
      • Corporate clients · 1.0 to unset
        Jul 12, 2021 to Mar 28, 2022
      • HNW clients · 5.0 to unset
        Jul 12, 2021 to Mar 28, 2022
      • Individual clients · unset to 3.0
        Jul 12, 2021 to Mar 28, 2022
      • Discretionary RAUM · $4.5M to $1.7M
        Jul 12, 2021 to Mar 28, 2022
      • HNW RAUM · 3038895.0 to unset
        Jul 12, 2021 to Mar 28, 2022
      • Individual RAUM · unset to 1740958.0
        Jul 12, 2021 to Mar 28, 2022
      • RAUM · $4.5M to $1.7M
        Jul 12, 2021 to Mar 28, 2022
      • Accounts · 23 to 6
        Jun 29, 2020 to Mar 30, 2021
      • Corporate clients · 12 to 1
        Jun 29, 2020 to Mar 30, 2021
      • HNW clients · 11 to 5
        Jun 29, 2020 to Mar 30, 2021
      • Discretionary RAUM · $44.8M to $4.5M
        Jun 29, 2020 to Mar 30, 2021
      • HNW RAUM · $13.9M to $3.0M
        Jun 29, 2020 to Mar 30, 2021
      • RAUM · $44.8M to $4.5M
        Jun 29, 2020 to Mar 30, 2021
      • Accounts · 177 to 23
        Jan 9, 2020 to Mar 27, 2020
      • Advisory employees · 4 to 1
        Jan 9, 2020 to Mar 27, 2020
      • Corporate clients · 132 to 12
        Jan 9, 2020 to Mar 27, 2020
      • HNW clients · 45 to 11
        Jan 9, 2020 to Mar 27, 2020
      • Employees · 16 to 5
        Jan 9, 2020 to Mar 27, 2020
      • Discretionary RAUM · $184M to $44.8M
        Jan 9, 2020 to Mar 27, 2020
      • HNW RAUM · $37.6M to $13.9M
        Jan 9, 2020 to Mar 27, 2020
      • Non-discretionary RAUM · $195M to $0
        Jan 9, 2020 to Mar 27, 2020
      • RAUM · $379M to $44.8M
        Jan 9, 2020 to Mar 27, 2020
      Signals
      2 dated events
      • P•••••• A••••••••• S••••••• L•• reported RAUM $44.8M, down 88% from $379.5M (2020-01-09 to 2020-03-27)
        Mar 27, 2020 · RAUM change · derived
      • P•••••• A••••••••• S••••••• L•• filed its initial SEC registration (Form ADV)
        Sep 19, 2017 · First SEC registration · fact
      Across DFX
      shared identifiers only, never a name match
      No identifier-backed link to the venture, private equity, family office or sponsor graphs.
      How to reach
      public business contact points only, each with its source
      Website
      w••.p••••••••.comreportedpublic record, Form ADV, Sep 19, 2026
      Principal office phone
      972-9-9611300reportedpublic record, Form ADV, Mar 25, 2026
      Provenance
      Form ADV
      SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
      Advisors
      IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
      Class
      Independent wealth managerderiveda rule over Items 5.D and 7.A
      RAUM per advisor
      n/aderivedfirm RAUM over the IAPD count; not a book size
      Loaded
      Sep 14, 2026