DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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Former SEC-registered adviser

M••••••• N•••• A•••••••

Former SEC-registered adviserMaple Grove, MinnesotaCRD 309628SEC 801-119662websiteIAPD
Legal name P••••• W••••• H•••••••• L••
Latest filing Mar 28, 2025
First filing on the tape Sep 18, 2020 · 29 filings
SEC status approved since Oct 19, 2020
RAUM
$481M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
99%
$478M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
7
5 advisory (5.B.1)
Offices
1
beyond the principal office
Private funds
0
reported on Schedule D
History
29 filings and snapshots on the tape
RAUM$481M as of Mar 28, 2025
Feb 11, 2021$195M then
HNW client RAUM$312M as of Mar 28, 2025
Feb 11, 2021$98.7M then
State-registered IARs (5.B.3)5 as of Mar 28, 2025
Feb 11, 20212 then
Employees (5.A)7 as of Mar 28, 2025
Feb 11, 20215 then
Private funds: no history
RAUM +19% over the last fiscal year+30% a year over threeIARs 5 to 5
Practice profile
derived from the filing of Mar 28, 2025; every figure names its basis
RAUM per advisor
$96.2MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
128derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$1.9MderivedHNW RAUM over HNW clients
Average account
$304,278derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.3%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.4derivedItem 5.A over advisors
Advisors per office
2.5derived2 offices incl. principal (1.F.5)
RAUM growth, one year
+19%derivedbetween the last two annual amendments
Advisor growth, one year
+0.0%derivedItem 5.B.3 between annual amendments
Client growth, one year
+4.1%derived
Compensation
percentage of assets, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, portfolio management for businesses and institutions, pension consulting, selection of other advisersreportedItem 5.G
Financial planning clients
646reportedItem 5.H
Wrap fee program
$124MreportedItem 5.I
Custody
$317M, 477 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • is an insurance broker or agent (6.A.6)
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$312M65%
  • Individuals$166M35%
  • Corporations and businesses$1.4M0.3%
  • Charitable organizations$1.2M0.3%
Individual clients
481reported
HNW clients
161reported
Pension plan clients
0reported
Charitable clients
2reported
Accounts
1,580reported
Financial planning clients
646reported
Wrap fee programs
$0 sponsored, $0 managedreported
Custody of client assets
$317M for 477 clientsreported
Compensation
% of AUM, fixedreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Joined, latest
Teams: two or more advisors moving together within fourteen days, from one state
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • B•••••••• A•••••• J•••• · Managing Membercontrol
      since 07/2022 · owns 50% to 75%
    • P•••••• J••••• M•••••• · Chief Compliance Officer And Managing Membercontrol
      since 06/2020 · owns 50% to 75%
    Related persons
    Schedule D 7.A
    • M••••••• N•••• I••••••••
      real estatey
    • M••••••• N•••• T•• • A•••••••••
      insurancey
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    Forest Lake, Mn000
    Maple Grove, Mn · principal000
    Offices
    Schedule D 1.F, the 25 largest
    • Forest Lake, MN3 employees
    What changed
    consecutive filings, newest first
    • Advisory employees · 6 to 5
      Feb 21, 2025 to Mar 28, 2025
    • Employees · 8 to 7
      Feb 21, 2025 to Mar 28, 2025
    • Financial planning clients · More than 500 to More than 500
      Feb 21, 2025 to Mar 28, 2025
    • State-registered IARs · 6 to 5
      Feb 21, 2025 to Mar 28, 2025
    • Accounts · 1,463 to 1,580
      Aug 19, 2024 to Feb 21, 2025
    • Charity clients · 1 to 2
      Aug 19, 2024 to Feb 21, 2025
    • Corporate clients · 0 to 2
      Aug 19, 2024 to Feb 21, 2025
    • HNW clients · 152 to 161
      Aug 19, 2024 to Feb 21, 2025
    • Individual clients · 465 to 481
      Aug 19, 2024 to Feb 21, 2025
    • Assets in custody · $306M to $317M
      Aug 19, 2024 to Feb 21, 2025
    • Discretionary RAUM · $404M to $481M
      Aug 19, 2024 to Feb 21, 2025
    • HNW RAUM · $261M to $312M
      Aug 19, 2024 to Feb 21, 2025
    • Individual RAUM · $142M to $166M
      Aug 19, 2024 to Feb 21, 2025
    • Non-discretionary RAUM · $0 to $39,736
      Aug 19, 2024 to Feb 21, 2025
    • RAUM · $404M to $481M
      Aug 19, 2024 to Feb 21, 2025
    • Advisory employees · 5 to 6
      Apr 19, 2024 to Aug 19, 2024
    • BD registered reps · 5 to 6
      Apr 19, 2024 to Aug 19, 2024
    • Employees · 7 to 8
      Apr 19, 2024 to Aug 19, 2024
    • State-registered IARs · 5 to 6
      Apr 19, 2024 to Aug 19, 2024
    • Wrap assets (manager) · unset to 0.0
      Apr 19, 2024 to Aug 19, 2024
    • Wrap assets (sponsor) · unset to 0.0
      Apr 19, 2024 to Aug 19, 2024
    • Accounts · 1,386 to 1,463
      Sep 5, 2023 to Feb 21, 2024
    • Advisory employees · 6 to 5
      Sep 5, 2023 to Feb 21, 2024
    • HNW clients · 127 to 152
      Sep 5, 2023 to Feb 21, 2024
    • Individual clients · 437 to 465
      Sep 5, 2023 to Feb 21, 2024
    • Assets in custody · $189M to $306M
      Sep 5, 2023 to Feb 21, 2024
    • Employees · 8 to 7
      Sep 5, 2023 to Feb 21, 2024
    • State-registered IARs · 6 to 5
      Sep 5, 2023 to Feb 21, 2024
    • Discretionary RAUM · $339M to $404M
      Sep 5, 2023 to Feb 21, 2024
    • HNW RAUM · $195M to $261M
      Sep 5, 2023 to Feb 21, 2024
    • Individual RAUM · $144M to $142M
      Sep 5, 2023 to Feb 21, 2024
    • RAUM · $339M to $404M
      Sep 5, 2023 to Feb 21, 2024
    • Wrap assets (manager) · 93097631.0 to unset
      Aug 10, 2023 to Sep 5, 2023
    • Wrap assets (sponsor) · 0.0 to unset
      Aug 10, 2023 to Sep 5, 2023
    • Advisory employees · 5 to 6
      Mar 21, 2023 to Aug 10, 2023
    • Employees · 7 to 8
      Mar 21, 2023 to Aug 10, 2023
    • State-registered IARs · 5 to 6
      Mar 21, 2023 to Aug 10, 2023
    • Advisory employees · 6 to 5
      Jan 30, 2023 to Mar 21, 2023
    • BD registered reps · 6 to 5
      Jan 30, 2023 to Mar 21, 2023
    • Employees · 8 to 7
      Jan 30, 2023 to Mar 21, 2023
    Signals
    11 dated events
    • M••••••• N•••• A••••••• no longer on the SEC adviser roster (last listed 2025-08-01, RAUM $480.8M)
      Sep 2, 2025 · Left the SEC roster · derived
    • J•••• P••••• left M••••••• N•••• A••••••• for K••••• A••••••• S•••••••• L•• (registered 2025-05-05)
      Aug 14, 2025 · Advisor changed firm · fact
    • A••••• J•••• B••••••• left M••••••• N•••• A••••••• for L•• F•••••••• L•• (registered 2025-06-18)
      Aug 14, 2025 · Advisor changed firm · fact
    • M••••••• N•••• A•••••••'s advisors moved to K••••• A••••••• S•••••••• L•• (Maple Grove, MN): 3 of 5 registered, on the same day
      Aug 14, 2025 · Firm absorbed (people side) · derived
    • M•••••• C••••• left M••••••• N•••• A••••••• for K••••• A••••••• S•••••••• L•• (registered 2025-05-05)
      Aug 14, 2025 · Advisor changed firm · fact
    • H•••• H••••• left M••••••• N•••• A••••••• for K••••• A••••••• S•••••••• L•• (registered 2025-05-05)
      Aug 14, 2025 · Advisor changed firm · fact
    • David Wayne Boniface no longer registered at M••••••• N•••• A•••••••; no later IA registration on IAPD
      Aug 14, 2025 · Advisor departure · fact
    • M••••••• N•••• A••••••• reported RAUM $339.1M, up 57% from $216.6M (2022-12-20 to 2023-01-30)
      Jan 30, 2023 · RAUM change · derived
    • Jacob Austin Boniface (Vice President) appeared on Schedule A of M••••••• N•••• A•••••••
      Jun 30, 2022 · Control person joined · fact
    • Marie Christina Madson (Managing Member) no longer on Schedule A of M••••••• N•••• A••••••• (listed 2022-03-02, absent 2022-06-30)
      Jun 30, 2022 · Control person left · inference
    • P••••• W••••• H•••••••• L•• filed its initial SEC registration (Form ADV)
      Sep 18, 2020 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    n/aderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026