DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
25 Financial
Legal name 25, LLC
Latest filing May 19, 2026
First filing on the tape Jan 12, 2022 · 19 filings
SEC status approved since Feb 11, 2022
RAUM
$545M
reported, Item 5.F
Discretionary
90%
of RAUM
Private clients
100%
$545M individuals and HNW
Advisors
9
registered through the firm on IAPD
RAUM per advisor
$60.6M
derived; firm RAUM over IAPD count
Employees
19
8 advisory (5.B.1)
Offices
2
beyond the principal office
Private funds
0
reported on Schedule D
History
19 filings and snapshots on the tape
RAUM$545M as of May 19, 2026
Mar 13, 2023$305M then
HNW client RAUM$479M as of May 19, 2026
Mar 13, 2023$205M then
State-registered IARs (5.B.3)8 as of May 19, 2026
Mar 13, 20238 then
Employees (5.A)19 as of May 19, 2026
Mar 13, 202313 then
Private funds: no history
RAUM +31% over the last fiscal year+21% a year over threeIARs 8 to 8
Practice profile
derived from the filing of May 19, 2026; every figure names its basis
Archetypes, each a printed rule
- HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- RAUM per advisor
- $60.6MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 56derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $1.9MderivedHNW RAUM over HNW clients
- Average account
- $177,236derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 90%derivedof RAUM
- Institutional
- 0.1%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 2.1derivedItem 5.A over advisors
- Advisors per office
- 3.0derived3 offices incl. principal (1.F.5)
- RAUM growth, one year
- +31%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +5.2%derived
- Compensation
- percentage of assets, fixed fees, performance-based, otherreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, pension consultingreportedItem 5.G
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- is an insurance broker or agent (6.A.6)
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$479M88%
- Individuals$66.0M12%
- Charitable organizations$500,0000.1%
- Individual clients
- 255reported
- HNW clients
- 250reported
- Pension plan clients
- n/areported
- Charitable clients
- n/areported
- Accounts
- 3,075reported
- Financial planning clients
- 0reported
- Wrap fee programs
- noreported
- Custody of client assets
- noreported
- Compensation
- % of AUM, fixed, performancereported
- Class basis
- private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=4.0derived
Advisors registered through the firm
9 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Randall Scott Larson | Saint Louis, Mo | Feb 15, 2022 | 15 y | 2 |
| Nathan James Brooks | Iowa City, Ia | Mar 30, 2022 | 16 y | 2 |
| Bradley Steven MeyersCertified Financial Planner | Nolensville, Tn | Mar 30, 2022 | 11 y | 2 |
| Jeffrey Scott Larson | Saint Louis, Mo | Mar 31, 2022 | 21 y | 4 |
| Stephan Kern Josiah Mckee | Saint Louis, Mo | Jun 23, 2022 | 15 y | 1 |
| Timothy P Moore | Saint Louis, Mo | Jun 28, 2022 | 11 y | 2 |
| Jonathan Paul Lester | Saint Louis, Mo | Jul 21, 2022 | 10 y | 2 |
| Brian Adam Sanguinet | Saint Louis, Mo | Aug 12, 2022 | 14 y | 2 |
| Sarah Jean Wilson | Saint Louis, Mo | Sep 15, 2025 | 12 y | 1 |
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount1 left over 36 months
Left, latest
- Joshua Paul Statler to Focus Partners Wealth, LLCApr 11, 2025 · RIA to RIA
Joined, latest
- Sarah Jean Wilson from Charles Schwab & Co., Inc.Sep 15, 2025 · Affiliated broker-dealer or bank to independent RIA
- Joshua Paul Statler from Arete Wealth Advisors, LLCJul 15, 2024 · Affiliated broker-dealer or bank to independent RIA
- Brian Adam Sanguinet from Arete Wealth Advisors, LLCAug 12, 2022 · Affiliated broker-dealer or bank to independent RIA
- Jonathan Paul Lester from Arete Wealth Advisors, LLCJul 21, 2022 · Affiliated broker-dealer or bank to independent RIA
- Timothy P Moore from Arete Wealth Advisors, LLCJun 28, 2022 · Affiliated broker-dealer or bank to independent RIA
- Stephan Kern Josiah Mckee from Arete Wealth Advisors, LLCJun 23, 2022 · Affiliated broker-dealer or bank to independent RIA
- Jeffrey Scott Larson from Arete Wealth Advisors, LLCMar 31, 2022 · Other
- Bradley Steven Meyers from Arete Wealth Advisors, LLCMar 30, 2022 · Affiliated broker-dealer or bank to a newly registered adviser
- Nathan James Brooks from Arete Wealth Advisors, LLCMar 30, 2022 · Other
- Randall Scott Larson from Arete Wealth Advisors, LLCFeb 15, 2022 · Other
Teams: two or more advisors moving together within fourteen days, from one state
- 5 joined from Arete Wealth Advisors, LLCOct 27, 2023 · St Louis, Mo
- 2 joined from Arete Wealth Advisors, LLCDec 31, 2022 · Chicago, Il
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Scott Jeffrey Larson · Member/Iinvestment Advisor Representativecontrolsince 03/2022 · owns 25% to 50%
- Scott Randall Larson · Managing Member/Investment Advisor Representative/Chief Compliance Officercontrolsince 01/2022 · owns 25% to 50%
- James Nathan Brooks · Member/Investment Advisor Representativesince 03/2022 · owns less than 5%
- Steven Bradley Meyers · Member/Investment Advisor Representativesince 03/2022 · owns less than 5%
Related persons
Schedule D 7.A
- Randall Larson, LLCreal estaten
- The Larson Law Firm, LLCn
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Saint Louis, Mo · principal | 9 | 0 | 0 |
Offices
Schedule D 1.F, the 25 largest
- , 1 employees
ADV anomalies
1 against comparable advisers; where to look, not conclusions
- discretionary share shiftChange between filings · filing Feb 26, 2026discretionary share of RAUM moved from 73.0% to 90.0% between the annual amendments of 2025-04-02 and 2026-02-26peers: independent wealth managers, $500M to $1B (1,483)
What changed
consecutive filings, newest first
- Accounts · 2,700 to 3,075Apr 2, 2025 to Jan 22, 2026
- BD registered reps · 5 to 4Apr 2, 2025 to Jan 22, 2026
- HNW clients · 200 to 250Apr 2, 2025 to Jan 22, 2026
- Individual clients · 280 to 255Apr 2, 2025 to Jan 22, 2026
- Employees · 21 to 19Apr 2, 2025 to Jan 22, 2026
- Discretionary RAUM · $303M to $492MApr 2, 2025 to Jan 22, 2026
- HNW RAUM · $340M to $479MApr 2, 2025 to Jan 22, 2026
- Individual RAUM · $75.0M to $66.0MApr 2, 2025 to Jan 22, 2026
- Non-discretionary RAUM · $112M to $53.0MApr 2, 2025 to Jan 22, 2026
- RAUM · $415M to $545MApr 2, 2025 to Jan 22, 2026
- Financial planning clients · 0 to 0Jan 24, 2025 to Apr 2, 2025
- Accounts · 2,600 to 2,700Nov 19, 2024 to Jan 24, 2025
- Advisory employees · 9 to 8Nov 19, 2024 to Jan 24, 2025
- HNW clients · 150 to 200Nov 19, 2024 to Jan 24, 2025
- Individual clients · 300 to 280Nov 19, 2024 to Jan 24, 2025
- Assets in custody · 86695066.0 to unsetNov 19, 2024 to Jan 24, 2025
- Custody of client assets · true to falseNov 19, 2024 to Jan 24, 2025
- Employees · 17 to 21Nov 19, 2024 to Jan 24, 2025
- State-registered IARs · 9 to 8Nov 19, 2024 to Jan 24, 2025
- Discretionary RAUM · $305M to $303MNov 19, 2024 to Jan 24, 2025
- HNW RAUM · $298M to $340MNov 19, 2024 to Jan 24, 2025
- Individual RAUM · $111M to $75.0MNov 19, 2024 to Jan 24, 2025
- Non-discretionary RAUM · $104M to $112MNov 19, 2024 to Jan 24, 2025
- RAUM · $409M to $415MNov 19, 2024 to Jan 24, 2025
- Accounts · 2,342 to 2,600Sep 21, 2023 to Mar 28, 2024
- Advisory employees · 8 to 9Sep 21, 2023 to Mar 28, 2024
- BD registered reps · 8 to 5Sep 21, 2023 to Mar 28, 2024
- HNW clients · 119 to 150Sep 21, 2023 to Mar 28, 2024
- Individual clients · 301 to 300Sep 21, 2023 to Mar 28, 2024
- Employees · 13 to 17Sep 21, 2023 to Mar 28, 2024
- State-registered IARs · 8 to 9Sep 21, 2023 to Mar 28, 2024
- Other offices · 1 to 2Sep 21, 2023 to Mar 28, 2024
- Discretionary RAUM · $304M to $305MSep 21, 2023 to Mar 28, 2024
- HNW RAUM · $205M to $298MSep 21, 2023 to Mar 28, 2024
- Individual RAUM · $99.3M to $111MSep 21, 2023 to Mar 28, 2024
- Non-discretionary RAUM · $1.1M to $104MSep 21, 2023 to Mar 28, 2024
- RAUM · $305M to $409MSep 21, 2023 to Mar 28, 2024
- Other offices · 0 to 1Sep 8, 2023 to Sep 21, 2023
- Accounts · 1,568 to 2,342Sep 16, 2022 to Mar 13, 2023
- Advisory employees · 4 to 8Sep 16, 2022 to Mar 13, 2023
Signals
8 dated events
- 25 Financial reported RAUM $545.0M, up 31% from $415.0M (2025-04-02 to 2026-01-22)Jan 22, 2026 · RAUM change · derived
- Joshua Paul Statler left 25 Financial for Focus Partners Wealth, Llc (registered 2025-03-26)Apr 11, 2025 · Advisor changed firm · fact
- 25 Financial reported RAUM $408.5M, up 34% from $304.7M (2023-09-21 to 2024-03-28)Mar 28, 2024 · RAUM change · derived
- 5 advisors left Arete Wealth Advisors, LLC (ST Louis, MO) for 25 Financial within 6 daysOct 27, 2023 · Team lift-out · derived
- 25 Financial reported RAUM $304.7M, up 63% from $187.0M (2022-09-16 to 2023-03-13)Mar 13, 2023 · RAUM change · derived
- 3 advisors left Arete Wealth Advisors, LLC (Chicago, IL) for 25 Financial on the same dayDec 31, 2022 · Team lift-out · derived
- Scott Jeffrey Larson (Member/Iinvestment Advisor Representative) appeared on Schedule A of 25 FinancialMar 30, 2022 · Control person joined · fact
- 25 Financial filed its initial SEC registration (Form ADV)Jan 12, 2022 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business phone
- 314-898-4025reportedpublished by the firm, firm site, Sep 15, 2026
- Firm profile
- linkedin.com/company/25financialreportedpublic record, Form ADV, Sep 17, 2026
- Website
- 25financial.comreportedpublic record, Form ADV, Sep 17, 2026
- Principal office phone
- 314-530-2858reportedpublic record, Form ADV, May 19, 2026
- Contact form
- 25financial.com/contactreportedpublished by the firm, firm site, Sep 15, 2026
- Team page
- 25financial.com/teamreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $60.6Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026