DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

Registered advisor

Genevieve Margaret Guys

Pearl Planningindependent RIADexter, MiIA-onlyIAPD 7890228
Feed of 09/14/2026
Also filed as Genevieve Lilley
At current firm
0 y
since Jan 6, 2026
In the industry
13 y
since Aug 1, 2013 (earliest exam, job or registration)
Prior registered firms
2
IAPD previous registrations
State registrations
1
current, as an IAR
Firms today
1
current registrations
Exams
S65
IA exams only
Book size
not public
not estimated here
Signals
2
dated events on this person
Professional profile
what the firm itself publishes, with the page it was read from
Title
Associate Financial Advisorreportedpearlplanning.comfirm site, Sep 15, 2026
Professional profile
pearlplanning.com/about/team/genevieve-guysreportedpearlplanning.comfirm site, Sep 15, 2026

Only business contact points the firm published under its own name are shown; nothing is inferred, and personal accounts are never read. What the bio page says is printed as the firm printed it, with the sentence it came from; years are the firm’s claim, not a count of registrations.

Registration history
IAPD current and previous registrations
Moves
a registration end followed by a registration begin elsewhere
Signals
  • Genevieve Margaret Guys left Advisory Services Network for Pearl Planning (registered 2026-01-06)
    Oct 31, 2025 · Advisor changed firm · fact
  • Genevieve Margaret Guys left Asset Allocation Strategies, Llc for Advisory Services Network (registered 2024-11-11)
    Nov 11, 2024 · Advisor changed firm · fact
Transition signals

Mobility scoring is not published yet. The observable conditions this page will draw on once the historical validation is done: tenure, the firm’s own departures and ownership changes, new state registrations, a new adviser entity with this person on Schedule A, and colleagues’ moves. Until precision and lead time are measured on known moves, no label is printed. Read the methodology.

Provenance
Source
IAPD individual compilation feedreportedadviserinfo.sec.gov
Firm class
Independent wealth managerderived
Years in industry
13derivedfrom the earliest dated exam, employment or registration
Not published
disclosure flags, outside business text, branch street address