DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

G••••• P•••••• S•••••••• L••

Institutional managerAllentown, PennsylvaniaCRD 117901SEC 801-60904IAPD
Latest filing Mar 30, 2026
First filing on the tape Mar 29, 2012 · 33 filings
SEC status approved since Feb 1, 2002
RAUM
$734M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
0.0%
$0 individuals and HNW
Advisors
7
registered through the firm on IAPD
RAUM per advisor
$105M
derived; firm RAUM over IAPD count
Employees
15
7 advisory (5.B.1)
Offices
2
beyond the principal office
Private funds
0
reported on Schedule D
History
33 filings and snapshots on the tape
RAUM$734M as of Mar 30, 2026
Mar 29, 2012$127M then
HNW client RAUM: no history
State-registered IARs (5.B.3)8 as of Mar 30, 2026
Mar 29, 20120 then
Employees (5.A)15 as of Mar 30, 2026
Mar 26, 20136 then
Private funds: no history
RAUM +16% over the last fiscal year+16% a year over threeIARs 7 to 8
Practice profile
derived from the filing of Mar 30, 2026; every figure names its basis
Archetypes, each a printed rule
  • b••• affiliated · Item 7.A.6 or 7.A.7 (bank or trust company affiliate) and a bank, bancorp or trust company as a 50 percent or greater owner on Schedule A
  • Institutional asset manager · institutional share (pensions, government, insurance, corporations, charities, banks, other advisers) at least 60 percent and private-client share under 20 percent
  • Wrap program sponsor · sponsors a wrap fee program (5.I) with at least $100M of wrap assets
RAUM per advisor
$105MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
unknownderivedindividual and HNW clients (5.D) over advisors
Average HNW client
unknownderivedHNW RAUM over HNW clients
Average account
$6.1MderivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
100%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
2.1derivedItem 5.A over advisors
Advisors per office
2.3derived3 offices incl. principal (1.F.5)
RAUM growth, one year
+16%derivedbetween the last two annual amendments
Advisor growth, one year
+14%derivedItem 5.B.3 between annual amendments
Client growth, one year
unknownderived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
portfolio management for businesses and institutions, pension consultingreportedItem 5.G
Wrap fee program
$132MreportedItem 5.I
Custody
$733M, 62 clientsreportedItem 9.A
Ownership
a bank, bancorp or trust company is a 50 percent or greater ownerderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • State and municipal entities$734M100%
Individual clients
n/areported
HNW clients
n/areported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
121reported
Financial planning clients
0reported
Wrap fee programs
$0 sponsored, $0 managedreported
Custody of client assets
$733M for 62 clientsreported
Compensation
% of AUMreported
Class basis
private_client_share=0.0 fund_share=0.0 institutional_share=1.0 related_bd=true related_bank=false bd_reps=4.0derived
Advisors registered through the firm
7 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
D•••• W••••• G•••••King Of Prussia, PaApr 8, 201131 y1
T•••••• S•••• C••••King Of Prussia, PaMay 17, 201314 y0
T••••• E•••• H•••••••Souderton, PaSep 15, 201635 y1
A••••• D•••• L•••Souderton, PaFeb 28, 201914 y0
N••••••• F•••••• P••••Souderton, Pa Sep 3, 201914 y0
M•••••• J••••• L•••King Of Prussia, Pa Sep 28, 202321 y1
W•••••• W•••••• S••••Chartered Financial AnalystAllentown, PaApr 10, 202429 y0
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • C••••• T••••••• S•••• · Chief Investment Officercontrol
    since 01/2019 · owns less than 5%
  • G•••••• D••••• W••••• · Presidentcontrol
    since 04/2020 · owns less than 5%
  • H•••••••• T•••••• E•••• · Chief Compliance Officercontrol
    since 01/2019 · owns less than 5%
Entity owners
  • U•••••• B••• A•• T•••• C•• · Parent Company
    direct · owns 75% or more
  • U•••••• F•••••••• C••••••••• · B••• Holding Company
    indirect · owns 75% or more of U•••••• B••• A•• T•••• C•• · public reporting company
Related persons
Schedule D 7.A
Advisers that list G••••• P•••••• S•••••••• L•• as a related person
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Allentown, Pa · principal311
King Of Prussia, Pa300
Souderton, Pa200
Offices
Schedule D 1.F, the 25 largest
  • King Of Prussia, PA3 employees
  • Souderton, PA1 employees
What changed
consecutive filings, newest first
  • Accounts · 118 to 121
    Mar 28, 2025 to Mar 30, 2026
  • BD registered reps · 3 to 4
    Mar 28, 2025 to Mar 30, 2026
  • Assets in custody · $632M to $733M
    Mar 28, 2025 to Mar 30, 2026
  • Employees · 16 to 15
    Mar 28, 2025 to Mar 30, 2026
  • Insurance-licensed employees · 6 to 7
    Mar 28, 2025 to Mar 30, 2026
  • State-registered IARs · 7 to 8
    Mar 28, 2025 to Mar 30, 2026
  • Discretionary RAUM · $632M to $734M
    Mar 28, 2025 to Mar 30, 2026
  • RAUM · $632M to $734M
    Mar 28, 2025 to Mar 30, 2026
  • Accounts · 117 to 118
    Jul 17, 2024 to Mar 28, 2025
  • Advisory employees · 4 to 7
    Jul 17, 2024 to Mar 28, 2025
  • BD registered reps · 5 to 3
    Jul 17, 2024 to Mar 28, 2025
  • Assets in custody · $495M to $632M
    Jul 17, 2024 to Mar 28, 2025
  • Employees · 14 to 16
    Jul 17, 2024 to Mar 28, 2025
  • Insurance-licensed employees · 7 to 6
    Jul 17, 2024 to Mar 28, 2025
  • Financial planning clients · 0 to 0
    Jul 17, 2024 to Mar 28, 2025
  • Discretionary RAUM · $557M to $632M
    Jul 17, 2024 to Mar 28, 2025
  • RAUM · $557M to $632M
    Jul 17, 2024 to Mar 28, 2025
  • Assets in custody · unset to 495000000.0
    Mar 28, 2024 to Jul 17, 2024
  • Custody of client assets · false to true
    Mar 28, 2024 to Jul 17, 2024
  • Accounts · 130 to 117
    Jan 11, 2024 to Mar 28, 2024
  • Advisory employees · 3 to 4
    Jan 11, 2024 to Mar 28, 2024
  • Employees · 12 to 14
    Jan 11, 2024 to Mar 28, 2024
  • Insurance-licensed employees · 5 to 7
    Jan 11, 2024 to Mar 28, 2024
  • State-registered IARs · 5 to 7
    Jan 11, 2024 to Mar 28, 2024
  • Discretionary RAUM · $467M to $557M
    Jan 11, 2024 to Mar 28, 2024
  • Non-discretionary RAUM · $4.8M to $0
    Jan 11, 2024 to Mar 28, 2024
  • RAUM · $471M to $557M
    Jan 11, 2024 to Mar 28, 2024
  • Other offices · 1 to 2
    Mar 27, 2023 to Jan 11, 2024
  • Accounts · 129 to 130
    Aug 18, 2022 to Mar 27, 2023
  • Advisory employees · 4 to 3
    Aug 18, 2022 to Mar 27, 2023
  • Employees · 11 to 12
    Aug 18, 2022 to Mar 27, 2023
  • Other offices · 2 to 1
    Aug 18, 2022 to Mar 27, 2023
  • Discretionary RAUM · $571M to $467M
    Aug 18, 2022 to Mar 27, 2023
  • Non-discretionary RAUM · $5.8M to $4.8M
    Aug 18, 2022 to Mar 27, 2023
  • RAUM · $577M to $471M
    Aug 18, 2022 to Mar 27, 2023
  • Accounts · 128 to 129
    Apr 15, 2021 to Mar 30, 2022
  • BD registered reps · 6 to 5
    Apr 15, 2021 to Mar 30, 2022
  • Insurance-licensed employees · 4 to 5
    Apr 15, 2021 to Mar 30, 2022
  • State-registered IARs · 6 to 5
    Apr 15, 2021 to Mar 30, 2022
  • Discretionary RAUM · $508M to $571M
    Apr 15, 2021 to Mar 30, 2022
Signals
7 dated events
  • Bruce Kevin Freeston no longer registered at G••••• P•••••• S•••••••• L••; no later IA registration on IAPD
    Jan 14, 2026 · Advisor departure · fact
  • Elizabeth Karen Tejkl (Senior Vice President/Regulatory Risk Manager) no longer on Schedule A of G••••• P•••••• S•••••••• L•• (listed 2020-07-17, absent 2021-03-30)
    Mar 30, 2021 · Control person left · inference
  • Scott Timothy Chubb (Chief Investment Officer) appeared on Schedule A of G••••• P•••••• S•••••••• L••
    Mar 30, 2021 · Control person joined · fact
  • Warren D•••• Geibel (President) appeared on Schedule A of G••••• P•••••• S•••••••• L••
    Jul 17, 2020 · Control person joined · fact
  • Brian Kevin Norris (President) no longer on Schedule A of G••••• P•••••• S•••••••• L•• (listed 2020-03-31, absent 2020-07-17)
    Jul 17, 2020 · Control person left · inference
  • T•• I••••••••• A•••••••• I••• reported succeeding to the business of Another Adviser (Form ADV Item 4)
    Jan 17, 2019 · Succession (Item 4) · fact
  • Marie Lisa Colon (Chief Compliance Officer) no longer on Schedule A of G••••• P•••••• S•••••••• L•• (listed 2018-03-28, absent 2019-01-17)
    Jan 17, 2019 · Control person left · inference
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Principal office phone
610-821-1331reportedpublic record, Form ADV, Mar 30, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Institutional managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$105Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026