DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Strong Tower Advisory Services
Legal name Strong Tower Advisory Services LLC
Latest filing Feb 17, 2026
First filing on the tape May 23, 2021 · 15 filings
SEC status approved since Jun 21, 2021
RAUM
$759M
reported, Item 5.F
Discretionary
76%
of RAUM
Private clients
75%
$569M individuals and HNW
Advisors
8
registered through the firm on IAPD
RAUM per advisor
$94.9M
derived; firm RAUM over IAPD count
Employees
9
2 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
15 filings and snapshots on the tape
RAUM$759M as of Feb 17, 2026
Feb 16, 2022$433M then
HNW client RAUM$518M as of Feb 17, 2026
Feb 16, 2022$289M then
State-registered IARs (5.B.3)3 as of Feb 17, 2026
Feb 16, 20223 then
Employees (5.A)9 as of Feb 17, 2026
Feb 16, 20226 then
Private funds: no history
RAUM +16% over the last fiscal year+31% a year over threeIARs 3 to 3
Practice profile
derived from the filing of Feb 17, 2026; every figure names its basis
Archetypes, each a printed rule
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- RAUM per advisor
- $94.9MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 38derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $4.2MderivedHNW RAUM over HNW clients
- Average account
- $2.4MderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 76%derivedof RAUM
- Institutional
- 24%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.1derivedItem 5.A over advisors
- Advisors per office
- 8.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +16%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +3.4%derived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, pension consultingreportedItem 5.G
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$518M68%
- Pension and profit-sharing plans$179M24%
- Individuals$51.3M6.8%
- Corporations and businesses$6.7M0.9%
- Charitable organizations$4.5M0.6%
- Individual clients
- 176reported
- HNW clients
- 124reported
- Pension plan clients
- 8reported
- Charitable clients
- 1reported
- Accounts
- 314reported
- Financial planning clients
- 0reported
- Wrap fee programs
- noreported
- Custody of client assets
- noreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=0.75 fund_share=0.0 institutional_share=0.24 related_bd=false related_bank=false bd_reps=3.0derived
Advisors registered through the firm
8 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Troy Dale WinegarnerCertified Financial Planner | Minneapolis, Mn | Jun 21, 2021 | 27 y | 5 |
| Wendy Madeline PeichelChartered Financial Analyst | Minneapolis, Mn | Jun 21, 2021 | 12 y | 2 |
| Gregory Jay MolleCertified Financial Planner | Minneapolis, Mn | Jun 21, 2021 | 41 y | 6 |
| Cole Billings | Minneapolis, Mn | May 20, 2025 | 13 y | 0 |
| Nicholas Richard Michel | Minneapolis, Mn | Aug 27, 2025 | 12 y | 0 |
| Braeden John Mischke | Minneapolis, Mn | Apr 21, 2026 | 10 y | 0 |
| Allen Lee Lemay | Minneapolis, Mn | Jul 30, 2026 | 11 y | 0 |
| William Ross Velgersdyk | Minneapolis, Mn | Aug 24, 2026 | 10 y | 0 |
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount1 left over 36 months
Left, latest
- Aaron Michael Peloquin to SavvyMar 3, 2025 · RIA to RIA
Joined, latest
- Gregory Jay Molle from Advisornet Wealth PartnersJun 21, 2021 · RIA to a newly registered adviser
- Troy Dale Winegarner from Advisornet Wealth PartnersJun 21, 2021 · RIA to a newly registered adviser
- Wendy Madeline Peichel from Cetera Advisor Networks LLCJun 21, 2021 · Affiliated broker-dealer or bank to a newly registered adviser
- Aaron Michael Peloquin from Advisornet Wealth PartnersJun 21, 2021 · RIA to a newly registered adviser
Teams: two or more advisors moving together within fourteen days, from one state
- 3 joined from Advisornet Wealth PartnersAug 6, 2021 · Minnetonka, Mn
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Michael Aaron Peloquin · Chief Compliance Officercontrolsince 08/2022 · owns less than 5%
- Dale Troy Winegarner · Managing Partnercontrolsince 05/2021 · owns less than 5%
- Dale Troy Winegarner · Managing Partner / Sole Ownercontrolsince 01/2022 · owns 75% or more of Troy Asset Management, LLC
Entity owners
- Troy Asset Management, LLC · Holding Companydirect · owns 75% or more
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Minneapolis, Mn · principal | 8 | 3 | 0 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
- Accounts · 302 to 314Dec 15, 2025 to Feb 17, 2026
- Corporate clients · 4 to 5Dec 15, 2025 to Feb 17, 2026
- HNW clients · 136 to 124Dec 15, 2025 to Feb 17, 2026
- Individual clients · 154 to 176Dec 15, 2025 to Feb 17, 2026
- Pension plan clients · 7 to 8Dec 15, 2025 to Feb 17, 2026
- Employees · 6 to 9Dec 15, 2025 to Feb 17, 2026
- Discretionary RAUM · $509M to $580MDec 15, 2025 to Feb 17, 2026
- HNW RAUM · $455M to $518MDec 15, 2025 to Feb 17, 2026
- Individual RAUM · $45.2M to $51.3MDec 15, 2025 to Feb 17, 2026
- Non-discretionary RAUM · $145M to $179MDec 15, 2025 to Feb 17, 2026
- Pension RAUM · $145M to $179MDec 15, 2025 to Feb 17, 2026
- RAUM · $654M to $759MDec 15, 2025 to Feb 17, 2026
- Financial planning clients · 0 to 0Mar 4, 2025 to Apr 1, 2025
- Accounts · 278 to 302Mar 1, 2024 to Mar 4, 2025
- Advisory employees · 3 to 2Mar 1, 2024 to Mar 4, 2025
- BD registered reps · 4 to 3Mar 1, 2024 to Mar 4, 2025
- Corporate clients · 2 to 4Mar 1, 2024 to Mar 4, 2025
- HNW clients · 129 to 136Mar 1, 2024 to Mar 4, 2025
- Individual clients · 139 to 154Mar 1, 2024 to Mar 4, 2025
- Discretionary RAUM · $304M to $509MMar 1, 2024 to Mar 4, 2025
- HNW RAUM · $266M to $455MMar 1, 2024 to Mar 4, 2025
- Individual RAUM · $31.7M to $45.2MMar 1, 2024 to Mar 4, 2025
- Non-discretionary RAUM · $124M to $145MMar 1, 2024 to Mar 4, 2025
- Pension RAUM · $124M to $145MMar 1, 2024 to Mar 4, 2025
- RAUM · $427M to $654MMar 1, 2024 to Mar 4, 2025
- Accounts · 254 to 278Mar 3, 2023 to Mar 1, 2024
- Corporate clients · 1 to 2Mar 3, 2023 to Mar 1, 2024
- HNW clients · 132 to 129Mar 3, 2023 to Mar 1, 2024
- Individual clients · 114 to 139Mar 3, 2023 to Mar 1, 2024
- Discretionary RAUM · $241M to $304MMar 3, 2023 to Mar 1, 2024
- HNW RAUM · $214M to $266MMar 3, 2023 to Mar 1, 2024
- Individual RAUM · $21.2M to $31.7MMar 3, 2023 to Mar 1, 2024
- Non-discretionary RAUM · $100M to $124MMar 3, 2023 to Mar 1, 2024
- Pension RAUM · $100M to $124MMar 3, 2023 to Mar 1, 2024
- RAUM · $341M to $427MMar 3, 2023 to Mar 1, 2024
- Accounts · 235 to 254Aug 30, 2022 to Feb 14, 2023
- Corporate clients · unset to 1.0Aug 30, 2022 to Feb 14, 2023
- HNW clients · 134 to 132Aug 30, 2022 to Feb 14, 2023
- Individual clients · 93 to 114Aug 30, 2022 to Feb 14, 2023
- Pension plan clients · 8 to 7Aug 30, 2022 to Feb 14, 2023
Signals
4 dated events
- Strong Tower Advisory Services reported RAUM $654.5M, up 53% from $427.5M (2024-03-01 to 2025-03-04)Mar 4, 2025 · RAUM change · derived
- Aaron Michael Peloquin left Strong Tower Advisory Services for Savvy (registered 2025-03-04)Mar 3, 2025 · Advisor changed firm · fact
- Michael Aaron Peloquin (Chief Compliance Officer) appeared on Schedule A of Strong Tower Advisory ServicesMar 1, 2024 · Control person joined · fact
- Strong Tower Advisory Services filed its initial SEC registration (Form ADV)May 23, 2021 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business email
- lori@strongtowerwm.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- tj.adams@strongtowerwm.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business phone
- 445-634-5678reportedpublished by the firm, firm site, Sep 15, 2026
- Business phone
- 441-234-5678reportedpublished by the firm, firm site, Sep 15, 2026
- Business phone
- 443-434-5678reportedpublished by the firm, firm site, Sep 15, 2026
- Website
- strongtowerwm.comreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 612-436-3750reportedpublic record, Form ADV, Feb 17, 2026
- Contact form
- strongtowerwm.com/contactreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $94.9Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026