DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Sammons Financial Group Asset Management, LLC
Latest filing Mar 31, 2026
First filing on the tape May 13, 2022 · 11 filings
SEC status approved since Jun 13, 2022
RAUM
$122B
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
0.0%
$0 individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
60
5 advisory (5.B.1)
Offices
1
beyond the principal office
Private funds
0
reported on Schedule D
History
11 filings and snapshots on the tape
RAUM$122B as of Mar 31, 2026
Mar 31, 2023$6.5B then
HNW client RAUM$0 as of Mar 31, 2026
Mar 31, 2023$0 then
State-registered IARs (5.B.3)4 as of Mar 31, 2026
Mar 31, 20232 then
Employees (5.A)60 as of Mar 31, 2026
Mar 31, 202315 then
Private funds: no history
RAUM +11% over the last fiscal year+166% a year over threeIARs 2 to 4offices 0 to 1
Practice profile
derived from the filing of Mar 31, 2026; every figure names its basis
Archetypes, each a printed rule
- Institutional asset manager · institutional share (pensions, government, insurance, corporations, charities, banks, other advisers) at least 60 percent and private-client share under 20 percent
- OCIO / institutional advisory · selection of other advisers (5.G.7) and institutional share at least 50 percent
- RAUM per advisor
- $31BderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- unknownderivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- unknownderivedHNW RAUM over HNW clients
- Average account
- $14BderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 99%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 15.0derivedItem 5.A over advisors
- Advisors per office
- 2.0derived2 offices incl. principal (1.F.5)
- RAUM growth, one year
- +11%derivedbetween the last two annual amendments
- Advisor growth, one year
- +100%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- unknownderived
- Compensation
- percentage of assetsreportedItem 5.E
- Advisory activities
- portfolio management for businesses and institutions, selection of other advisersreportedItem 5.G
- Custody
- $120B, 9 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- has discretionary authority over which securities are bought or sold (8.C.1)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- Insurance companies$121B99%
- Corporations and businesses$1.4B1.2%
- Individual clients
- 0reported
- HNW clients
- 0reported
- Pension plan clients
- 0reported
- Charitable clients
- 0reported
- Accounts
- 9reported
- Financial planning clients
- reported
- Wrap fee programs
- noreported
- Custody of client assets
- $120B for 9 clientsreported
- Compensation
- % of AUMreported
- Class basis
- private_client_share=0.0 fund_share=0.0 institutional_share=0.99 related_bd=true related_bank=false bd_reps=7.0derived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
none on the tape
Joined, latest
none on the tape
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Lee Brett Agnew · General Counselcontrolsince 01/2022 · owns less than 5%
- Marlene Emily Damman · Chief Compliance Officercontrolsince 01/2022 · owns less than 5%
- David John Melvin · President And Chief Investment Officercontrolsince 01/2022 · owns less than 5%
Entity owners
- Sammons Financial Group · Ownerdirect · owns 75% or more
Related persons
Schedule D 7.A
- Beacon Capital Management, Inc.investment advisernRAUM $4.3B
- Heyday Insurance Agency, LLCreal estaten
- Midland National Life Insurance Companyreal estaten
- My Financial Freedom LLCreal estaten
- North American Company For Life And Health Insurancereal estaten
- Northrock Partners, LLCinvestment advisernRAUM $12B
- Sammons Financial Network, LLCbroker-dealern
- Sfg Bermuda, Ltdreal estaten
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
1 against comparable advisers; where to look, not conclusions
- employee count surgeChange between filings · filing Mar 31, 2026employees (Item 5.A) moved from 15.0 to 60.0 (+300.0%) between the annual amendments of 2025-04-28 and 2026-03-31; the peer median change was +2.0% (79 comparable advisers, 100.0th percentile of changes)peers: institutional managers, $20B and over (79) · 100% percentile
What changed
consecutive filings, newest first
- Accounts · 8 to 9Oct 14, 2025 to Mar 31, 2026
- Advisory employees · 6 to 5Oct 14, 2025 to Mar 31, 2026
- BD registered reps · 1 to 7Oct 14, 2025 to Mar 31, 2026
- Corporate clients · 6 to 7Oct 14, 2025 to Mar 31, 2026
- Assets in custody · $109B to $120BOct 14, 2025 to Mar 31, 2026
- Employees · 15 to 60Oct 14, 2025 to Mar 31, 2026
- Financial planning clients · 1-10 to Oct 14, 2025 to Mar 31, 2026
- State-registered IARs · 0 to 4Oct 14, 2025 to Mar 31, 2026
- Discretionary RAUM · $110B to $122BOct 14, 2025 to Mar 31, 2026
- RAUM · $110B to $122BOct 14, 2025 to Mar 31, 2026
- Advisory activities · 3 to 2Apr 28, 2025 to Oct 14, 2025
- State-registered IARs · 2 to 0Apr 28, 2025 to Oct 14, 2025
- Other offices · 0 to 1Apr 28, 2025 to Oct 14, 2025
- Related bank · true to falseApr 28, 2025 to Oct 14, 2025
- Assets in custody · $84B to $109BJan 27, 2025 to Apr 28, 2025
- Financial planning clients · 1-10 to 1-10Jan 27, 2025 to Apr 28, 2025
- Discretionary RAUM · $11B to $110BJan 27, 2025 to Apr 28, 2025
- RAUM · $11B to $110BJan 27, 2025 to Apr 28, 2025
- Accounts · 7 to 8Mar 31, 2023 to Mar 28, 2024
- Corporate clients · 2 to 6Mar 31, 2023 to Mar 28, 2024
- Discretionary RAUM · $6.5B to $11BMar 31, 2023 to Mar 28, 2024
- RAUM · $6.5B to $11BMar 31, 2023 to Mar 28, 2024
- Assets in custody · $90B to $84BAug 29, 2022 to Mar 31, 2023
- Employees · 10 to 15Aug 29, 2022 to Mar 31, 2023
- State-registered IARs · 0 to 2Aug 29, 2022 to Mar 31, 2023
- Discretionary RAUM · $5.8B to $6.5BAug 29, 2022 to Mar 31, 2023
- RAUM · $5.8B to $6.5BAug 29, 2022 to Mar 31, 2023
- Accounts · unset to 7.0May 13, 2022 to Aug 29, 2022
- Corporate clients · 0 to 2May 13, 2022 to Aug 29, 2022
- Assets in custody · unset to 90000000000.0May 13, 2022 to Aug 29, 2022
- Custody of client assets · false to trueMay 13, 2022 to Aug 29, 2022
- Financial planning clients · 0 to 1-10May 13, 2022 to Aug 29, 2022
- Discretionary RAUM · unset to 5763204273.0May 13, 2022 to Aug 29, 2022
- Non-discretionary RAUM · unset to 0.0May 13, 2022 to Aug 29, 2022
- RAUM · unset to 5763204273.0May 13, 2022 to Aug 29, 2022
Signals
3 dated events
- Sammons Financial Group Asset Management, Llc reported RAUM $109.8B, up 866% from $11.4B (2025-01-27 to 2025-04-28)Apr 28, 2025 · RAUM change · derived
- Sammons Financial Group Asset Management, Llc reported RAUM $11.4B, up 74% from $6.5B (2023-03-31 to 2024-03-28)Mar 28, 2024 · RAUM change · derived
- Sammons Financial Group Asset Management, Llc filed its initial SEC registration (Form ADV)May 13, 2022 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Principal office phone
- 515-221-4879reportedpublic record, Form ADV, Mar 31, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Institutional managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- n/aderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026