DFX Intelligence
RIA Intelligence
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SEC-registered adviser
S••••••• F••••• O•••••
Legal name S••••••• W••••• M••••••••• L••
Latest filing Aug 19, 2026
First filing on the tape Apr 25, 2025 · 6 filings
SEC status approved since Apr 28, 2025
RAUM
$434M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
99%
$431M individuals and HNW
Advisors
2
registered through the firm on IAPD
RAUM per advisor
$217M
derived; firm RAUM over IAPD count
Employees
4
2 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
6 filings and snapshots on the tape
RAUM$434M as of Aug 19, 2026
Apr 25, 2025$0 then
HNW client RAUM$426M as of Aug 19, 2026
Aug 28, 2025$346M then
State-registered IARs (5.B.3)0 as of Aug 19, 2026
Apr 25, 20250 then
Employees (5.A)4 as of Aug 19, 2026
Apr 25, 20254 then
Private funds: no history
RAUM n/a over the last fiscal yearIARs 0 to 0
Practice profile
derived from the filing of Aug 19, 2026; every figure names its basis
Archetypes, each a printed rule
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- Multi-family-office-like · private-client share at least 50 percent, HNW at least 90 percent of private-client RAUM, average HNW client assets at least $25M, fewer than 200 HNW clients, and business name contains 'family office' or private funds are reported
- Solo or small team · one advisor, or a wealth manager with up to three advisors and one office
- UHNW private wealth · private-client share at least 50 percent, HNW at least 90 percent of private-client RAUM, and average HNW client assets at least $10M
- RAUM per advisor
- $217MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 7derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $47.3MderivedHNW RAUM over HNW clients
- Average account
- $27.1MderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 2.0derivedItem 5.A over advisors
- Advisors per office
- 2.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- unknownderivedbetween the last two annual amendments
- Advisor growth, one year
- unknownderivedItem 5.B.3 between annual amendments
- Client growth, one year
- unknownderived
- Compensation
- percentage of assets, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, selection of other advisersreportedItem 5.G
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$426M98%
- Individuals$4.9M1.1%
- Corporations and businesses$3.3M0.8%
- Individual clients
- 5reported
- HNW clients
- 9reported
- Pension plan clients
- n/areported
- Charitable clients
- n/areported
- Accounts
- 16reported
- Financial planning clients
- 11-25reported
- Wrap fee programs
- noreported
- Custody of client assets
- noreported
- Compensation
- % of AUM, fixedreported
- Class basis
- private_client_share=0.99 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
2 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| B••••••• W•••••• W•••• | Coronado, Ca | Nov 23, 2025 | 17 y | 0 |
| D••••• J••••• W••••Certified Financial Planner | Coronado, Ca | Nov 24, 2025 | 28 y | 3 |
Advisor movement
0 left, 1 joined in 12 months
net +1 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Left, latest
none on the tape
Joined, latest
- D••••• J••••• W•••• from M••••• S••••••Nov 24, 2025 · Wirehouse to independent RIA
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- W••••• B•••••••• W•••••• · Co-Founder, Managing Partner Membercontrolsince 04/2025 · owns less than 5%
- W••••• D•••••• J••••• · Co-Founder, Managing Partnercontrolsince 04/2025 · owns less than 5%
- H••••••••• J•••• D••••• · Chief Compliance Officersince 08/2026 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Coronado, Ca · principal | 2 | 2 | 0 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
- Accounts · 19 to 16Sep 30, 2025 to Mar 31, 2026
- Corporate clients · unset to 2.0Sep 30, 2025 to Mar 31, 2026
- HNW clients · 11 to 9Sep 30, 2025 to Mar 31, 2026
- Individual clients · unset to 5.0Sep 30, 2025 to Mar 31, 2026
- Financial planning clients · 0 to 11-25Sep 30, 2025 to Mar 31, 2026
- Discretionary RAUM · $376M to $434MSep 30, 2025 to Mar 31, 2026
- HNW RAUM · $346M to $426MSep 30, 2025 to Mar 31, 2026
- Individual RAUM · unset to 4912450.0Sep 30, 2025 to Mar 31, 2026
- RAUM · $376M to $434MSep 30, 2025 to Mar 31, 2026
- Business name · S••••••• W••••• M••••••••• L•• to S••••••• F••••• O•••••Aug 28, 2025 to Sep 30, 2025
- Financial planning clients · 0 to 0Aug 28, 2025 to Sep 30, 2025
- Accounts · 0 to 19Apr 25, 2025 to Aug 28, 2025
- HNW clients · unset to 11.0Apr 25, 2025 to Aug 28, 2025
- Discretionary RAUM · $0 to $376MApr 25, 2025 to Aug 28, 2025
- HNW RAUM · unset to 346319318.0Apr 25, 2025 to Aug 28, 2025
- RAUM · $0 to $376MApr 25, 2025 to Aug 28, 2025
Signals
No event on the tape.
Across DFX
shared identifiers only, never a name match
- S••••••• F••••• O••••• · Family Officesshared crd · office
How to reach
public business contact points only, each with its source
- Business phone
- 619-365-4136reportedpublished by the firm, firm site, Sep 15, 2026
- Website
- s•••••••.comreportedpublic record, Form ADV, Sep 21, 2026
- Principal office phone
- 619-268-6279reportedpublic record, Form ADV, Aug 19, 2026
- Team page
- s•••••••.comreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $217Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026