DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
Former SEC-registered adviser
Mcshane Partners
Legal name First Personal Financial Services Inc
Latest filing Mar 18, 2024
First filing on the tape Mar 7, 2012 · 28 filings
RAUM
$709M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$709M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
11
8 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
28 filings and snapshots on the tape
RAUM$709M as of Mar 18, 2024
Mar 7, 2012$255M then
HNW client RAUM$660M as of Mar 18, 2024
Mar 30, 2018$362M then
State-registered IARs (5.B.3)8 as of Mar 18, 2024
Mar 7, 20120 then
Employees (5.A)11 as of Mar 18, 2024
Jan 29, 20139 then
Private funds: no history
RAUM +9.1% over the last fiscal year+6.0% a year over threeIARs 8 to 8
Practice profile
derived from the filing of Mar 18, 2024; every figure names its basis
- RAUM per advisor
- $88.6MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 39derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $3.4MderivedHNW RAUM over HNW clients
- Average account
- $2.3MderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.4derivedItem 5.A over advisors
- Advisors per office
- 8.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +9.1%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- -1.6%derived
- Compensation
- percentage of assetsreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, pension consulting, selection of other advisers, publications, educational seminarsreportedItem 5.G
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$660M93%
- Individuals$49.5M7.0%
- Individual clients
- 120reported
- HNW clients
- 195reported
- Pension plan clients
- 0reported
- Charitable clients
- 0reported
- Accounts
- 315reported
- Financial planning clients
- 251-500reported
- Wrap fee programs
- noreported
- Custody of client assets
- noreported
- Compensation
- % of AUMreported
- Class basis
- absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
- Sandra Bradley Carlson to Waverly Advisors, LLCDec 19, 2024 · RIA to RIA
- Michael Elliott Van Ness to Waverly Advisors, LLCDec 19, 2024 · RIA to RIA
- Daniele Marie Donahoe to Waverly Advisors, LLCDec 19, 2024 · RIA to RIA
- Lorraine R Tomlin to Waverly Advisors, LLCDec 19, 2024 · RIA to RIA
- Corey Alan Meyer to Waverly Advisors, LLCDec 19, 2024 · RIA to RIA
- Rebecca Lynn Hoover to Waverly Advisors, LLCDec 19, 2024 · RIA to RIA
- Daniel Mcclain Hudspeth to Waverly Advisors, LLCDec 13, 2024 · RIA to RIA
- Ryan Michael Vaudrin to Waverly Advisors, LLCAug 12, 2024 · RIA to RIA
- Jonathan Michael Morgan to Holderness Investments CoFeb 21, 2024 · RIA to RIA
- Leah Robertson Maybry to Signaturefd, LLCSep 4, 2019 · RIA to RIA
- Marilyn Janet Spencer to Empower Advisory Group, LLCDec 4, 2017 · Other
- Treven Lindsey Ayers to Clearview Wealth ManagementFeb 28, 2013 · Other
- Cheryl J Sherrard to Clearview Wealth ManagementFeb 28, 2013 · Other
- William Eric Clark to Clearview Wealth ManagementFeb 28, 2013 · Other
- Jeffrey Norris Taylor to Advice And Planning ServicesMar 20, 2012 · Other
Joined, latest
- Jonathan Michael Morgan from Simarian Enterprises LLCSep 16, 2022 · Other
- Sandra Bradley Carlson from Amb Wealth, LLCNov 26, 2013 · Other
- Marilyn Janet Spencer from Alpha Financial Advisors, LLCMar 30, 2009 · Other
- Michele V Stutts from Choreo, LLCSep 17, 2004 · Other
Teams: two or more advisors moving together within fourteen days, from one state
- 7 left for Waverly Advisors, LLCDec 13, 2024 · Charlotte, Nc · Firm absorbed
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Bradley Sandra Carlson · Presidentcontrolsince 11/2015 · owns 10% to 25%
- Marie Daniele Donahoe · Ceo And Chief Investment Officercontrolsince 11/2015 · owns 50% to 75%
- Lynn Rebecca Hoover · Wealth Advisorsince 12/2021 · owns less than 5%
- R Lorraine Tomlin · Wealth Advisorsince 12/2020 · owns less than 5%
- Elliott Michael Van Ness · Director Of Research & Chief Compliance Officersince 06/2018 · owns 10% to 25%
- Michael Ryan Vaudrin · Wealth Advisorsince 12/2021 · owns less than 5%
Related persons
Schedule D 7.A
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Charlotte, Nc · principal | 0 | 0 | 0 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
- Accounts · 320 to 315Mar 29, 2023 to Mar 18, 2024
- HNW clients · 200 to 195Mar 29, 2023 to Mar 18, 2024
- Employees · 10 to 11Mar 29, 2023 to Mar 18, 2024
- Discretionary RAUM · $650M to $709MMar 29, 2023 to Mar 18, 2024
- HNW RAUM · $605M to $660MMar 29, 2023 to Mar 18, 2024
- Individual RAUM · $45.0M to $49.5MMar 29, 2023 to Mar 18, 2024
- RAUM · $650M to $709MMar 29, 2023 to Mar 18, 2024
- Accounts · 305 to 320Aug 22, 2022 to Mar 29, 2023
- HNW clients · 187 to 200Aug 22, 2022 to Mar 29, 2023
- Individual clients · 118 to 120Aug 22, 2022 to Mar 29, 2023
- Discretionary RAUM · $645M to $650MAug 22, 2022 to Mar 29, 2023
- HNW RAUM · $553M to $605MAug 22, 2022 to Mar 29, 2023
- Individual RAUM · $92.0M to $45.0MAug 22, 2022 to Mar 29, 2023
- RAUM · $645M to $650MAug 22, 2022 to Mar 29, 2023
- Accounts · 345 to 305Mar 17, 2022 to Aug 22, 2022
- HNW clients · 145 to 187Mar 17, 2022 to Aug 22, 2022
- Individual clients · 200 to 118Mar 17, 2022 to Aug 22, 2022
- Employees · 9 to 10Mar 17, 2022 to Aug 22, 2022
- HQ city · unset to CHARLOTTEMar 17, 2022 to Aug 22, 2022
- HQ state · unset to NCMar 17, 2022 to Aug 22, 2022
- Discretionary RAUM · $725M to $645MMar 17, 2022 to Aug 22, 2022
- HNW RAUM · $671M to $553MMar 17, 2022 to Aug 22, 2022
- Individual RAUM · $54.0M to $92.0MMar 17, 2022 to Aug 22, 2022
- RAUM · $725M to $645MMar 17, 2022 to Aug 22, 2022
- Accounts · 340 to 345Mar 24, 2021 to Mar 17, 2022
- HNW clients · 100 to 145Mar 24, 2021 to Mar 17, 2022
- Individual clients · 240 to 200Mar 24, 2021 to Mar 17, 2022
- Discretionary RAUM · $595M to $725MMar 24, 2021 to Mar 17, 2022
- HNW RAUM · $425M to $671MMar 24, 2021 to Mar 17, 2022
- Individual RAUM · $170M to $54.0MMar 24, 2021 to Mar 17, 2022
- RAUM · $595M to $725MMar 24, 2021 to Mar 17, 2022
- Accounts · 325 to 340Nov 3, 2020 to Mar 24, 2021
- HNW clients · 190 to 100Nov 3, 2020 to Mar 24, 2021
- Individual clients · 135 to 240Nov 3, 2020 to Mar 24, 2021
- State-registered IARs · 7 to 8Nov 3, 2020 to Mar 24, 2021
- Discretionary RAUM · $535M to $595MNov 3, 2020 to Mar 24, 2021
- HNW RAUM · $485M to $425MNov 3, 2020 to Mar 24, 2021
- Individual RAUM · $50.0M to $170MNov 3, 2020 to Mar 24, 2021
- RAUM · $535M to $595MNov 3, 2020 to Mar 24, 2021
- HQ city · CHARLOTTE to unsetJun 29, 2020 to Nov 2, 2020
Signals
11 dated events
- Lorraine R Tomlin left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 19, 2024 · Advisor changed firm · fact
- Corey Alan Meyer left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 19, 2024 · Advisor changed firm · fact
- Rebecca Lynn Hoover left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 19, 2024 · Advisor changed firm · fact
- Sandra Bradley Carlson left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 19, 2024 · Advisor changed firm · fact
- Daniele Marie Donahoe left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 19, 2024 · Advisor changed firm · fact
- Michael Elliott Van Ness left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 19, 2024 · Advisor changed firm · fact
- Daniel Mcclain Hudspeth left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Dec 13, 2024 · Advisor changed firm · fact
- Mcshane Partners's advisors moved to Waverly Advisors, LLC (Charlotte, NC): 7 of 7 registered, within 6 daysDec 13, 2024 · Firm absorbed (people side) · derived
- Ryan Michael Vaudrin left Mcshane Partners for Waverly Advisors, Llc (registered 2024-05-03)Aug 12, 2024 · Advisor changed firm · fact
- Jonathan Michael Morgan left Mcshane Partners for Holderness Investments Co (registered 2024-02-23)Feb 21, 2024 · Advisor changed firm · fact
- Appleton Cosby Mary Rinehart (Owner/Chairman) no longer on Schedule A of Mcshane Partners (listed 2018-08-07, absent 2019-03-29)Mar 29, 2019 · Control person left · inference
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- n/aderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026