DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
The names on this page are hidden. Create a free account and they fill in. No card, and every figure, date and source on this page is public either way.
SEC-registered adviser
M•••••• F•••••••• A•••••••• L••
Latest filing Mar 24, 2026
First filing on the tape Jun 10, 2015 · 23 filings
SEC status approved since Jun 30, 2015
RAUM
$1.0B
reported, Item 5.F
Discretionary
92%
of RAUM
Private clients
89%
$935M individuals and HNW
Advisors
17
registered through the firm on IAPD
RAUM per advisor
$61.6M
derived; firm RAUM over IAPD count
Employees
21
17 advisory (5.B.1)
Offices
3
beyond the principal office
Private funds
0
reported on Schedule D
History
23 filings and snapshots on the tape
RAUM$1.0B as of Mar 24, 2026
Mar 29, 2016$133M then
HNW client RAUM$895M as of Mar 24, 2026
Mar 6, 2018$158M then
State-registered IARs (5.B.3)17 as of Mar 24, 2026
Mar 29, 20167 then
Employees (5.A)21 as of Mar 24, 2026
Mar 29, 20167 then
Private funds: no history
RAUM +39% over the last fiscal year+29% a year over threeIARs 15 to 17
Practice profile
derived from the filing of Mar 24, 2026; every figure names its basis
- RAUM per advisor
- $61.6MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 20derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $3.5MderivedHNW RAUM over HNW clients
- Average account
- $741,017derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 92%derivedof RAUM
- Institutional
- 8.6%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.2derivedItem 5.A over advisors
- Advisors per office
- 4.3derived4 offices incl. principal (1.F.5)
- RAUM growth, one year
- +39%derivedbetween the last two annual amendments
- Advisor growth, one year
- +13%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +1.8%derived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, pension consulting, selection of other advisersreportedItem 5.G
- Custody
- $227M, 163 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
- marketing includes testimonials (5.L.1.c)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$895M86%
- Pension and profit-sharing plans$86.5M8.3%
- Individuals$39.1M3.7%
- Corporations and businesses$22.7M2.2%
- Charitable organizations$3.3M0.3%
- Individual clients
- 77reported
- HNW clients
- 256reported
- Pension plan clients
- 1reported
- Charitable clients
- 3reported
- Accounts
- 1,413reported
- Financial planning clients
- 101-250reported
- Wrap fee programs
- noreported
- Custody of client assets
- $227M for 163 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=0.89 fund_share=0.0 institutional_share=0.09 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
17 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| W• N••• H••••Certified Financial Planner, Chartered Financial Consultant | Fremont, Ca | Jan 31, 2007 | 27 y | 1 |
| S••••• C•••Certified Financial Planner | Fremont, Ca | Feb 6, 2009 | 22 y | 1 |
| M•••••• J•••• S••••••Chartered Financial Analyst | Fremont, Ca | Jun 22, 2009 | 19 y | 1 |
| G••• L••••••• C•••• | Fremont, Ca | Nov 2, 2013 | 13 y | 0 |
| V••••• J•• H•••• | Fremont, Ca | Jan 27, 2016 | 11 y | 0 |
| S••••••• S•• W••••• | Fremont, Ca | Oct 22, 2019 | 11 y | 0 |
| W•••••• W••••• L• | Fremont, Ca | May 12, 2021 | 23 y | 0 |
| M•••••• K•••• K••• | Fremont, Ca | Apr 8, 2022 | 19 y | 0 |
| J•••• E••••••• | Fremont, Ca | Mar 17, 2023 | 12 y | 0 |
| B••••••• A••••• F••••• | Fremont, Ca | Nov 15, 2023 | 11 y | 0 |
| A••• R••••• N••••• | Franklin, Tn | Jan 1, 2025 | 15 y | 1 |
| N•••••• P•••• R••••• V••••••• | Fremont, Ca | Jan 16, 2025 | 10 y | 0 |
| J••• D•••• M••••••• | Fremont, Ca | Nov 17, 2025 | 11 y | 0 |
| P•••• W••• C•••• L••• | Mill Valley, Ca | Dec 17, 2025 | 40 y | 0 |
| J••••• M•••••• G•••• | Fremont, Ca | Dec 23, 2025 | 11 y | 0 |
| K•••• R•• R••••• | Fremont, Ca | Dec 26, 2025 | 10 y | 0 |
| V••••••• B•••••• | Fremont, Ca | Jan 22, 2026 | 19 y | 0 |
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Left, latest
- N••••••• G••••••• G••••• to J••• M••••• P•••••• W••••• A••••••• L••Jan 9, 2017 · Other
- S•••• E•••••••• C•••••• to C•••••• C•••••• P•••••••Sep 16, 2014 · Other
Joined, latest
- A••• R••••• N••••• from E••••• J••••Jan 1, 2025 · Affiliated broker-dealer or bank to independent RIA
- N••••••• G••••••• G••••• from M•• I•••••••• S•••••••• L••Oct 1, 2014 · Other
- M•••••• J•••• S•••••• from B••• O• A•••••• I••••••••• S•••••••• I•••Jun 22, 2009 · Other
- S••••• C••• from W••••••• F•••••••• S•••••••• I•••Feb 6, 2009 · Other
- W• N••• H•••• from M•• I•••••••• S•••••••• L••Jan 31, 2007 · Other
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- H••••• W•• N••• · Managing Membercontrolsince 01/2007 · owns 25% to 50%
- L•••• P••••• W••• C•••• · Managing Membercontrolsince 12/1999 · owns 25% to 50%
- S••••••• M••••••• J•••• · Managing Member, Chief Compliance Officercontrolsince 04/2016 · owns 25% to 50%
- H••••• V•••••• J•• · Partnersince 09/2024 · owns 5% to 10%
Related persons
Schedule D 7.A
- M••••••• T••• I••••••••• I•••pooled vehicle sponsorn
- M•••••• • C••••••insurancen
- W• H••••real estaten
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Fremont, Ca · principal | 17 | 5 | 0 |
Offices
Schedule D 1.F, the 25 largest
- , 1 employees
What changed
consecutive filings, newest first
- Accounts · 1,331 to 1,413Mar 19, 2025 to Mar 24, 2026
- Advisory employees · 15 to 17Mar 19, 2025 to Mar 24, 2026
- Charity clients · 4 to 3Mar 19, 2025 to Mar 24, 2026
- Corporate clients · 13 to 12Mar 19, 2025 to Mar 24, 2026
- HNW clients · 247 to 256Mar 19, 2025 to Mar 24, 2026
- Individual clients · 80 to 77Mar 19, 2025 to Mar 24, 2026
- Pension plan clients · unset to 1.0Mar 19, 2025 to Mar 24, 2026
- Assets in custody · $210M to $227MMar 19, 2025 to Mar 24, 2026
- Employees · 19 to 21Mar 19, 2025 to Mar 24, 2026
- State-registered IARs · 15 to 17Mar 19, 2025 to Mar 24, 2026
- Discretionary RAUM · $756M to $961MMar 19, 2025 to Mar 24, 2026
- HNW RAUM · $697M to $895MMar 19, 2025 to Mar 24, 2026
- Individual RAUM · $35.2M to $39.1MMar 19, 2025 to Mar 24, 2026
- Non-discretionary RAUM · $0 to $86.5MMar 19, 2025 to Mar 24, 2026
- Pension RAUM · unset to 86490508.0Mar 19, 2025 to Mar 24, 2026
- RAUM · $756M to $1.0BMar 19, 2025 to Mar 24, 2026
- Accounts · 1,430 to 1,331Mar 27, 2024 to Mar 19, 2025
- Advisory employees · 12 to 15Mar 27, 2024 to Mar 19, 2025
- Corporate clients · 11 to 13Mar 27, 2024 to Mar 19, 2025
- HNW clients · 221 to 247Mar 27, 2024 to Mar 19, 2025
- Individual clients · 89 to 80Mar 27, 2024 to Mar 19, 2025
- Assets in custody · $171M to $210MMar 27, 2024 to Mar 19, 2025
- Employees · 17 to 19Mar 27, 2024 to Mar 19, 2025
- fin p••••••• clients · 101-250 to 101-250Mar 27, 2024 to Mar 19, 2025
- State-registered IARs · 12 to 15Mar 27, 2024 to Mar 19, 2025
- Other offices · 2 to 3Mar 27, 2024 to Mar 19, 2025
- Discretionary RAUM · $607M to $756MMar 27, 2024 to Mar 19, 2025
- HNW RAUM · $538M to $697MMar 27, 2024 to Mar 19, 2025
- Individual RAUM · $51.6M to $35.2MMar 27, 2024 to Mar 19, 2025
- RAUM · $607M to $756MMar 27, 2024 to Mar 19, 2025
- Accounts · 1,061 to 1,430Jul 7, 2023 to Mar 27, 2024
- Advisory employees · 11 to 12Jul 7, 2023 to Mar 27, 2024
- Charity clients · 3 to 4Jul 7, 2023 to Mar 27, 2024
- Corporate clients · 5 to 11Jul 7, 2023 to Mar 27, 2024
- HNW clients · 95 to 221Jul 7, 2023 to Mar 27, 2024
- Individual clients · 204 to 89Jul 7, 2023 to Mar 27, 2024
- Assets in custody · $98.4M to $171MJul 7, 2023 to Mar 27, 2024
- Employees · 16 to 17Jul 7, 2023 to Mar 27, 2024
- State-registered IARs · 11 to 12Jul 7, 2023 to Mar 27, 2024
- Other offices · 1 to 2Jul 7, 2023 to Mar 27, 2024
Signals
3 dated events
- M•••••• F•••••••• A•••••••• L•• reported RAUM $1.0B, up 39% from $755.7M (2025-03-19 to 2026-03-24)Mar 24, 2026 · RAUM change · derived
- M•••••• F•••••••• A•••••••• L•• reported RAUM $501.4M, up 39% from $359.5M (2022-02-04 to 2022-03-11)Mar 11, 2022 · RAUM change · derived
- M•••••• F•••••••• A•••••••• L•• filed its initial SEC registration (Form ADV)Jun 10, 2015 · ria first adv fil••• · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business phone
- 844-667-5464reportedpublished by the firm, firm site, Sep 15, 2026
- Firm profile
- linkedin.com/company/morling-financial-advisors/aboutreportedpublic record, Form ADV, Sep 18, 2026
- Website
- M••••••FINANCIALADVISORS.COMreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 844-667-5464reportedpublic record, Form ADV, Mar 24, 2026
- Team page
- morlingfinancialadvisors.com/meet-the-teamreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $61.6Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026