DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

G•••••• A•••••••• I•••

Independent wealth managerMiddleton, WisconsinCRD 13985SEC 801-68432websiteIAPD
Latest filing Feb 2, 2026
First filing on the tape Apr 17, 2012 · 44 filings
SEC status approved since Nov 6, 2007
RAUM
$501M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$501M individuals and HNW
Advisors
4
registered through the firm on IAPD
RAUM per advisor
$125M
derived; firm RAUM over IAPD count
Employees
8
4 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
44 filings and snapshots on the tape
RAUM$501M as of Feb 2, 2026
Aug 15, 2012$146M then
HNW client RAUM$362M as of Feb 2, 2026
Sep 27, 2018$0 then
State-registered IARs (5.B.3)4 as of Feb 2, 2026
Aug 15, 20120 then
Employees (5.A)8 as of Feb 2, 2026
Jul 23, 20134 then
Private funds: no history
RAUM +17% over the last fiscal year+16% a year over threeIARs 4 to 4
Practice profile
derived from the filing of Feb 2, 2026; every figure names its basis
Archetypes, each a printed rule
  • Broker-dealer affiliated · Item 7.A.1 (broker-dealer affiliate) and at least 50 registered representatives (Item 5.B.2), or the adviser is itself a broker-dealer (6.A.1)
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
  • Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
RAUM per advisor
$125MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
195derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$1.5MderivedHNW RAUM over HNW clients
Average account
$297,002derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
2.0derivedItem 5.A over advisors
Advisors per office
4.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
+17%derivedbetween the last two annual amendments
Advisor growth, one year
+0.0%derivedItem 5.B.3 between annual amendments
Client growth, one year
+0.6%derived
Compensation
percentage of assets, hourly, fixed fees, commissionsreportedItem 5.E
Advisory activities
financial planning, portfolio management for individualsreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • is a broker-dealer (6.A.1)
  • is an insurance broker or agent (6.A.6)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$362M72%
  • Individuals$139M28%
Individual clients
539reported
HNW clients
239reported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
1,687reported
Financial planning clients
0reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUM, fixed, hourly, commissionsreported
Class basis
private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
4 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
L••••• P•••••• G••••••Middleton, WiMar 1, 201043 y0
R•••••• H•••••• M•••••Middleton, WiMar 8, 202124 y1
L•••• R••••• G••••••••Certified Financial PlannerMiddleton, WiMar 3, 202228 y2
D••••• R•••••• H•••••••Middleton, WiMar 20, 202413 y0
Advisor movement
0 left, 0 joined in 12 months
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • G••••••• L••••• P•••••• · President, Treasurer, Cco, Financial Operations Manager, Chief Compliance Officercontrol
    since 09/1984 · owns 75% or more
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Middleton, Wi · principal400
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
  • Accounts · 1,659 to 1,687
    Sep 27, 2024 to Sep 29, 2025
  • HNW clients · 208 to 239
    Sep 27, 2024 to Sep 29, 2025
  • Individual clients · 565 to 539
    Sep 27, 2024 to Sep 29, 2025
  • Financial planning clients · 0 to 0
    Sep 27, 2024 to Sep 29, 2025
  • Discretionary RAUM · $429M to $501M
    Sep 27, 2024 to Sep 29, 2025
  • HNW RAUM · $282M to $362M
    Sep 27, 2024 to Sep 29, 2025
  • Individual RAUM · $147M to $139M
    Sep 27, 2024 to Sep 29, 2025
  • RAUM · $429M to $501M
    Sep 27, 2024 to Sep 29, 2025
  • Accounts · 1,528 to 1,659
    Apr 25, 2024 to Sep 27, 2024
  • Advisory employees · 3 to 4
    Apr 25, 2024 to Sep 27, 2024
  • HNW clients · 232 to 208
    Apr 25, 2024 to Sep 27, 2024
  • Individual clients · 544 to 565
    Apr 25, 2024 to Sep 27, 2024
  • State-registered IARs · 3 to 4
    Apr 25, 2024 to Sep 27, 2024
  • Discretionary RAUM · $360M to $429M
    Apr 25, 2024 to Sep 27, 2024
  • HNW RAUM · $251M to $282M
    Apr 25, 2024 to Sep 27, 2024
  • Individual RAUM · $109M to $147M
    Apr 25, 2024 to Sep 27, 2024
  • RAUM · $360M to $429M
    Apr 25, 2024 to Sep 27, 2024
  • Accounts · 1,856 to 1,528
    Sep 29, 2023 to Oct 2, 2023
  • Accounts · 1,502 to 1,856
    Jul 21, 2022 to Sep 29, 2023
  • HNW clients · 130 to 232
    Jul 21, 2022 to Sep 29, 2023
  • Individual clients · 647 to 544
    Jul 21, 2022 to Sep 29, 2023
  • Discretionary RAUM · $321M to $360M
    Jul 21, 2022 to Sep 29, 2023
  • HNW RAUM · $188M to $251M
    Jul 21, 2022 to Sep 29, 2023
  • Individual RAUM · $133M to $109M
    Jul 21, 2022 to Sep 29, 2023
  • RAUM · $321M to $360M
    Jul 21, 2022 to Sep 29, 2023
  • Accounts · 1,350 to 1,502
    Feb 28, 2022 to Jul 21, 2022
  • Advisory employees · 2 to 3
    Feb 28, 2022 to Jul 21, 2022
  • BD registered reps · 2 to 0
    Feb 28, 2022 to Jul 21, 2022
  • HNW clients · 124 to 130
    Feb 28, 2022 to Jul 21, 2022
  • Individual clients · 643 to 647
    Feb 28, 2022 to Jul 21, 2022
  • Financial planning clients · More than 500 to 0
    Feb 28, 2022 to Jul 21, 2022
  • State-registered IARs · 2 to 3
    Feb 28, 2022 to Jul 21, 2022
  • Discretionary RAUM · $341M to $321M
    Feb 28, 2022 to Jul 21, 2022
  • HNW RAUM · $251M to $188M
    Feb 28, 2022 to Jul 21, 2022
  • Individual RAUM · $89.8M to $133M
    Feb 28, 2022 to Jul 21, 2022
  • RAUM · $341M to $321M
    Feb 28, 2022 to Jul 21, 2022
  • Accounts · 1,348 to 1,350
    Aug 20, 2021 to Sep 28, 2021
  • HNW clients · unset to 124.0
    Aug 20, 2021 to Sep 28, 2021
  • Individual clients · 715 to 643
    Aug 20, 2021 to Sep 28, 2021
  • Employees · 4 to 8
    Aug 20, 2021 to Sep 28, 2021
Signals
3 dated events
  • Tiffany J Kuelthau (Non-Registered Owner) no longer on Schedule A of G•••••• A•••••••• I••• (listed 2020-08-17, absent 2021-01-05)
    Jan 5, 2021 · Control person left · inference
  • Karl Robert Kuelthau (Chief Compliance Officer) no longer on Schedule A of G•••••• A•••••••• I••• (listed 2020-06-23, absent 2020-08-17)
    Aug 17, 2020 · Control person left · inference
  • Tiffany J Kuelthau (Non-Registered Owner) appeared on Schedule A of G•••••• A•••••••• I•••
    Aug 17, 2020 · Control person joined · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Business phone
608-514-1044reportedpublished by the firm, firm site, Sep 17, 2026
Website
G••••••.COMreportedpublic record, Form ADV, Sep 18, 2026
Principal office phone
608 514-1044reportedpublic record, Form ADV, Feb 2, 2026
Contact form
g••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Independent wealth managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$125Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026