DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

Former SEC-registered adviser

Hotaling Investment Management, LLC

Former SEC-registered adviserWayne, PennsylvaniaCRD 164270SEC 801-77009IAPD
Latest filing Mar 27, 2023
First filing on the tape Aug 1, 2012 · 23 filings
RAUM
$300M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$299M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
5
3 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
23 filings and snapshots on the tape
RAUM$300M as of Mar 27, 2023
Mar 18, 2013$155M then
HNW client RAUM$264M as of Mar 27, 2023
Mar 12, 2018$199M then
State-registered IARs (5.B.3)2 as of Mar 27, 2023
Mar 18, 20132 then
Employees (5.A)5 as of Mar 27, 2023
Mar 18, 20134 then
Private funds: no history
RAUM -15% over the last fiscal year+6.6% a year over threeIARs 3 to 2
Practice profile
derived from the filing of Mar 27, 2023; every figure names its basis
RAUM per advisor
$150MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
93derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$3.0MderivedHNW RAUM over HNW clients
Average account
$515,090derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.1%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
2.5derivedItem 5.A over advisors
Advisors per office
2.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
-15%derivedbetween the last two annual amendments
Advisor growth, one year
-33%derivedItem 5.B.3 between annual amendments
Client growth, one year
+5.1%derived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, portfolio management for businesses and institutionsreportedItem 5.G
Custody
$228M, 154 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$264M88%
  • Individuals$35.6M12%
  • Charitable organizations$325,5140.1%
  • Corporations and businesses$10.0%
Individual clients
98reported
HNW clients
88reported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
582reported
Financial planning clients
101-250reported
Wrap fee programs
noreported
Custody of client assets
$228M for 154 clientsreported
Compensation
% of AUMreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
Joined, latest
Teams: two or more advisors moving together within fourteen days, from one state
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • T Bruce Hotaling · Managing Member, Ccocontrol
      since 11/2012 · owns 75% or more
    Related persons
    Schedule D 7.A
    No related person reported.
    Offices
    Schedule D 1.F, the 25 largest
    No branch office listed.
    What changed
    consecutive filings, newest first
    • Accounts · 541 to 582
      Jan 10, 2023 to Mar 27, 2023
    • Advisory employees · 4 to 3
      Jan 10, 2023 to Mar 27, 2023
    • HNW clients · 102 to 88
      Jan 10, 2023 to Mar 27, 2023
    • Individual clients · 75 to 98
      Jan 10, 2023 to Mar 27, 2023
    • Pooled vehicle clients · 1.0 to unset
      Jan 10, 2023 to Mar 27, 2023
    • Assets in custody · $137M to $228M
      Jan 10, 2023 to Mar 27, 2023
    • Employees · 6 to 5
      Jan 10, 2023 to Mar 27, 2023
    • State-registered IARs · 3 to 2
      Jan 10, 2023 to Mar 27, 2023
    • Discretionary RAUM · $353M to $300M
      Jan 10, 2023 to Mar 27, 2023
    • HNW RAUM · $329M to $264M
      Jan 10, 2023 to Mar 27, 2023
    • Individual RAUM · $24.3M to $35.6M
      Jan 10, 2023 to Mar 27, 2023
    • Pooled vehicle RAUM · 10620.0 to unset
      Jan 10, 2023 to Mar 27, 2023
    • RAUM · $353M to $300M
      Jan 10, 2023 to Mar 27, 2023
    • Accounts · 489 to 541
      Mar 21, 2021 to Mar 31, 2022
    • Advisory employees · 3 to 4
      Mar 21, 2021 to Mar 31, 2022
    • HNW clients · 85 to 102
      Mar 21, 2021 to Mar 31, 2022
    • Individual clients · 78 to 75
      Mar 21, 2021 to Mar 31, 2022
    • Pooled vehicle clients · unset to 1.0
      Mar 21, 2021 to Mar 31, 2022
    • Assets in custody · $125M to $137M
      Mar 21, 2021 to Mar 31, 2022
    • Employees · 5 to 6
      Mar 21, 2021 to Mar 31, 2022
    • Discretionary RAUM · $295M to $353M
      Mar 21, 2021 to Mar 31, 2022
    • HNW RAUM · $266M to $329M
      Mar 21, 2021 to Mar 31, 2022
    • Individual RAUM · $28.6M to $24.3M
      Mar 21, 2021 to Mar 31, 2022
    • Pooled vehicle RAUM · unset to 10620.0
      Mar 21, 2021 to Mar 31, 2022
    • RAUM · $295M to $353M
      Mar 21, 2021 to Mar 31, 2022
    • Accounts · 460 to 489
      Nov 16, 2020 to Mar 21, 2021
    • Advisory employees · 5 to 3
      Nov 16, 2020 to Mar 21, 2021
    • HNW clients · 71 to 85
      Nov 16, 2020 to Mar 21, 2021
    • Individual clients · 81 to 78
      Nov 16, 2020 to Mar 21, 2021
    • Assets in custody · $101M to $125M
      Nov 16, 2020 to Mar 21, 2021
    • State-registered IARs · 4 to 3
      Nov 16, 2020 to Mar 21, 2021
    • Discretionary RAUM · $247M to $295M
      Nov 16, 2020 to Mar 21, 2021
    • HNW RAUM · $215M to $266M
      Nov 16, 2020 to Mar 21, 2021
    • Individual RAUM · $27.4M to $28.6M
      Nov 16, 2020 to Mar 21, 2021
    • RAUM · $247M to $295M
      Nov 16, 2020 to Mar 21, 2021
    • Accounts · 408 to 460
      Oct 7, 2019 to Mar 30, 2020
    • Advisory employees · 4 to 5
      Oct 7, 2019 to Mar 30, 2020
    • HNW clients · 67 to 71
      Oct 7, 2019 to Mar 30, 2020
    • Individual clients · 83 to 81
      Oct 7, 2019 to Mar 30, 2020
    • Assets in custody · $31.0M to $101M
      Oct 7, 2019 to Mar 30, 2020
    Signals
    4 dated events
    • Colton Inglis Growney left Hotaling Investment Management, Llc for Gyl Financial Synergies, Llc (registered 2023-04-28)
      Apr 28, 2023 · Advisor changed firm · fact
    • Bruce T Hotaling left Hotaling Investment Management, Llc for Gyl Financial Synergies, Llc (registered 2023-04-21)
      Apr 28, 2023 · Advisor changed firm · fact
    • 2 advisors left Hotaling Investment Management, LLC (Wayne, PA) for Gyl Financial Synergies, LLC on the same day
      Apr 28, 2023 · Team lift-out · derived
    • Peloton Investment Management, Llc filed its initial SEC registration (Form ADV)
      Aug 1, 2012 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    n/aderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026