DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

SEC-registered adviser

Price Financial Group Wealth Management, Inc.

Independent wealth managerPortland, OregonCRD 323146SEC 801-126661websiteIAPD
Latest filing Apr 2, 2026
First filing on the tape Aug 30, 2022 · 18 filings
SEC status approved since Sep 30, 2022
RAUM
$173M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
97%
$167M individuals and HNW
Advisors
5
registered through the firm on IAPD
RAUM per advisor
$34.7M
derived; firm RAUM over IAPD count
Employees
7
3 advisory (5.B.1)
Offices
1
beyond the principal office
Private funds
0
reported on Schedule D
History
18 filings and snapshots on the tape
RAUM$173M as of Apr 2, 2026
Feb 6, 2023$105M then
HNW client RAUM$26.1M as of Apr 2, 2026
Feb 6, 2023$20.3M then
State-registered IARs (5.B.3)3 as of Apr 2, 2026
Feb 6, 20233 then
Employees (5.A)7 as of Apr 2, 2026
Feb 6, 20237 then
Private funds: no history
RAUM +25% over the last fiscal year+18% a year over threeIARs 3 to 3offices 2 to 1
Practice profile
derived from the filing of Apr 2, 2026; every figure names its basis
Archetypes, each a printed rule
  • Mass-affluent RIA · private-client share at least 50 percent, non-HNW individuals at least 60 percent of private-client RAUM
  • Retirement plan adviser · pension consulting activity (Item 5.G.6) and pension plans at least 25 percent of RAUM or at least 25 pension-plan clients
  • Wrap program sponsor · sponsors a wrap fee program (5.I) with at least $100M of wrap assets
RAUM per advisor
$34.7MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
102derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$1.7MderivedHNW RAUM over HNW clients
Average account
$129,455derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
2.8%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.4derivedItem 5.A over advisors
Advisors per office
2.5derived2 offices incl. principal (1.F.5)
RAUM growth, one year
+25%derivedbetween the last two annual amendments
Advisor growth, one year
+0.0%derivedItem 5.B.3 between annual amendments
Client growth, one year
-7.3%derived
Compensation
percentage of assets, hourly, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, pension consulting, selection of other advisersreportedItem 5.G
Wrap fee program
$347MreportedItem 5.I
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • Individuals$141M82%
  • High-net-worth individuals$26.1M15%
  • Pension and profit-sharing plans$4.8M2.8%
  • Corporations and businesses$1.2M0.7%
Individual clients
496reported
HNW clients
15reported
Pension plan clients
37reported
Charitable clients
n/areported
Accounts
1,340reported
Financial planning clients
101-250reported
Wrap fee programs
$173M sponsored, $173M managedreported
Custody of client assets
noreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
private_client_share=0.97 fund_share=0.0 institutional_share=0.03 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
5 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
Matthew Edward MaiPortland, OrSep 30, 202216 y5
Mateusz Wojciech SudolPortland, OrSep 30, 202218 y3
David Victor RossPortland, OrOct 4, 202312 y1
Mikela Nicole RapattoniPortland, OrSep 9, 202423 y0
Justin Reid ExpositoPortland, OrMar 23, 202610 y2
Advisor movement
2 left, 1 joined in 12 months
net -1 in 12 months1 left in 90 days0 joined in 90 daysdeparture rate 40% of current headcount2 left over 36 months
Joined, latest
Teams: two or more advisors moving together within fourteen days, from one state
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • Edward Matthew Mai · Ownercontrol
      since 08/2022 · owns 50% to 75% of Price Financial Group, Inc.
    • Wojciech Mateusz Sudol · Ownercontrol
      since 08/2022 · owns 50% to 75% of Price Financial Group, Inc.
    • Joseph Robert Caldwell · Cco
      since 08/2022 · owns less than 5%
    Entity owners
    • Price Financial Group, Inc. · Owner
      direct · owns 75% or more
    Related persons
    Schedule D 7.A
    • Price Financial Group Accounting & Tax, LLC
      insurancen
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    Portland, Or · principal512
    Offices
    Schedule D 1.F, the 25 largest
    • Beaverton, OR1 employees
    • Clackamas, OR1 employees
    ADV anomalies
    1 against comparable advisers; where to look, not conclusions
    • HNW share shiftChange between filings · filing Apr 2, 2026
      HNW share of RAUM moved from 66.0% to 15.0% between the annual amendments of 2025-03-18 and 2026-04-02
      peers: independent wealth managers, $100M to $500M (5,676)
    What changed
    consecutive filings, newest first
    • Accounts · 1,235 to 1,340
      Dec 10, 2025 to Feb 19, 2026
    • Corporate clients · unset to 1.0
      Dec 10, 2025 to Feb 19, 2026
    • HNW clients · 56 to 15
      Dec 10, 2025 to Feb 19, 2026
    • Individual clients · 495 to 496
      Dec 10, 2025 to Feb 19, 2026
    • Pension plan clients · unset to 37.0
      Dec 10, 2025 to Feb 19, 2026
    • Other offices · 2 to 1
      Dec 10, 2025 to Feb 19, 2026
    • Discretionary RAUM · $138M to $173M
      Dec 10, 2025 to Feb 19, 2026
    • HNW RAUM · $91.7M to $26.1M
      Dec 10, 2025 to Feb 19, 2026
    • Individual RAUM · $46.5M to $141M
      Dec 10, 2025 to Feb 19, 2026
    • Pension RAUM · unset to 4812723.0
      Dec 10, 2025 to Feb 19, 2026
    • RAUM · $138M to $173M
      Dec 10, 2025 to Feb 19, 2026
    • Wrap assets (manager) · $141M to $173M
      Dec 10, 2025 to Feb 19, 2026
    • Wrap assets (sponsor) · $141M to $173M
      Dec 10, 2025 to Feb 19, 2026
    • Financial planning clients · 101-250 to 101-250
      Mar 18, 2025 to May 15, 2025
    • Accounts · 1,316 to 1,235
      Oct 31, 2024 to Mar 18, 2025
    • HNW clients · 57 to 56
      Oct 31, 2024 to Mar 18, 2025
    • Individual clients · 401 to 495
      Oct 31, 2024 to Mar 18, 2025
    • Discretionary RAUM · $141M to $138M
      Oct 31, 2024 to Mar 18, 2025
    • HNW RAUM · $75.2M to $91.7M
      Oct 31, 2024 to Mar 18, 2025
    • Individual RAUM · $65.3M to $46.5M
      Oct 31, 2024 to Mar 18, 2025
    • RAUM · $141M to $138M
      Oct 31, 2024 to Mar 18, 2025
    • Accounts · 1,060 to 1,316
      Oct 3, 2023 to Feb 22, 2024
    • HNW clients · 16 to 57
      Oct 3, 2023 to Feb 22, 2024
    • Individual clients · 432 to 401
      Oct 3, 2023 to Feb 22, 2024
    • Discretionary RAUM · $105M to $141M
      Oct 3, 2023 to Feb 22, 2024
    • HNW RAUM · $20.3M to $75.2M
      Oct 3, 2023 to Feb 22, 2024
    • Individual RAUM · $84.8M to $65.3M
      Oct 3, 2023 to Feb 22, 2024
    • RAUM · $105M to $141M
      Oct 3, 2023 to Feb 22, 2024
    • Wrap assets (manager) · unset to 141000000.0
      Oct 3, 2023 to Feb 22, 2024
    • Wrap assets (sponsor) · unset to 141000000.0
      Oct 3, 2023 to Feb 22, 2024
    • HQ city · BEAVERTON to PORTLAND
      Apr 26, 2023 to Jul 11, 2023
    • Accounts · 1,033 to 1,060
      Nov 29, 2022 to Feb 6, 2023
    • HNW clients · 9 to 16
      Nov 29, 2022 to Feb 6, 2023
    • Individual clients · 453 to 432
      Nov 29, 2022 to Feb 6, 2023
    • Employees · 3 to 7
      Nov 29, 2022 to Feb 6, 2023
    • Financial planning clients · 0 to 101-250
      Nov 29, 2022 to Feb 6, 2023
    • Discretionary RAUM · $105M to $105M
      Nov 29, 2022 to Feb 6, 2023
    • HNW RAUM · $12.8M to $20.3M
      Nov 29, 2022 to Feb 6, 2023
    • Individual RAUM · $92.2M to $84.8M
      Nov 29, 2022 to Feb 6, 2023
    • RAUM · $105M to $105M
      Nov 29, 2022 to Feb 6, 2023
    Signals
    4 dated events
    • Joshua Weslie Simpson left Price Financial Group Wealth Management, Inc. for Illumination Wealth Management (registered 2026-07-29)
      Jul 2, 2026 · Advisor changed firm · fact
    • Robert Joseph Caldwell left Price Financial Group Wealth Management, Inc. for Foundations Investment Advisors Llc (registered 2025-11-21)
      Nov 19, 2025 · Advisor changed firm · fact
    • 2 advisors left Cwm, LLC (Omaha, NE) for Price Financial Group Wealth Management, Inc. on the same day
      Oct 4, 2022 · Team lift-out · derived
    • Price Financial Group, Inc. filed its initial SEC registration (Form ADV)
      Aug 30, 2022 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    How to reach
    public business contact points only, each with its source
    Business phone
    503-253-3000reportedpublished by the firm, firm site, Sep 16, 2026
    Firm profile
    linkedin.com/company/price-financial-group-wealth-managementreportedpublic record, Form ADV, Sep 17, 2026
    Website
    pricefg.comreportedpublic record, Form ADV, Sep 17, 2026
    Principal office phone
    503-253-3000reportedpublic record, Form ADV, Apr 2, 2026
    Contact form
    pricefg.com/contactreportedpublished by the firm, firm site, Sep 16, 2026
    Team page
    pricefg.com/teamreportedpublished by the firm, firm site, Sep 16, 2026
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Independent wealth managerderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    $34.7Mderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026