DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

C••• W••••• A•••••••

Independent wealth managerLong Beach, CaliforniaCRD 330731SEC 801-130283websiteIAPD
Latest filing Aug 6, 2026
First filing on the tape Apr 15, 2024 · 13 filings
SEC status approved since Jun 4, 2024
RAUM
$548M
reported, Item 5.F
Discretionary
89%
of RAUM
Private clients
89%
$486M individuals and HNW
Advisors
10
registered through the firm on IAPD
RAUM per advisor
$54.8M
derived; firm RAUM over IAPD count
Employees
14
11 advisory (5.B.1)
Offices
4
beyond the principal office
Private funds
0
reported on Schedule D
History
13 filings and snapshots on the tape
RAUM$548M as of Aug 6, 2026
Mar 31, 2025$410M then
HNW client RAUM$309M as of Aug 6, 2026
Mar 31, 2025$248M then
State-registered IARs (5.B.3)11 as of Aug 6, 2026
Mar 31, 202513 then
Employees (5.A)14 as of Aug 6, 2026
Mar 31, 202518 then
Private funds: no history
RAUM +34% over the last fiscal yearIARs 13 to 11offices 6 to 4
Practice profile
derived from the filing of Aug 6, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
RAUM per advisor
$54.8MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
66derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$2.6MderivedHNW RAUM over HNW clients
Average account
$326,776derivedRAUM over accounts (5.F.2.f)
Discretionary
89%derivedof RAUM
Institutional
11%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.4derivedItem 5.A over advisors
Advisors per office
2.0derived5 offices incl. principal (1.F.5)
RAUM growth, one year
+34%derivedbetween the last two annual amendments
Advisor growth, one year
-15%derivedItem 5.B.3 between annual amendments
Client growth, one year
+14%derived
Compensation
percentage of assets, hourly, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, pension consultingreportedItem 5.G
Custody
$34.9M, 41 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$309M56%
  • Individuals$178M32%
  • Pension and profit-sharing plans$59.1M11%
  • Charitable organizations$1.8M0.3%
  • Corporations and businesses$368,9760.1%
Individual clients
538reported
HNW clients
118reported
Pension plan clients
20reported
Charitable clients
n/areported
Accounts
1,676reported
Financial planning clients
0reported
Wrap fee programs
noreported
Custody of client assets
$34.9M for 41 clientsreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
private_client_share=0.89 fund_share=0.0 institutional_share=0.11 related_bd=false related_bank=false bd_reps=9.0derived
Advisors registered through the firm
10 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
D•••• C•••••Long Beach, CaAug 3, 202428 y2
J•••• E•• P••••Long Beach, Ca Aug 3, 202417 y2
G•••• C••••••Long Beach, Ca Aug 3, 202411 y2
J•••• J•••••• Y•••••••••Certified Financial PlannerLong Beach, Ca Aug 6, 202427 y2
M• A••••••• M•••••• T•••••Certified Financial PlannerLong Beach, CaAug 6, 202438 y2
T•••• A••• H•••••Long Beach, CaAug 6, 202420 y2
D•••• J• D••••Long Beach, CaAug 6, 202418 y2
D•••• T••••••••Torrance,, Ca Aug 6, 202423 y2
K•••••• W•••••• N•••••••Stevenson Ranch, CaAug 23, 202427 y2
T••••• P•••• A••••••••Long Beach, Ca Jan 1, 202618 y2
Advisor movement
2 left, 1 joined in 12 months
net -1 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 20% of current headcount2 left over 36 months
Joined, latest
Every departureEvery arrival
Teams: two or more advisors moving together within fourteen days, from one state
    Teams outTeams in
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • A••••••••• T•••••• P•••• · Chief Executive Officercontrol
      since 04/2024 · owns 75% or more
    • C•••••• D•••• · Chief Operations Officercontrol
      since 04/2024 · owns less than 5%
    • M•••••• J••••• L••• · Chief Compliance Officercontrol
      since 08/2024 · owns less than 5%
    Related persons
    Schedule D 7.A
    • C••• I•••••••• A•••••• L••
      real estaten
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    Long Beach, Ca · principal910
    Seattle, Wa111
    Salem, Nh001
    Offices
    Schedule D 1.F, the 25 largest
    • Westchester, IL2 employees
    • Burbank, CA1 employees
    • Seattle, WA1 employees
    • Stevenson Ranch, CA1 employees
    • , 1 employees
    What changed
    consecutive filings, newest first
    • Accounts · 1,466 to 1,676
      Nov 21, 2025 to Mar 25, 2026
    • Advisory employees · 13 to 11
      Nov 21, 2025 to Mar 25, 2026
    • BD registered reps · 11 to 9
      Nov 21, 2025 to Mar 25, 2026
    • HNW clients · 106 to 118
      Nov 21, 2025 to Mar 25, 2026
    • Individual clients · 470 to 538
      Nov 21, 2025 to Mar 25, 2026
    • Pension plan clients · unset to 20.0
      Nov 21, 2025 to Mar 25, 2026
    • Assets in custody · $15.9M to $34.9M
      Nov 21, 2025 to Mar 25, 2026
    • Employees · 18 to 14
      Nov 21, 2025 to Mar 25, 2026
    • State-registered IARs · 13 to 11
      Nov 21, 2025 to Mar 25, 2026
    • Other offices · 6 to 4
      Nov 21, 2025 to Mar 25, 2026
    • Discretionary RAUM · $348M to $489M
      Nov 21, 2025 to Mar 25, 2026
    • HNW RAUM · $248M to $309M
      Nov 21, 2025 to Mar 25, 2026
    • Individual RAUM · $159M to $178M
      Nov 21, 2025 to Mar 25, 2026
    • Non-discretionary RAUM · $62.5M to $58.4M
      Nov 21, 2025 to Mar 25, 2026
    • Pension RAUM · $1.4M to $59.1M
      Nov 21, 2025 to Mar 25, 2026
    • RAUM · $410M to $548M
      Nov 21, 2025 to Mar 25, 2026
    • Financial planning clients · 0 to 0
      Mar 31, 2025 to Nov 21, 2025
    • Accounts · 659 to 1,466
      Dec 23, 2024 to Mar 31, 2025
    • Advisory activities · 4 to 3
      Dec 23, 2024 to Mar 31, 2025
    • HNW clients · 60 to 106
      Dec 23, 2024 to Mar 31, 2025
    • Individual clients · 220 to 470
      Dec 23, 2024 to Mar 31, 2025
    • Assets in custody · unset to 15922791.0
      Dec 23, 2024 to Mar 31, 2025
    • Custody of client assets · false to true
      Dec 23, 2024 to Mar 31, 2025
    • Other offices · 5 to 6
      Dec 23, 2024 to Mar 31, 2025
    • Discretionary RAUM · $211M to $348M
      Dec 23, 2024 to Mar 31, 2025
    • HNW RAUM · $158M to $248M
      Dec 23, 2024 to Mar 31, 2025
    • Individual RAUM · $92.5M to $159M
      Dec 23, 2024 to Mar 31, 2025
    • Non-discretionary RAUM · $39.8M to $62.5M
      Dec 23, 2024 to Mar 31, 2025
    • Pension RAUM · unset to 1389738.0
      Dec 23, 2024 to Mar 31, 2025
    • RAUM · $251M to $410M
      Dec 23, 2024 to Mar 31, 2025
    • Other offices · 3 to 5
      Oct 29, 2024 to Dec 23, 2024
    • Accounts · unset to 659.0
      Aug 23, 2024 to Sep 27, 2024
    • HNW clients · unset to 60.0
      Aug 23, 2024 to Sep 27, 2024
    • Individual clients · unset to 220.0
      Aug 23, 2024 to Sep 27, 2024
    • Discretionary RAUM · unset to 211014910.0
      Aug 23, 2024 to Sep 27, 2024
    • HNW RAUM · unset to 158347137.0
      Aug 23, 2024 to Sep 27, 2024
    • Individual RAUM · unset to 92498006.0
      Aug 23, 2024 to Sep 27, 2024
    • Non-discretionary RAUM · unset to 39830233.0
      Aug 23, 2024 to Sep 27, 2024
    • RAUM · unset to 250845143.0
      Aug 23, 2024 to Sep 27, 2024
    • Advisory employees · 12 to 13
      Aug 7, 2024 to Aug 23, 2024
    Signals
    10 dated events
    • C••••• J•••••• A•••••••• left C••• W••••• A••••••• for B•••••••• I••••••••• G•••• (registered 2026-08-19)
      Jun 15, 2026 · Advisor changed firm · fact
    • C••• W••••• A••••••• reported RAUM $547.7M, up 34% from $410.2M (2025-11-21 to 2026-03-25)
      Mar 25, 2026 · RAUM change · derived
    • C••••••••• W• B••••• left C••• W••••• A••••••• for Oneseven (registered 2026-01-20)
      Jan 20, 2026 · Advisor changed firm · fact
    • C••• W••••• A••••••• reported RAUM $410.2M, up 64% from $250.8M (2024-12-23 to 2025-03-31)
      Mar 31, 2025 · RAUM change · derived
    • D•••• C••••• (Chief Operations Officer) appeared on Schedule A of C••• W••••• A•••••••
      Oct 29, 2024 · Control person joined · fact
    • Price Travis Alexander (Chief Executive Officer) appeared on Schedule A of C••• W••••• A•••••••
      Sep 27, 2024 · Control person joined · fact
    • Lynn Janet Messer (Chief Compliance Officer) appeared on Schedule A of C••• W••••• A•••••••
      Aug 23, 2024 · Control person joined · fact
    • Ray D•••• C••••• (Chief Compliance Officer) no longer on Schedule A of C••• W••••• A••••••• (listed 2024-05-31, absent 2024-08-07)
      Aug 7, 2024 · Control person left · inference
    • 10 advisors left R•••••• J•••• F•••••••• S••••••• A•••••••• I•• (Long Beach, CA) for C••• W••••• A••••••• on the same day
      Aug 2, 2024 · Team lift-out · derived
    • C••• W••••• A••••••• filed its initial SEC registration (Form ADV)
      Apr 15, 2024 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    How to reach
    public business contact points only, each with its source
    Business phone
    303-309-0784reportedpublished by the firm, firm site, Sep 17, 2026
    Business phone
    424-333-9302reportedpublished by the firm, firm site, Sep 17, 2026
    Business phone
    303-309-2353reportedpublished by the firm, firm site, Sep 17, 2026
    Firm profile
    linkedin.com/company/crux-wealth-advisorsreportedpublic record, Form ADV, Sep 18, 2026
    Website
    c•••••••••.comreportedpublic record, Form ADV, Sep 18, 2026
    Principal office phone
    562.735.3875reportedpublic record, Form ADV, Aug 6, 2026
    Contact form
    c•••••••••.comreportedpublished by the firm, firm site, Sep 17, 2026
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Independent wealth managerderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    $54.8Mderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026