DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

D••••••• I••••••••• I•••

Independent wealth managerSan Diego, CaliforniaCRD 145073SEC 801-132048websiteIAPD
Latest filing Mar 16, 2026
First filing on the tape Mar 5, 2025 · 3 filings
SEC status approved since Feb 27, 2025
RAUM
$155M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$155M individuals and HNW
Advisors
2
registered through the firm on IAPD
RAUM per advisor
$77.5M
derived; firm RAUM over IAPD count
Employees
3
2 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
3 filings and snapshots on the tape
RAUM$155M as of Mar 16, 2026
Mar 5, 2025$132M then
HNW client RAUM$116M as of Mar 16, 2026
Mar 5, 2025$61.8M then
State-registered IARs (5.B.3)2 as of Mar 16, 2026
Mar 5, 20252 then
Employees (5.A)3 as of Mar 16, 2026
Mar 5, 20253 then
Private funds: no history
RAUM +18% over the last fiscal yearIARs 2 to 2
Practice profile
derived from the filing of Mar 16, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
  • Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
  • Solo or small team · one advisor, or a wealth manager with up to three advisors and one office
RAUM per advisor
$77.5MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
68derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$2.4MderivedHNW RAUM over HNW clients
Average account
$478,105derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.5derivedItem 5.A over advisors
Advisors per office
2.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
+18%derivedbetween the last two annual amendments
Advisor growth, one year
+0.0%derivedItem 5.B.3 between annual amendments
Client growth, one year
+0.0%derived
Compensation
percentage of assets, hourly, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, otherreportedItem 5.G
Custody
$2.9M, 3 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$116M75%
  • Individuals$38.9M25%
Individual clients
86reported
HNW clients
49reported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
324reported
Financial planning clients
11-25reported
Wrap fee programs
noreported
Custody of client assets
$2.9M for 3 clientsreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
2 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
J••• P•••• W••••••••San Diego, CaApr 30, 201228 y2
M•••••• A••• M•••••San Diego, CaJul 31, 201529 y2
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • M•••••• M••••••• A••• · Presidentcontrol
    since 08/2007 · owns 75% or more
  • R•••••••• D••••• J•••• · Chief Compliance Officercontrol
    since 02/2026 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
San Diego, Ca · principal200
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
2 against comparable advisers; where to look, not conclusions
  • custody status changedChange between filings · filing Mar 16, 2026
    custody of client assets (Item 9.A): no on the filing of 2026-02-06, yes on the filing of 2026-03-16
    peers: independent wealth managers, $100M to $500M (5,676)
  • HNW share shiftChange between filings · filing Mar 16, 2026
    HNW share of RAUM moved from 47.0% to 75.0% between the annual amendments of 2025-03-05 and 2026-03-16
    peers: independent wealth managers, $100M to $500M (5,676)
What changed
consecutive filings, newest first
  • Accounts · 363 to 324
    Feb 6, 2026 to Mar 16, 2026
  • HNW clients · 30 to 49
    Feb 6, 2026 to Mar 16, 2026
  • Individual clients · 105 to 86
    Feb 6, 2026 to Mar 16, 2026
  • Assets in custody · unset to 2946805.0
    Feb 6, 2026 to Mar 16, 2026
  • Custody of client assets · false to true
    Feb 6, 2026 to Mar 16, 2026
  • Discretionary RAUM · $132M to $155M
    Feb 6, 2026 to Mar 16, 2026
  • HNW RAUM · $61.8M to $116M
    Feb 6, 2026 to Mar 16, 2026
  • Individual RAUM · $70.0M to $38.9M
    Feb 6, 2026 to Mar 16, 2026
  • RAUM · $132M to $155M
    Feb 6, 2026 to Mar 16, 2026
Signals
No event on the tape.
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Business phone
858-812-3026reportedpublished by the firm, firm site, Sep 17, 2026
Business phone
858-812-3319reportedpublished by the firm, firm site, Sep 17, 2026
Firm profile
linkedin.com/company/decision-investments-increportedpublic record, Form ADV, Sep 18, 2026
Website
D•••••••INVESTMENTS.COMreportedpublic record, Form ADV, Sep 18, 2026
Principal office phone
858-812-3026reportedpublic record, Form ADV, Mar 16, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Independent wealth managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$77.5Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026