DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Cross State Financial Group LLC
Latest filing Apr 24, 2026
First filing on the tape Nov 22, 2019 · 23 filings
SEC status approved since Jan 2, 2020
RAUM
$188M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
91%
$172M individuals and HNW
Advisors
9
registered through the firm on IAPD
RAUM per advisor
$20.9M
derived; firm RAUM over IAPD count
Employees
10
10 advisory (5.B.1)
Offices
7
beyond the principal office
Private funds
0
reported on Schedule D
History
23 filings and snapshots on the tape
RAUM$188M as of Apr 24, 2026
Feb 20, 2020$102M then
HNW client RAUM$68.5M as of Apr 24, 2026
Feb 20, 2020$42.7M then
State-registered IARs (5.B.3)7 as of Apr 24, 2026
Feb 20, 20208 then
Employees (5.A)10 as of Apr 24, 2026
Feb 20, 20209 then
Private funds: no history
RAUM +13% over the last fiscal year+17% a year over threeIARs 9 to 7offices 8 to 7
Practice profile
derived from the filing of Apr 24, 2026; every figure names its basis
Archetypes, each a printed rule
- Mass-affluent RIA · private-client share at least 50 percent, non-HNW individuals at least 60 percent of private-client RAUM
- RAUM per advisor
- $20.9MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 44derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $1.4MderivedHNW RAUM over HNW clients
- Average account
- $169,491derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 8.6%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.1derivedItem 5.A over advisors
- Advisors per office
- 1.1derived8 offices incl. principal (1.F.5)
- RAUM growth, one year
- +13%derivedbetween the last two annual amendments
- Advisor growth, one year
- -22%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- -2.9%derived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, selection of other advisersreportedItem 5.G
- Custody
- $104M, 191 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- Individuals$104M55%
- High-net-worth individuals$68.5M36%
- Charitable organizations$14.2M7.5%
- Pension and profit-sharing plans$1.9M1.0%
- Individual clients
- 345reported
- HNW clients
- 50reported
- Pension plan clients
- 4reported
- Charitable clients
- 7reported
- Accounts
- 1,111reported
- Financial planning clients
- 0reported
- Wrap fee programs
- noreported
- Custody of client assets
- $104M for 191 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=0.91 fund_share=0.0 institutional_share=0.09 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
8 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Steven Scott Iversen | Albuquerque, Nm | Feb 18, 2016 | 46 y | 4 |
| Danielle Elizabeth Mutz | Albuquerque, Nm | Feb 18, 2016 | 22 y | 1 |
| Christopher Scott Damen | Littleton, Co | May 12, 2017 | 22 y | 2 |
| Kevin Jay Aguas | Flagstaff, Az | Dec 20, 2018 | 24 y | 4 |
| Michael Anthony Ball | Tempe, Az | Apr 6, 2022 | 36 y | 1 |
| Robert Cassella | Robertsdale, Al | Mar 27, 2024 | 39 y | 1 |
| Forrest Means | Citrus Heights, Ca | Dec 11, 2025 | 16 y | 1 |
| Andrew Scott Flack | Grand Haven, Mi | Jan 1, 2026 | 15 y | 2 |
Advisor movement
0 left, 2 joined in 12 months
net +2 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount0 left over 36 months
Left, latest
- Keiko Lambert to Trek FinancialNov 9, 2020 · RIA to RIA
- Kaitlin M Desnoyer to Trek FinancialNov 9, 2020 · RIA to RIA
Joined, latest
- Andrew Scott Flack from Raymond James Financial Services Advisors, IncJan 1, 2026 · Other
- Forrest Means from Financial DepotDec 11, 2025 · Other
- Robert Cassella from Foothill Securities, Inc.Mar 27, 2024 · Other
- Joseph Mascioli from Raymond James Financial Services Advisors, IncSep 13, 2023 · Affiliated broker-dealer or bank to independent RIA
- Michael Anthony Ball from United Planners' Financial Services Of America A Limited PartnerApr 6, 2022 · RIA to RIA
- Kevin Jay Aguas from Pfg AdvisorsDec 20, 2018 · RIA to RIA
- Christopher Scott Damen from Wilbanks Securities AdvisoryMay 12, 2017 · Other
- Keiko Lambert from Merrill Lynch, Pierce, Fenner & Smith IncorporatedFeb 10, 2017 · Wirehouse to independent RIA
- Kaitlin M Desnoyer from Merrill Lynch, Pierce, Fenner & Smith IncorporatedFeb 10, 2017 · Wirehouse to independent RIA
- Danielle Elizabeth Mutz from Foothill Securities, Inc.Feb 18, 2016 · Other
- Steven Scott Iversen from Foothill Securities, Inc.Feb 18, 2016 · Other
Teams: two or more advisors moving together within fourteen days, from one state
- 2 left for Trek FinancialNov 9, 2020 · Albuquerque, Nm
- 2 joined from Merrill Lynch, Pierce, Fenner & Smith IncorporatedFeb 7, 2017 · Albuquerque, Nm
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Scott Steven Iversen · Membercontrolsince 12/2015 · owns 50% to 75%
- Elizabeth Danielle Mutz · Managing Member/Chief Compliance Officercontrolsince 12/2015 · owns 50% to 75%
Related persons
Schedule D 7.A
- Cross State Tax & Financial, LLCinsurancen
Advisers that list Cross State Financial Group LLC as a related person
- 1027 n
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Albuquerque, Nm · principal | 9 | 2 | 0 | ||
| Littleton, Co | 2 | 0 | 0 |
Offices
Schedule D 1.F, the 25 largest
- Grand Haven, MI1 employees
- Littleton, CO1 employees
- Robertsdale, AL1 employees
- , 1 employees
What changed
consecutive filings, newest first
- Accounts · 1,028 to 1,111Feb 14, 2025 to Mar 30, 2026
- Advisory employees · 9 to 10Feb 14, 2025 to Mar 30, 2026
- Charity clients · 8 to 7Feb 14, 2025 to Mar 30, 2026
- HNW clients · 38 to 50Feb 14, 2025 to Mar 30, 2026
- Individual clients · 369 to 345Feb 14, 2025 to Mar 30, 2026
- Pension plan clients · 17 to 4Feb 14, 2025 to Mar 30, 2026
- Assets in custody · $74.7M to $104MFeb 14, 2025 to Mar 30, 2026
- Employees · 9 to 10Feb 14, 2025 to Mar 30, 2026
- Insurance-licensed employees · 0 to 1Feb 14, 2025 to Mar 30, 2026
- State-registered IARs · 9 to 7Feb 14, 2025 to Mar 30, 2026
- Other offices · 8 to 7Feb 14, 2025 to Mar 30, 2026
- Discretionary RAUM · $167M to $188MFeb 14, 2025 to Mar 30, 2026
- HNW RAUM · $53.3M to $68.5MFeb 14, 2025 to Mar 30, 2026
- Individual RAUM · $92.8M to $104MFeb 14, 2025 to Mar 30, 2026
- Pension RAUM · $7.2M to $1.9MFeb 14, 2025 to Mar 30, 2026
- RAUM · $167M to $188MFeb 14, 2025 to Mar 30, 2026
- Accounts · 1,060 to 1,028Nov 7, 2024 to Feb 14, 2025
- Charity clients · 7 to 8Nov 7, 2024 to Feb 14, 2025
- Corporate clients · 3.0 to unsetNov 7, 2024 to Feb 14, 2025
- HNW clients · 33 to 38Nov 7, 2024 to Feb 14, 2025
- Individual clients · 372 to 369Nov 7, 2024 to Feb 14, 2025
- Pension plan clients · 7 to 17Nov 7, 2024 to Feb 14, 2025
- Assets in custody · $1.1M to $74.7MNov 7, 2024 to Feb 14, 2025
- Financial planning clients · 0 to 0Nov 7, 2024 to Feb 14, 2025
- Other offices · 7 to 8Nov 7, 2024 to Feb 14, 2025
- Discretionary RAUM · $145M to $167MNov 7, 2024 to Feb 14, 2025
- HNW RAUM · $47.8M to $53.3MNov 7, 2024 to Feb 14, 2025
- Individual RAUM · $81.0M to $92.8MNov 7, 2024 to Feb 14, 2025
- Pension RAUM · $3.9M to $7.2MNov 7, 2024 to Feb 14, 2025
- RAUM · $145M to $167MNov 7, 2024 to Feb 14, 2025
- Pension RAUM · $2.5M to $3.9MDec 15, 2023 to Mar 20, 2024
- RAUM · $117M to $145MDec 15, 2023 to Mar 20, 2024
- Related insurance company · false to trueDec 15, 2023 to Mar 20, 2024
- Accounts · 861 to 1,060Dec 15, 2023 to Mar 20, 2024
- BD registered reps · 1 to 0Dec 15, 2023 to Mar 20, 2024
- Corporate clients · 1 to 3Dec 15, 2023 to Mar 20, 2024
- HNW clients · 29 to 33Dec 15, 2023 to Mar 20, 2024
- Individual clients · 367 to 372Dec 15, 2023 to Mar 20, 2024
- Assets in custody · unset to 1073807.0Dec 15, 2023 to Mar 20, 2024
- Custody of client assets · false to trueDec 15, 2023 to Mar 20, 2024
Signals
1 dated events
- Cross State Financial Group Llc filed its initial SEC registration (Form ADV)Nov 22, 2019 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business phone
- 505-294-9744reportedpublished by the firm, firm site, Sep 16, 2026
- Business phone
- 800-621-6974reportedpublished by the firm, firm site, Sep 16, 2026
- Website
- CROSSSTATEFINANCIAL.COMreportedpublic record, Form ADV, Sep 17, 2026
- Principal office phone
- 800-621-6974reportedpublic record, Form ADV, Apr 24, 2026
- Contact form
- crossstatefinancial.com/contactreportedpublished by the firm, firm site, Sep 16, 2026
- Team page
- crossstatefinancial.com/meet-the-team-1reportedpublished by the firm, firm site, Sep 16, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $20.9Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026