DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
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SEC-registered adviser
M•••••••• W••••• M•••••••••
Legal name M•••••••• W••••• M••••••••• L••
Latest filing Jun 30, 2026
First filing on the tape Jul 18, 2024 · 17 filings
SEC status approved since Aug 16, 2024
RAUM
$143M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
99%
$141M individuals and HNW
Advisors
7
registered through the firm on IAPD
RAUM per advisor
$20.5M
derived; firm RAUM over IAPD count
Employees
19
7 advisory (5.B.1)
Offices
2
beyond the principal office
Private funds
0
reported on Schedule D
History
17 filings and snapshots on the tape
RAUM$143M as of Jun 30, 2026
Feb 24, 2025$102M then
HNW client RAUM$55.4M as of Jun 30, 2026
Feb 24, 2025$0 then
State-registered IARs (5.B.3)7 as of Jun 30, 2026
Feb 24, 20255 then
Employees (5.A)19 as of Jun 30, 2026
Feb 24, 202516 then
Private funds: no history
RAUM +40% over the last fiscal yearIARs 5 to 7
Practice profile
derived from the filing of Jun 30, 2026; every figure names its basis
Archetypes, each a printed rule
- Mass-affluent RIA · private-client share at least 50 percent, non-HNW individuals at least 60 percent of private-client RAUM
- Wrap program sponsor · sponsors a wrap fee program (5.I) with at least $100M of wrap assets
- RAUM per advisor
- $20.5MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 51derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.0MderivedHNW RAUM over HNW clients
- Average account
- $169,277derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 1.3%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 2.7derivedItem 5.A over advisors
- Advisors per office
- 2.3derived3 offices incl. principal (1.F.5)
- RAUM growth, one year
- +40%derivedbetween the last two annual amendments
- Advisor growth, one year
- +40%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +22%derived
- Compensation
- percentage of assetsreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, selection of other advisersreportedItem 5.G
- Wrap fee program
- $143MreportedItem 5.I
- Custody
- $12.0M, 45 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- is an insurance broker or agent (6.A.6)
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- has custody of client cash or bank accounts (9.A.1.a)
- marketing includes testimonials (5.L.1.c)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- Individuals$85.7M60%
- High-net-worth individuals$55.4M39%
- Pension and profit-sharing plans$1.8M1.3%
- Corporations and businesses$308,2080.2%
- Individual clients
- 326reported
- HNW clients
- 28reported
- Pension plan clients
- 11reported
- Charitable clients
- 0reported
- Accounts
- 846reported
- Financial planning clients
- 251-500reported
- Wrap fee programs
- $0 sponsored, $0 managedreported
- Custody of client assets
- $12.0M for 45 clientsreported
- Compensation
- % of AUMreported
- Class basis
- private_client_share=0.99 fund_share=0.0 institutional_share=0.01 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
7 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| J••••• L••• V•••••Certified Financial Planner | Tempe, Az | Aug 23, 2024 | 10 y | 3 |
| L••• G• M•••••••• | Tempe, Az | Sep 9, 2024 | 11 y | 1 |
| K•••••• S•••••• H••••• | Tempe, Az | Sep 11, 2024 | 17 y | 2 |
| M••• G••••••• | Tempe, Az | Jan 30, 2025 | 17 y | 2 |
| E•••• B••• | Tempe, Az | Apr 4, 2025 | 12 y | 0 |
| N••••• N•••• F••••••Certified Financial Planner | Tempe, Az | Mar 20, 2026 | 22 y | 6 |
| K•••• S•••••• B••• | Grand Prairie, Tx | Apr 3, 2026 | 32 y | 0 |
Advisor movement
1 left, 2 joined in 12 months
net +1 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 14% of current headcount2 left over 36 months
Left, latest
- J••••• R•• H•••••••• to P••••• S••••• F•••••••••Mar 10, 2026 · RIA to RIA
- D•••• G••• T••••• to C••••••Oct 3, 2024 · Other
Joined, latest
- N••••• N•••• F•••••• from T••••• W•••••• L•••••Mar 20, 2026 · RIA to RIA
- J••••• R•• H•••••••• from M••••• S••••••Nov 7, 2025 · Wirehouse to independent RIA
- M••• G••••••• from F•••• A••••••• N•••••••• L••Oct 1, 2024 · RIA to a newly registered adviser
- D•••• G••• T••••• from T••••• V•••••••• L••Sep 23, 2024 · Other
- K•••••• S•••••• H••••• from F•••• A••••••• N•••••••• L••Sep 11, 2024 · RIA to a newly registered adviser
- L••• G• M•••••••• from F•••• A••••••• N•••••••• L••Sep 9, 2024 · RIA to a newly registered adviser
- J••••• L••• V••••• from F•••• A••••••• N•••••••• L••Aug 23, 2024 · RIA to a newly registered adviser
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- M••••••••• L•••• G• · Founder/Ceocontrolsince 05/2014 · owns 75% or more
- V•••••• J•••••• L••• · Ccocontrolsince 07/2024 · owns less than 5%
Related persons
Schedule D 7.A
- M•••••••• W••••• M•••••••••real estateyRAUM $143M
Advisers that list M•••••••• W••••• M••••••••• as a related person
- 332433 y
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Tempe, Az · principal | 7 | 2 | 1 |
Offices
Schedule D 1.F, the 25 largest
- Tucson, AZ1 employees
- Valencia, CA1 employees
ADV anomalies
2 against comparable advisers; where to look, not conclusions
- RAUM up 25 %Change between filings · filing Feb 18, 2026RAUM (Item 5.F) moved from $102,335,147 to $143,208,495 (+40.0%) between the annual amendments of 2025-03-11 and 2026-02-18; the peer median change was +15.0% (4550 comparable advisers, 93.0th percentile of changes)peers: independent wealth managers, $100M to $500M (4,550) · 93% percentile
- HNW share shiftChange between filings · filing Feb 18, 2026HNW share of RAUM moved from 0.0% to 39.0% between the annual amendments of 2025-03-11 and 2026-02-18peers: independent wealth managers, $100M to $500M (5,676)
What changed
consecutive filings, newest first
- Accounts · 636 to 846Oct 30, 2025 to Feb 18, 2026
- Advisory employees · 5 to 7Oct 30, 2025 to Feb 18, 2026
- Corporate clients · 3 to 1Oct 30, 2025 to Feb 18, 2026
- HNW clients · 0 to 28Oct 30, 2025 to Feb 18, 2026
- Individual clients · 291 to 326Oct 30, 2025 to Feb 18, 2026
- Pension plan clients · 8 to 11Oct 30, 2025 to Feb 18, 2026
- Assets in custody · $8.6M to $12.0MOct 30, 2025 to Feb 18, 2026
- Employees · 16 to 19Oct 30, 2025 to Feb 18, 2026
- Insurance-licensed employees · 1 to 0Oct 30, 2025 to Feb 18, 2026
- State-registered IARs · 5 to 7Oct 30, 2025 to Feb 18, 2026
- Discretionary RAUM · $102M to $143MOct 30, 2025 to Feb 18, 2026
- HNW RAUM · $0 to $55.4MOct 30, 2025 to Feb 18, 2026
- Individual RAUM · $99.3M to $85.7MOct 30, 2025 to Feb 18, 2026
- Pension RAUM · $565,860 to $1.8MOct 30, 2025 to Feb 18, 2026
- RAUM · $102M to $143MOct 30, 2025 to Feb 18, 2026
- Wrap assets (sponsor) · $1.5M to $0Oct 30, 2025 to Feb 18, 2026
- Related insurance company · false to trueJul 24, 2025 to Oct 30, 2025
- Financial planning clients · 251-500 to 251-500Jun 16, 2025 to Jul 24, 2025
- Accounts · 668 to 636Dec 17, 2024 to Feb 24, 2025
- Corporate clients · 0 to 3Dec 17, 2024 to Feb 24, 2025
- HNW clients · 33 to 0Dec 17, 2024 to Feb 24, 2025
- Individual clients · 366 to 291Dec 17, 2024 to Feb 24, 2025
- Pension plan clients · 0 to 8Dec 17, 2024 to Feb 24, 2025
- Assets in custody · unset to 8551528.0Dec 17, 2024 to Feb 24, 2025
- Custody of client assets · false to trueDec 17, 2024 to Feb 24, 2025
- Employees · 13 to 16Dec 17, 2024 to Feb 24, 2025
- Insurance-licensed employees · 2 to 1Dec 17, 2024 to Feb 24, 2025
- Discretionary RAUM · $100M to $102MDec 17, 2024 to Feb 24, 2025
- HNW RAUM · $36.0M to $0Dec 17, 2024 to Feb 24, 2025
- Individual RAUM · $64.3M to $99.3MDec 17, 2024 to Feb 24, 2025
- Pension RAUM · $0 to $565,860Dec 17, 2024 to Feb 24, 2025
- RAUM · $100M to $102MDec 17, 2024 to Feb 24, 2025
- Wrap assets (sponsor) · $0 to $1.5MDec 17, 2024 to Feb 24, 2025
- Accounts · 0 to 668Dec 11, 2024 to Dec 17, 2024
- HNW clients · 0 to 33Dec 11, 2024 to Dec 17, 2024
- Individual clients · 0 to 366Dec 11, 2024 to Dec 17, 2024
- Financial planning clients · 0 to 251-500Dec 11, 2024 to Dec 17, 2024
- Discretionary RAUM · $0 to $100MDec 11, 2024 to Dec 17, 2024
- HNW RAUM · $0 to $36.0MDec 11, 2024 to Dec 17, 2024
- Individual RAUM · $0 to $64.3MDec 11, 2024 to Dec 17, 2024
Signals
3 dated events
- J••••• R•• H•••••••• left M•••••••• W••••• M••••••••• for P••••• S••••• F••••••••• (registered 2026-04-22)Mar 10, 2026 · Advisor changed firm · fact
- D•••• G••• T••••• left M•••••••• W••••• M••••••••• for Corient (registered 2025-01-08)Oct 3, 2024 · Advisor changed firm · fact
- M•••••••• W••••• M••••••••• filed its initial SEC registration (Form ADV)Jul 18, 2024 · ria f•••• adv filing · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business email
- info@martinsenwealth.comreportedpublished by the firm, firm site, Sep 16, 2026
- Business phone
- 480-452-1691reportedpublished by the firm, firm site, Sep 16, 2026
- Business phone
- 480-550-6556reportedpublished by the firm, firm site, Sep 16, 2026
- Firm profile
- linkedin.com/company/martinsen-wealth-mangementreportedpublic record, Form ADV, Sep 18, 2026
- Website
- MartinsenWealth.comreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 480-550-6556reportedpublic record, Form ADV, Jun 30, 2026
- Team page
- martinsenwealth.com/our-teamreportedpublished by the firm, firm site, Sep 16, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $20.5Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026