DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Wellfull
Legal name Bernardo Wealth Planning, LLC
Latest filing Mar 11, 2026
First filing on the tape May 18, 2017 · 42 filings
SEC status approved since Jun 29, 2017
RAUM
$866M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
90%
$781M individuals and HNW
Advisors
11
registered through the firm on IAPD
RAUM per advisor
$78.8M
derived; firm RAUM over IAPD count
Employees
14
7 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
8
reported on Schedule D
History
42 filings and snapshots on the tape
RAUM$866M as of Mar 11, 2026
Mar 29, 2018$330M then
HNW client RAUM$662M as of Mar 11, 2026
Mar 29, 2018$152M then
State-registered IARs (5.B.3)7 as of Mar 11, 2026
Mar 29, 20189 then
Employees (5.A)14 as of Mar 11, 2026
Mar 29, 20189 then
Private funds8 as of Mar 11, 2026
Mar 28, 20191 then
RAUM +15% over the last fiscal year+20% a year over threeIARs 9 to 7
Practice profile
derived from the filing of Mar 11, 2026; every figure names its basis
Archetypes, each a printed rule
- HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- RIA with heavy alternatives · a wealth manager whose private fund gross assets are at least 25 percent of RAUM, or five or more private funds
- RIA with private funds · a wealth manager (private-client share at least 50 percent) that reports at least one private fund on Schedule D 7.B.(1)
- RAUM per advisor
- $78.8MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 71derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.3MderivedHNW RAUM over HNW clients
- Average account
- $394,873derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.3derivedItem 5.A over advisors
- Advisors per office
- 11.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +15%derivedbetween the last two annual amendments
- Advisor growth, one year
- -22%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- -18%derived
- Compensation
- percentage of assets, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, pension consulting, selection of other advisersreportedItem 5.G
- Custody
- $248M, 289 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- is an insurance broker or agent (6.A.6)
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
- a related person has custody of client cash (9.B.1.a)
- a related person has custody of client securities (9.B.1.b)
- marketing includes testimonials (5.L.1.c)
- marketing includes hypothetical performance (5.L.3)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$662M76%
- Individuals$118M14%
- Pooled investment vehicles$76.5M8.8%
- Corporations and businesses$9.3M1.1%
- Individual clients
- 495reported
- HNW clients
- 289reported
- Pension plan clients
- n/areported
- Charitable clients
- n/areported
- Accounts
- 2,194reported
- Financial planning clients
- 51-100reported
- Wrap fee programs
- noreported
- Custody of client assets
- $248M for 289 clientsreported
- Compensation
- % of AUM, fixedreported
- Class basis
- private_client_share=0.9 fund_share=0.09 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
11 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Nicholas Anthony BernardoCertified Financial Planner | Harleysville, Pa | Sep 6, 2017 | 19 y | 4 |
| Anthony Bernardo Jr | Harleysville, Pa | Sep 7, 2017 | 45 y | 4 |
| Rose Alyssa Bernardo | Harleysville, Pa | Sep 7, 2017 | 21 y | 4 |
| Matthew Ryan RittenhouseCertified Financial Planner | Harleysville, Pa | Sep 8, 2017 | 24 y | 1 |
| Lance Joseph Rosina | Harleysville, Pa | Sep 8, 2017 | 11 y | 3 |
| Lisa Renae Leatherman | Harleysville, Pa | Apr 2, 2021 | 27 y | 1 |
| Martha Suzanne PopeCertified Financial Planner | Harleysville, Pa | May 6, 2022 | 12 y | 0 |
| Matthew HaraburdaChartered Financial Analyst | Harleysville, Pa | May 21, 2023 | 13 y | 0 |
| Victoria Noelle Williams | Harleysville, Pa | Dec 20, 2023 | 13 y | 0 |
| Brock HewittCertified Financial Planner | Harleysville, Pa | Aug 14, 2024 | 14 y | 4 |
| Michele Lyn HewittCertified Financial Planner | Harleysville, Pa | Nov 7, 2024 | 14 y | 1 |
Advisor movement
0 left, 0 joined in 12 months
net 0 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount1 left over 36 months
Left, latest
- Jaclyn M Kane to Gibraltar Wealth Management, LLCAug 28, 2024 · RIA to RIA
- Tracy Aaron Zullo to Capital Wealth InvestmentsFeb 4, 2021 · RIA to a newly registered adviser
- Sandra Jean Galdieri Kosiba to Capital Wealth InvestmentsFeb 4, 2021 · RIA to a newly registered adviser
- William John Roth to Clearview Portfolio Consulting LLCApr 18, 2019 · RIA to a state-registered adviser
Joined, latest
- Michele Lyn Hewitt from Wescott Financial Advisory Group LLCNov 7, 2024 · RIA to RIA
- Brock Hewitt from Cambridge Investment Research Advisors, Inc.Aug 14, 2024 · Affiliated broker-dealer or bank to independent RIA
- Lisa Renae Leatherman from Genworth Financial Planning CorporationApr 2, 2021 · Other
- Tracy Aaron Zullo from Platinum Wealth PartnersDec 6, 2017 · Other
- Sandra Jean Galdieri Kosiba from Platinum Wealth PartnersDec 5, 2017 · Other
- Matthew Ryan Rittenhouse from MML Investors Services, LLCSep 8, 2017 · Other
- Lance Joseph Rosina from Stifel, Nicolaus & Company, IncorporatedSep 8, 2017 · Affiliated broker-dealer or bank to a newly registered adviser
- Rose Alyssa Bernardo from Platinum Wealth PartnersSep 7, 2017 · Other
- Anthony Bernardo Jr from Platinum Wealth PartnersSep 7, 2017 · Other
- William John Roth from Platinum Wealth PartnersSep 6, 2017 · Other
- Nicholas Anthony Bernardo from Platinum Wealth PartnersSep 6, 2017 · Other
Teams: two or more advisors moving together within fourteen days, from one state
- 2 left for Capital Wealth InvestmentsFeb 4, 2021 · Scranton, Pa
- 2 joined from Platinum Wealth PartnersDec 31, 2017 · Tampa, Fl
- 3 joined from Platinum Wealth PartnersNov 13, 2017 · Tampa, Fl
Private funds
8 reported on Schedule D 7.B.(1)
| Fund | Type | Gross assets | Owners | First reported |
|---|---|---|---|---|
| B Capital Fund I, LLC | Other Private Fund | $16.2M | 100 | Nov 15, 2018 |
| B Capital Fintech Growth Fund, LP | Private Equity Fund | $14.8M | 100 | Mar 9, 2022 |
| B Capital Watermark 2023, LP (Ai) | Real Estate Fund | $11.6M | 100 | Jul 11, 2023 |
| B Capital Watermark 2023 Qp, LP | Real Estate Fund | $9.7M | 60 | Jul 11, 2023 |
| B Capital Watermark 22 | Real Estate Fund | $9.3M | 61 | Mar 6, 2023 |
| B Capital Fund II, LLC | Real Estate Fund | $8.5M | 68 | Dec 4, 2020 |
| B Capital Make Plays Media Fund, LP | Private Equity Fund | $1.1M | 38 | Mar 22, 2024 |
| B Capital Core Real Estate Fund, LPno longer reported | Real Estate Fund | $0 | 0 | Mar 23, 2021 |
Owners and control persons
Schedule A and B, latest filing
- Anthony Nicholas Bernardo · Managing Partnercontrolsince 05/2017 · owns 75% or more
- Ryan Matthew Rittenhouse · Chief Compliance Officercontrolsince 04/2019 · owns less than 5%
Related persons
Schedule D 7.A
- B Capital Gp, LLCpooled vehicle sponsorn
- B Capital Make Plays Media Gp, LLCpooled vehicle sponsorn
- B Capital Watermark 2023 Gp, LLCpooled vehicle sponsorn
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Harleysville, Pa · principal | 11 | 0 | 0 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
- Accounts · 2,370 to 2,194Oct 24, 2025 to Mar 11, 2026
- Advisory employees · 9 to 7Oct 24, 2025 to Mar 11, 2026
- BD registered reps · 2 to 0Oct 24, 2025 to Mar 11, 2026
- Corporate clients · 4 to 9Oct 24, 2025 to Mar 11, 2026
- HNW clients · 195 to 289Oct 24, 2025 to Mar 11, 2026
- Individual clients · 757 to 495Oct 24, 2025 to Mar 11, 2026
- Assets in custody · $115M to $248MOct 24, 2025 to Mar 11, 2026
- Employees · 10 to 14Oct 24, 2025 to Mar 11, 2026
- State-registered IARs · 9 to 7Oct 24, 2025 to Mar 11, 2026
- Discretionary RAUM · $756M to $866MOct 24, 2025 to Mar 11, 2026
- HNW RAUM · $474M to $662MOct 24, 2025 to Mar 11, 2026
- Individual RAUM · $196M to $118MOct 24, 2025 to Mar 11, 2026
- Pooled vehicle RAUM · $77.7M to $76.5MOct 24, 2025 to Mar 11, 2026
- RAUM · $756M to $866MOct 24, 2025 to Mar 11, 2026
- Business name · BERNARDO WEALTH PLANNING, LLC to WELLFULLJun 12, 2025 to Oct 24, 2025
- Financial planning clients · 51-100 to 51-100May 6, 2025 to Jun 12, 2025
- Accounts · 1,858 to 2,370Feb 18, 2025 to Mar 21, 2025
- Corporate clients · 3 to 4Feb 18, 2025 to Mar 21, 2025
- HNW clients · 171 to 195Feb 18, 2025 to Mar 21, 2025
- Individual clients · 522 to 757Feb 18, 2025 to Mar 21, 2025
- Pooled vehicle clients · 7 to 8Feb 18, 2025 to Mar 21, 2025
- Assets in custody · $99.4M to $115MFeb 18, 2025 to Mar 21, 2025
- Private funds · 7 to 8Feb 18, 2025 to Mar 21, 2025
- Discretionary RAUM · $610M to $756MFeb 18, 2025 to Mar 21, 2025
- HNW RAUM · $427M to $474MFeb 18, 2025 to Mar 21, 2025
- Individual RAUM · $104M to $196MFeb 18, 2025 to Mar 21, 2025
- Pooled vehicle RAUM · $71.2M to $77.7MFeb 18, 2025 to Mar 21, 2025
- RAUM · $610M to $756MFeb 18, 2025 to Mar 21, 2025
- Assets in custody · $53.5M to $99.4MApr 24, 2024 to May 23, 2024
- Advisory activities · 3 to 4Mar 22, 2024 to Apr 24, 2024
- Accounts · 1,642 to 1,858Oct 5, 2023 to Mar 22, 2024
- Advisory employees · 6 to 9Oct 5, 2023 to Mar 22, 2024
- Corporate clients · 5 to 3Oct 5, 2023 to Mar 22, 2024
- HNW clients · 114 to 171Oct 5, 2023 to Mar 22, 2024
- Individual clients · 454 to 522Oct 5, 2023 to Mar 22, 2024
- Pooled vehicle clients · 5 to 7Oct 5, 2023 to Mar 22, 2024
- State-registered IARs · 6 to 9Oct 5, 2023 to Mar 22, 2024
- Private funds · 6 to 7Oct 5, 2023 to Mar 22, 2024
- Discretionary RAUM · $500M to $610MOct 5, 2023 to Mar 22, 2024
- HNW RAUM · $310M to $427MOct 5, 2023 to Mar 22, 2024
Signals
8 dated events
- Jaclyn M Kane left Wellfull for Gibraltar Wealth Management, Llc (registered 2025-03-24)Aug 28, 2024 · Advisor changed firm · fact
- Alyssa Rose Bernardo (Partner) no longer on Schedule A of Wellfull (listed 2023-10-05, absent 2024-03-22)Mar 22, 2024 · Control person left · inference
- Anthony Bernardo (Partner, Cfo) no longer on Schedule A of Wellfull (listed 2022-04-07, absent 2023-03-06)Mar 6, 2023 · Control person left · inference
- Wellfull reported RAUM $503.4M, up 43% from $351.8M (2021-12-06 to 2022-03-09)Mar 9, 2022 · RAUM change · derived
- John William Roth (Partner, Cco) no longer on Schedule A of Wellfull (listed 2019-03-28, absent 2019-04-18)Apr 18, 2019 · Control person left · inference
- Ryan Matthew Rittenhouse (Chief Compliance Officer) appeared on Schedule A of WellfullApr 18, 2019 · Control person joined · fact
- Wellfull reported RAUM $329.6M, up 102% from $163.4M (2018-01-25 to 2018-03-29)Mar 29, 2018 · RAUM change · derived
- Bernardo Wealth Planning, Llc filed its initial SEC registration (Form ADV)May 18, 2017 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
- Wellfull · Independent Sponsorsshared crd · capital_provider
- Bernardo Wealth Planning, LLC · Private Equityshared crd · organization
How to reach
public business contact points only, each with its source
- Firm profile
- LINKEDIN.COM/COMPANY/BERNARDO-WEALTH-PLANNINGreportedpublic record, Form ADV, Sep 18, 2026
- Website
- wellfull.ioreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 267-500-1080reportedpublic record, Form ADV, Mar 11, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $78.8Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026
Across the graphs
Wellfull is the same institution as 1 record in Real Estate Funds.
Real Estate Funds1
Which record it is in each graph, what it is called there, and what the two were joined on. The Data Factory holds all nine graphs and the identity layer between them.
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