DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

SEC-registered adviser

Ars Wealth Advisors

Independent wealth managerSt. Petersburg, FloridaCRD 314882SEC 801-121501websiteIAPD
Legal name Ars Wealth Advisors Group, LLC
Latest filing Mar 26, 2026
First filing on the tape May 14, 2021 · 19 filings
SEC status approved since Jun 22, 2021
RAUM
$1.6B
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
96%
$1.6B individuals and HNW
Advisors
16
registered through the firm on IAPD
RAUM per advisor
$103M
derived; firm RAUM over IAPD count
Employees
24
16 advisory (5.B.1)
Offices
4
beyond the principal office
Private funds
0
reported on Schedule D
History
19 filings and snapshots on the tape
RAUM$1.6B as of Mar 26, 2026
Mar 22, 2022$824M then
HNW client RAUM$1.4B as of Mar 26, 2026
Mar 22, 2022$653M then
State-registered IARs (5.B.3)15 as of Mar 26, 2026
Mar 22, 20229 then
Employees (5.A)24 as of Mar 26, 2026
Mar 22, 202212 then
Private funds: no history
RAUM +12% over the last fiscal year+14% a year over threeIARs 12 to 15offices 3 to 4
Practice profile
derived from the filing of Mar 26, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
RAUM per advisor
$103MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
65derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$3.0MderivedHNW RAUM over HNW clients
Average account
$596,810derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.5derivedItem 5.A over advisors
Advisors per office
3.2derived5 offices incl. principal (1.F.5)
RAUM growth, one year
+12%derivedbetween the last two annual amendments
Advisor growth, one year
+25%derivedItem 5.B.3 between annual amendments
Client growth, one year
+1.0%derived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, otherreportedItem 5.G
Custody
$958M, 1,380 clientsreportedItem 9.A
Ownership
controlled by a public reporting companyderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
  • controlled by a public reporting company (10.A)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$1.4B83%
  • Individuals$212M13%
  • Corporations and businesses$71.0M4.3%
  • Charitable organizations$692,1530.0%
Individual clients
585reported
HNW clients
459reported
Pension plan clients
n/areported
Charitable clients
1reported
Accounts
2,750reported
Financial planning clients
51-100reported
Wrap fee programs
noreported
Custody of client assets
$958M for 1,380 clientsreported
Compensation
% of AUMreported
Class basis
private_client_share=0.96 fund_share=0.0 institutional_share=0.0 related_bd=true related_bank=true bd_reps=0.0 bank_owner=falsederived
Advisors registered through the firm
16 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
Gilbert Kurtis UlrichChartered Financial AnalystSt. Petersburg, FlJul 1, 202142 y1
Anthony Allen AndersonSt. Petersburgh, FlJul 1, 202131 y2
Andrew James SwensonSt. Petersburg, FlJul 1, 202118 y1
Christopher James HillCertified Financial PlannerSt. Petersburg, FlJul 22, 202110 y1
Michael William MurrayChartered Financial AnalystSt. Petersburg, FlAug 2, 202129 y2
Samuel Norris HollowaySt. Petersburg, Fl May 16, 202230 y3
Jonathon Edward VisscherGainesville, Fl May 20, 202228 y3
Caroline Jennings HollowayCertified Financial PlannerGainesville, Fl May 24, 202232 y3
Jessica Michelle MarshallGainesville, Fl Jun 14, 202210 y1
Michael Lawrence HinsonCertified Financial PlannerSt. Petersburg, FlFeb 3, 202313 y4
Adrian J. NeutzCertified Financial PlannerSt. Petersburg, FlJun 9, 202311 y0
Richard Jay HeimanSt. Petersburg, FlJan 1, 202535 y3
Sean MarrozosCertified Financial PlannerSt. Petersburg, FlJul 15, 202511 y3
Cooper John KingSt. Petersburg, FlAug 28, 202512 y0
Ryan Paul O'LearyCertified Financial PlannerSt. Petersburg, FlSep 20, 202524 y8
Benjamin C DemichaelSt. Petersburg, FlJul 1, 202610 y0
Advisor movement
0 left, 1 joined in 12 months
net +1 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 0.0% of current headcount1 left over 36 months
Left, latest
Joined, latest
Every departureEvery arrival
Teams: two or more advisors moving together within fourteen days, from one state
    Teams outTeams in
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • Allen Anthony Anderson · Managing Partner, Sr. Wealth Advisorcontrol
      since 05/2021 · owns less than 5%
    • William Michael Murray · Ceocontrol
      since 05/2021 · owns less than 5%
    • James Andrew Swenson · Ccocontrol
      since 05/2021 · owns less than 5%
    Entity owners
    • Focus Operating, LLC · Member (Manager)
      direct · owns 75% or more
    • Cd&R Ferdinand Co-Investor, L.P. · Partner
      indirect · owns 25% to 50% of Cd&R Ferdinand Holdings, L.P.
    • Cd&R Ferdinand Holdings, L.P. · Partner
      indirect · owns 50% to 75% of Ferdinand Ffp Ultimate Holdings, LP
    • Clayton, Dubilier & Rice Fund Xii, L.P. · Partner
      indirect · owns 50% to 75% of Cd&R Ferdinand Holdings, L.P.
    • Ferdinand Ffp Acquisition, LLC · Shareholder, Class A Common Stock
      indirect · owns 75% or more of Focus Financial Partners Inc.
    • Ferdinand Ffp Intermediate Holdings, LLC · Member
      indirect · owns 75% or more of Ferdinand Ffp Acquisition, LLC
    • Ferdinand Ffp Parent, Inc. · Member
      indirect · owns 75% or more of Ferdinand Ffp Intermediate Holdings, LLC
    • Ferdinand Ffp Ultimate Holdings, LP · Shareholder Class B Common Stock
      indirect · owns 75% or more of Focus Financial Partners Inc.
    • Ferdinand Ffp Ultimate Holdings, LP · Shareholder
      indirect · owns 75% or more of Ferdinand Ffp Parent, Inc.
    • Focus Financial Partners Inc. · Member
      indirect · owns 75% or more of Focus Financial Partners, LLC
    • Focus Financial Partners, LLC · Member
      indirect · owns 75% or more of Focus Operating, LLC
    Related persons
    Schedule D 7.A
    • Focus Risk Solutions, LLC
      real estaten
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    St Petersburg, Fl1520
    Gainesville, Fl400
    Offices
    Schedule D 1.F, the 25 largest
    • Gainesville, FL4 employees
    • , 1 employees
    What changed
    consecutive filings, newest first
    • Accounts · 2,652 to 2,750
      Jan 16, 2026 to Mar 26, 2026
    • Advisory employees · 12 to 16
      Jan 16, 2026 to Mar 26, 2026
    • Charity clients · 2 to 1
      Jan 16, 2026 to Mar 26, 2026
    • Corporate clients · 22 to 26
      Jan 16, 2026 to Mar 26, 2026
    • HNW clients · 458 to 459
      Jan 16, 2026 to Mar 26, 2026
    • Individual clients · 576 to 585
      Jan 16, 2026 to Mar 26, 2026
    • Assets in custody · $1.0B to $958M
      Jan 16, 2026 to Mar 26, 2026
    • Employees · 21 to 24
      Jan 16, 2026 to Mar 26, 2026
    • State-registered IARs · 12 to 15
      Jan 16, 2026 to Mar 26, 2026
    • Other offices · 3 to 4
      Jan 16, 2026 to Mar 26, 2026
    • Discretionary RAUM · $1.5B to $1.6B
      Jan 16, 2026 to Mar 26, 2026
    • HNW RAUM · $1.2B to $1.4B
      Jan 16, 2026 to Mar 26, 2026
    • Individual RAUM · $219M to $212M
      Jan 16, 2026 to Mar 26, 2026
    • RAUM · $1.5B to $1.6B
      Jan 16, 2026 to Mar 26, 2026
    • Accounts · 2,614 to 2,652
      Aug 22, 2024 to Mar 13, 2025
    • Advisory employees · 13 to 12
      Aug 22, 2024 to Mar 13, 2025
    • Charity clients · 5 to 2
      Aug 22, 2024 to Mar 13, 2025
    • Corporate clients · 18 to 22
      Aug 22, 2024 to Mar 13, 2025
    • HNW clients · 378 to 458
      Aug 22, 2024 to Mar 13, 2025
    • Individual clients · 584 to 576
      Aug 22, 2024 to Mar 13, 2025
    • Assets in custody · $941M to $1.0B
      Aug 22, 2024 to Mar 13, 2025
    • Employees · 24 to 21
      Aug 22, 2024 to Mar 13, 2025
    • Financial planning clients · 51-100 to 51-100
      Aug 22, 2024 to Mar 13, 2025
    • State-registered IARs · 14 to 12
      Aug 22, 2024 to Mar 13, 2025
    • Discretionary RAUM · $1.3B to $1.5B
      Aug 22, 2024 to Mar 13, 2025
    • HNW RAUM · $906M to $1.2B
      Aug 22, 2024 to Mar 13, 2025
    • Individual RAUM · $336M to $219M
      Aug 22, 2024 to Mar 13, 2025
    • RAUM · $1.3B to $1.5B
      Aug 22, 2024 to Mar 13, 2025
    • Related insurance company · false to true
      Aug 22, 2024 to Mar 13, 2025
    • Assets in custody · $1.1M to $941M
      Mar 27, 2024 to Aug 22, 2024
    • Other offices · 1 to 3
      Mar 27, 2024 to Aug 22, 2024
    • Accounts · 2,316 to 2,614
      Dec 22, 2023 to Mar 27, 2024
    • Charity clients · unset to 5.0
      Dec 22, 2023 to Mar 27, 2024
    • Corporate clients · 13 to 18
      Dec 22, 2023 to Mar 27, 2024
    • HNW clients · 607 to 378
      Dec 22, 2023 to Mar 27, 2024
    • Individual clients · 311 to 584
      Dec 22, 2023 to Mar 27, 2024
    • Assets in custody · $995,060 to $1.1M
      Dec 22, 2023 to Mar 27, 2024
    • Financial planning clients · 251-500 to 51-100
      Dec 22, 2023 to Mar 27, 2024
    • State-registered IARs · 12 to 14
      Dec 22, 2023 to Mar 27, 2024
    • Discretionary RAUM · $1.1B to $1.3B
      Dec 22, 2023 to Mar 27, 2024
    Signals
    5 dated events
    • Jamie Renee Mason left Ars Wealth Advisors for Client 1St Advisory Group (registered 2025-07-10)
      Apr 29, 2025 · Advisor changed firm · fact
    • Lance Ivan Lehman left Ars Wealth Advisors for Compound Planning, Inc. (registered 2023-02-01)
      Jan 5, 2023 · Advisor changed firm · fact
    • Ars Wealth Advisors reported RAUM $1.2B, up 46% from $824.4M (2022-03-22 to 2022-05-27)
      May 27, 2022 · RAUM change · derived
    • Holloway Wealth Management, LLC's advisors moved to Ars Wealth Advisors (Gainesville, FL): 4 of 4 registered, on the same day
      May 11, 2022 · Firm absorbed (people side) · derived
    • Ars Wealth Advisors Group, Llc. filed its initial SEC registration (Form ADV)
      May 14, 2021 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    How to reach
    public business contact points only, each with its source
    Business phone
    415-900-3871reportedpublished by the firm, firm site, Sep 16, 2026
    Business phone
    512-498-7080reportedpublished by the firm, firm site, Sep 16, 2026
    Business phone
    561-200-2070reportedpublished by the firm, firm site, Sep 16, 2026
    Firm profile
    linkedin.com/company/ars-wealth-advisorsreportedpublic record, Form ADV, Sep 17, 2026
    Firm profile
    linkedin.com/company/2064318reportedpublic record, Form ADV, Sep 17, 2026
    Website
    focusfinancialpartners.comreportedpublic record, Form ADV, Sep 17, 2026
    Principal office phone
    727-322-7681reportedpublic record, Form ADV, Mar 26, 2026
    Contact form
    corporate.focuspartners.com/contact-usreportedpublished by the firm, firm site, Sep 16, 2026
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Independent wealth managerderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    $103Mderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026