DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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SEC-registered adviser

X••• W••••• M••••••••• L••

Independent wealth managerHolly Hill, FloridaCRD 158863SEC 801-113826websiteIAPD
Latest filing Feb 19, 2026
First filing on the tape Jul 13, 2018 · 13 filings
SEC status approved since Aug 13, 2018
RAUM
$498M
reported, Item 5.F
Discretionary
97%
of RAUM
Private clients
97%
$481M individuals and HNW
Advisors
3
registered through the firm on IAPD
RAUM per advisor
$166M
derived; firm RAUM over IAPD count
Employees
4
3 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
13 filings and snapshots on the tape
RAUM$498M as of Feb 19, 2026
Mar 8, 2019$120M then
HNW client RAUM$390M as of Feb 19, 2026
Mar 8, 2019$85.2M then
State-registered IARs (5.B.3)3 as of Feb 19, 2026
Mar 8, 20193 then
Employees (5.A)4 as of Feb 19, 2026
Mar 8, 20194 then
Private funds: no history
RAUM +8.8% over the last fiscal year+11% a year over threeIARs 3 to 3
Practice profile
derived from the filing of Feb 19, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
  • Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
  • Solo or small team · one advisor, or a wealth manager with up to three advisors and one office
RAUM per advisor
$166MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
108derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$4.9MderivedHNW RAUM over HNW clients
Average account
$589,962derivedRAUM over accounts (5.F.2.f)
Discretionary
97%derivedof RAUM
Institutional
3.3%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.3derivedItem 5.A over advisors
Advisors per office
3.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
+8.8%derivedbetween the last two annual amendments
Advisor growth, one year
+0.0%derivedItem 5.B.3 between annual amendments
Client growth, one year
+12%derived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
portfolio management for individualsreportedItem 5.G
Custody
$481M, 323 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$390M78%
  • Individuals$91.7M18%
  • Pension and profit-sharing plans$16.7M3.3%
Individual clients
244reported
HNW clients
79reported
Pension plan clients
11reported
Charitable clients
n/areported
Accounts
844reported
Financial planning clients
reported
Wrap fee programs
noreported
Custody of client assets
$481M for 323 clientsreported
Compensation
% of AUMreported
Class basis
private_client_share=0.97 fund_share=0.0 institutional_share=0.03 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
3 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
R•••••• A••••• B••••••••Holly Hill, FlJun 2, 201727 y3
J••••••• S•••• X••••••Holly Hill, FlOct 22, 201924 y2
C••• R•••••• S••••••Holly Hill, FlJan 18, 202426 y1
Advisor movement
0 left, 0 joined in 12 months
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • X••••••• J•••••••• S•••• · Managing Member & Chief Compliance Officercontrol
    since 08/2011 · owns 75% or more
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Holly Hill, Fl · principal300
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
1 against comparable advisers; where to look, not conclusions
  • very high RAUM per advisorStatic outlier · filing Feb 19, 2026
    RAUM per registered advisor of $165,976,078 against a peer median of $55,746,441 (3254 comparable advisers, 100.0th percentile, 3.8 robust deviations)
    peers: independent wealth managers, $100M to $500M (3,254) · 100% percentile
What changed
consecutive filings, newest first
  • Accounts · 886 to 844
    Feb 21, 2025 to Feb 19, 2026
  • HNW clients · 68 to 79
    Feb 21, 2025 to Feb 19, 2026
  • Individual clients · 221 to 244
    Feb 21, 2025 to Feb 19, 2026
  • Pension plan clients · 6 to 11
    Feb 21, 2025 to Feb 19, 2026
  • Assets in custody · $446M to $481M
    Feb 21, 2025 to Feb 19, 2026
  • Discretionary RAUM · $446M to $481M
    Feb 21, 2025 to Feb 19, 2026
  • HNW RAUM · $334M to $390M
    Feb 21, 2025 to Feb 19, 2026
  • Individual RAUM · $112M to $91.7M
    Feb 21, 2025 to Feb 19, 2026
  • Non-discretionary RAUM · $11.4M to $16.7M
    Feb 21, 2025 to Feb 19, 2026
  • Pension RAUM · $11.4M to $16.7M
    Feb 21, 2025 to Feb 19, 2026
  • RAUM · $458M to $498M
    Feb 21, 2025 to Feb 19, 2026
  • Accounts · 653 to 886
    Feb 23, 2024 to Feb 21, 2025
  • HNW clients · 33 to 68
    Feb 23, 2024 to Feb 21, 2025
  • Individual clients · 255 to 221
    Feb 23, 2024 to Feb 21, 2025
  • Pension plan clients · unset to 6.0
    Feb 23, 2024 to Feb 21, 2025
  • Assets in custody · $343M to $446M
    Feb 23, 2024 to Feb 21, 2025
  • Financial planning clients · unset to
    Feb 23, 2024 to Feb 21, 2025
  • Discretionary RAUM · $337M to $446M
    Feb 23, 2024 to Feb 21, 2025
  • HNW RAUM · $242M to $334M
    Feb 23, 2024 to Feb 21, 2025
  • Individual RAUM · $102M to $112M
    Feb 23, 2024 to Feb 21, 2025
  • Non-discretionary RAUM · $6.3M to $11.4M
    Feb 23, 2024 to Feb 21, 2025
  • Pension RAUM · unset to 11352086.0
    Feb 23, 2024 to Feb 21, 2025
  • RAUM · $343M to $458M
    Feb 23, 2024 to Feb 21, 2025
  • Accounts · 1,197 to 653
    Mar 7, 2023 to Feb 23, 2024
  • HNW clients · 58 to 33
    Mar 7, 2023 to Feb 23, 2024
  • Individual clients · 416 to 255
    Mar 7, 2023 to Feb 23, 2024
  • Assets in custody · unset to 343422373.0
    Mar 7, 2023 to Feb 23, 2024
  • Custody of client assets · false to true
    Mar 7, 2023 to Feb 23, 2024
  • Discretionary RAUM · $348M to $337M
    Mar 7, 2023 to Feb 23, 2024
  • HNW RAUM · $93.2M to $242M
    Mar 7, 2023 to Feb 23, 2024
  • Individual RAUM · $268M to $102M
    Mar 7, 2023 to Feb 23, 2024
  • Non-discretionary RAUM · $12.5M to $6.3M
    Mar 7, 2023 to Feb 23, 2024
  • RAUM · $361M to $343M
    Mar 7, 2023 to Feb 23, 2024
  • Accounts · 1,218 to 1,197
    Mar 9, 2022 to Mar 7, 2023
  • HNW clients · 72 to 58
    Mar 9, 2022 to Mar 7, 2023
  • Individual clients · 353 to 416
    Mar 9, 2022 to Mar 7, 2023
  • Discretionary RAUM · $420M to $348M
    Mar 9, 2022 to Mar 7, 2023
  • HNW RAUM · $345M to $93.2M
    Mar 9, 2022 to Mar 7, 2023
  • Individual RAUM · $86.5M to $268M
    Mar 9, 2022 to Mar 7, 2023
  • Non-discretionary RAUM · $11.9M to $12.5M
    Mar 9, 2022 to Mar 7, 2023
Signals
4 dated events
  • X••• W••••• M••••••••• L•• reported RAUM $457.6M, up 33% from $343.4M (2024-02-23 to 2025-02-21)
    Feb 21, 2025 · RAUM change · derived
  • E•••• J••• R••• P••••••• left X••• W••••• M••••••••• L•• for P••• T• P•••••• W••••• M••••••••• (registered 2026-01-01)
    Nov 30, 2023 · Advisor changed firm · fact
  • X••• W••••• M••••••••• L•• reported RAUM $395.4M, up 120% from $179.9M (2020-06-16 to 2021-03-03)
    Mar 3, 2021 · RAUM change · derived
  • X••• W••••• M••••••••• L•• filed its initial SEC registration (Form ADV)
    Jul 13, 2018 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Business email
randy@xcelwealth.comreportedpublished by the firm, firm site, Sep 15, 2026
Business email
suzanne@xcelwealth.comreportedpublished by the firm, firm site, Sep 15, 2026
Business phone
386-872-3440reportedpublished by the firm, firm site, Sep 15, 2026
Business phone
386-872-3442reportedpublished by the firm, firm site, Sep 15, 2026
Website
X•••WEALTH.COMreportedpublic record, Form ADV, Sep 19, 2026
Principal office phone
386-872-3440reportedpublic record, Form ADV, Feb 19, 2026
Contact form
xcelwealth.com/contact-usreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Independent wealth managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$166Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026