DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

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Former SEC-registered adviser

P•••••••• W•••••• L••

Former SEC-registered adviserSan Francisco, CaliforniaCRD 152436SEC 801-71025websiteIAPD
Latest filing Mar 27, 2025
First filing on the tape Mar 12, 2012 · 30 filings
SEC status approved since Feb 12, 2010
RAUM
$676M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$676M individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
7
6 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
30 filings and snapshots on the tape
RAUM$676M as of Mar 27, 2025
Mar 12, 2012$88.0M then
HNW client RAUM$676M as of Mar 27, 2025
Mar 13, 2018$352M then
State-registered IARs (5.B.3)6 as of Mar 27, 2025
Mar 12, 20120 then
Employees (5.A)7 as of Mar 27, 2025
Jan 28, 20134 then
Private funds: no history
RAUM +8.6% over the last fiscal year+6.6% a year over threeIARs 5 to 6
Practice profile
derived from the filing of Mar 27, 2025; every figure names its basis
RAUM per advisor
$113MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
unknownderivedindividual and HNW clients (5.D) over advisors
Average HNW client
$5.1MderivedHNW RAUM over HNW clients
Average account
$611,596derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.2derivedItem 5.A over advisors
Advisors per office
6.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
+8.6%derivedbetween the last two annual amendments
Advisor growth, one year
+20%derivedItem 5.B.3 between annual amendments
Client growth, one year
unknownderived
Compensation
percentage of assetsreportedItem 5.E
Advisory activities
financial planning, portfolio management for individualsreportedItem 5.G
Custody
$277M, 112 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
  • has custody of client cash or bank accounts (9.A.1.a)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$676M100%
Individual clients
n/areported
HNW clients
133reported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
1,106reported
Financial planning clients
0reported
Wrap fee programs
noreported
Custody of client assets
$277M for 112 clientsreported
Compensation
% of AUMreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
Joined, latest
Teams: two or more advisors moving together within fourteen days, from one state
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • S•••• R••••• N••••••• · Managing Member & Chief Compliance Officercontrol
      since 02/2010 · owns 75% or more
    • V••••••• K•••••••• M•••• · Director Of Operations
      since 06/2011 · owns 5% to 10%
    Related persons
    Schedule D 7.A
    No related person reported.
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    San Francisco, Ca · principal000
    Offices
    Schedule D 1.F, the 25 largest
    No branch office listed.
    What changed
    consecutive filings, newest first
    • Accounts · 901 to 1,106
      May 9, 2024 to Mar 27, 2025
    • Advisory employees · 5 to 6
      May 9, 2024 to Mar 27, 2025
    • HNW clients · 116 to 133
      May 9, 2024 to Mar 27, 2025
    • Assets in custody · $102M to $277M
      May 9, 2024 to Mar 27, 2025
    • Employees · 5 to 7
      May 9, 2024 to Mar 27, 2025
    • State-registered IARs · 5 to 6
      May 9, 2024 to Mar 27, 2025
    • Discretionary RAUM · $623M to $676M
      May 9, 2024 to Mar 27, 2025
    • HNW RAUM · $623M to $676M
      May 9, 2024 to Mar 27, 2025
    • RAUM · $623M to $676M
      May 9, 2024 to Mar 27, 2025
    • Accounts · 783 to 901
      Nov 15, 2023 to Mar 29, 2024
    • Advisory employees · 4 to 5
      Nov 15, 2023 to Mar 29, 2024
    • HNW clients · 108 to 116
      Nov 15, 2023 to Mar 29, 2024
    • Assets in custody · $13.6M to $102M
      Nov 15, 2023 to Mar 29, 2024
    • Employees · 4 to 5
      Nov 15, 2023 to Mar 29, 2024
    • State-registered IARs · 4 to 5
      Nov 15, 2023 to Mar 29, 2024
    • Discretionary RAUM · $481M to $623M
      Nov 15, 2023 to Mar 29, 2024
    • HNW RAUM · $481M to $623M
      Nov 15, 2023 to Mar 29, 2024
    • RAUM · $481M to $623M
      Nov 15, 2023 to Mar 29, 2024
    • Accounts · 699 to 783
      Mar 22, 2022 to Mar 22, 2023
    • HNW clients · 102 to 108
      Mar 22, 2022 to Mar 22, 2023
    • Individual clients · 1.0 to unset
      Mar 22, 2022 to Mar 22, 2023
    • Assets in custody · $128M to $13.6M
      Mar 22, 2022 to Mar 22, 2023
    • Employees · 5 to 4
      Mar 22, 2022 to Mar 22, 2023
    • Discretionary RAUM · $558M to $481M
      Mar 22, 2022 to Mar 22, 2023
    • HNW RAUM · $558M to $481M
      Mar 22, 2022 to Mar 22, 2023
    • Individual RAUM · 454174.0 to unset
      Mar 22, 2022 to Mar 22, 2023
    • RAUM · $558M to $481M
      Mar 22, 2022 to Mar 22, 2023
    • Accounts · 694 to 699
      Oct 28, 2021 to Mar 22, 2022
    • HNW clients · 96 to 102
      Oct 28, 2021 to Mar 22, 2022
    • Individual clients · 11 to 1
      Oct 28, 2021 to Mar 22, 2022
    • Assets in custody · $135M to $128M
      Oct 28, 2021 to Mar 22, 2022
    • Employees · 4 to 5
      Oct 28, 2021 to Mar 22, 2022
    • Discretionary RAUM · $473M to $558M
      Oct 28, 2021 to Mar 22, 2022
    • HNW RAUM · $470M to $558M
      Oct 28, 2021 to Mar 22, 2022
    • Individual RAUM · $2.6M to $454,174
      Oct 28, 2021 to Mar 22, 2022
    • RAUM · $473M to $558M
      Oct 28, 2021 to Mar 22, 2022
    • Accounts · 625 to 694
      Sep 16, 2020 to Mar 18, 2021
    • Advisory employees · 5 to 4
      Sep 16, 2020 to Mar 18, 2021
    • HNW clients · 112 to 96
      Sep 16, 2020 to Mar 18, 2021
    • Individual clients · unset to 11.0
      Sep 16, 2020 to Mar 18, 2021
    Signals
    11 dated events
    • P•••••••• W•••••• L•• no longer on the SEC adviser roster (last listed 2025-07-01, RAUM $676.4M)
      Aug 1, 2025 · Left the SEC roster · derived
    • S••••• E•••• T••••••••• left P•••••••• W•••••• L•• for E• W••••• A••••••• (registered 2025-04-08)
      Jul 15, 2025 · Advisor changed firm · fact
    • R••••• J••• K•••• left P•••••••• W•••••• L•• for E• W••••• A••••••• (registered 2025-04-08)
      Jul 15, 2025 · Advisor changed firm · fact
    • R•••• N••••••• S••• left P•••••••• W•••••• L•• for E• W••••• A••••••• (registered 2025-04-08)
      Jul 15, 2025 · Advisor changed firm · fact
    • K••••••• M•••• V•••••• left P•••••••• W•••••• L•• for E• W••••• A••••••• (registered 2025-10-08)
      Jul 15, 2025 · Advisor changed firm · fact
    • M•••• A••••••• P••••••• S•• F••••• left P•••••••• W•••••• L•• for E• W••••• A••••••• (registered 2025-04-08)
      Jul 15, 2025 · Advisor changed firm · fact
    • B•••• W•••• D•••••• left P•••••••• W•••••• L•• for E• W••••• A••••••• (registered 2025-04-08)
      Jul 15, 2025 · Advisor changed firm · fact
    • P•••••••• W•••••• L••'s advisors moved to E• W••••• A••••••• (San Francisco, CA): 6 of 6 registered, on the same day
      Jul 15, 2025 · Firm absorbed (people side) · derived
    • P•••••••• W•••••• L•• reported RAUM $623.1M, up 30% from $480.7M (2023-11-15 to 2024-03-29)
      Mar 29, 2024 · RAUM change · derived
    • D•••••• G••••• left P•••••••• W•••••• L•• for F•••••••• C•••••• M••••••••• L•• (registered 2023-08-22)
      Feb 27, 2023 · Advisor changed firm · fact
    • Turakhia Tejal Shah (Managing Member) no longer on Schedule A of P•••••••• W•••••• L•• (listed 2018-03-13, absent 2019-03-28)
      Mar 28, 2019 · Control person left · inference
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    n/aderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026