DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Swmg, LLC
Latest filing Aug 20, 2026
First filing on the tape Jun 3, 2019 · 28 filings
SEC status approved since Jul 3, 2019
RAUM
$430M
reported, Item 5.F
Discretionary
99%
of RAUM
Private clients
100%
$430M individuals and HNW
Advisors
8
registered through the firm on IAPD
RAUM per advisor
$53.8M
derived; firm RAUM over IAPD count
Employees
19
5 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
28 filings and snapshots on the tape
RAUM$430M as of Aug 20, 2026
Mar 31, 2020$135M then
HNW client RAUM$330M as of Aug 20, 2026
Mar 31, 2020$52.7M then
State-registered IARs (5.B.3)5 as of Aug 20, 2026
Mar 31, 20202 then
Employees (5.A)19 as of Aug 20, 2026
Mar 31, 20202 then
Private funds: no history
RAUM +34% over the last fiscal year+30% a year over threeIARs 5 to 5
Practice profile
derived from the filing of Aug 20, 2026; every figure names its basis
Archetypes, each a printed rule
- HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- RAUM per advisor
- $53.8MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 54derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.1MderivedHNW RAUM over HNW clients
- Average account
- $260,510derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 99%derivedof RAUM
- Institutional
- 0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 2.4derivedItem 5.A over advisors
- Advisors per office
- 8.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +34%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +25%derived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, educational seminars, otherreportedItem 5.G
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- marketing includes testimonials (5.L.1.c)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$330M77%
- Individuals$100M23%
- Individual clients
- 268reported
- HNW clients
- 161reported
- Pension plan clients
- 0reported
- Charitable clients
- 0reported
- Accounts
- 1,652reported
- Financial planning clients
- 11-25reported
- Wrap fee programs
- noreported
- Custody of client assets
- noreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=2.0derived
Advisors registered through the firm
8 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Joshua William StrittmatterCertified Financial Planner | Arlington, Tx | Mar 7, 2013 | 23 y | 3 |
| Kelly Nicole BuchfinkCertified Financial Planner | Fort Worth, Tx | Jul 14, 2018 | 27 y | 4 |
| Stewart Bruce Leafblad | Arlington, Tx | Dec 20, 2024 | 12 y | 6 |
| David J Thurber | Fort Worth, Tx | May 23, 2025 | 11 y | 0 |
| Brian Michael KellerChartered Financial Analyst | Fort Worth, Tx | May 26, 2026 | 17 y | 1 |
| Christopher Wren Coates | Atascadero, Ca | Jul 8, 2026 | 12 y | 2 |
| Joel Robert Galloway | Fort Worth, Tx | Sep 10, 2026 | 14 y | 4 |
| James Larkin Braxton | Fort Worth, Tx | Sep 10, 2026 | 19 y | 3 |
Advisor movement
3 left, 5 joined in 12 months
net +2 in 12 months1 left in 90 days3 joined in 90 daysdeparture rate 38% of current headcount5 left over 36 months
Left, latest
- Scott Clifton Francis to Parker Wealth Group, LLCAug 21, 2026 · RIA to a state-registered adviser
- Kory Allen Morawietz to LPL Financial LLCJun 12, 2026 · RIA to affiliated broker-dealer or bank
- Cooper W Segars to Quadcap Wealth Management, LLCMay 29, 2026 · RIA to RIA
- Andrew Thomas Schmuhl to Gds Wealth ManagementJan 2, 2024 · RIA to RIA
- Stewart Bruce Leafblad to Coppell Advisory Solutions LLCNov 15, 2023 · RIA to RIA
Joined, latest
- Joel Robert Galloway from Fisher InvestmentsSep 10, 2026 · RIA to RIA
- James Larkin Braxton from Thrivent Investment Management Inc.Sep 10, 2026 · Affiliated broker-dealer or bank to independent RIA
- Christopher Wren Coates from Blakeslee & Blakeslee Financial Advisers Inc.Jul 8, 2026 · RIA to RIA
- Scott Clifton Francis from Hfg Wealth Management, LLCJun 5, 2026 · RIA to RIA
- Brian Michael Keller from Edward JonesMay 26, 2026 · Affiliated broker-dealer or bank to independent RIA
- Stewart Bruce Leafblad from Beacon Pointe Advisors, LLCSep 20, 2023 · RIA to RIA
- Kelly Nicole Buchfink from First Command Advisory ServicesJul 14, 2018 · Other
- Joshua William Strittmatter from Collaborative WealthMar 7, 2013 · Other
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- William Joshua Strittmatter · Managing Member And Ccocontrolsince 01/2013 · owns 75% or more
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Fort Worth, Tx · principal | 8 | 5 | 3 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
1 against comparable advisers; where to look, not conclusions
- discretionary share shiftChange between filings · filing Mar 27, 2026discretionary share of RAUM moved from 0.0% to 99.0% between the annual amendments of 2025-03-28 and 2026-03-27peers: independent wealth managers, $100M to $500M (5,676)
What changed
consecutive filings, newest first
- Accounts · 1,388 to 1,652Nov 18, 2025 to Mar 27, 2026
- BD registered reps · 0 to 2Nov 18, 2025 to Mar 27, 2026
- HNW clients · 105 to 161Nov 18, 2025 to Mar 27, 2026
- Individual clients · 238 to 268Nov 18, 2025 to Mar 27, 2026
- Employees · 5 to 19Nov 18, 2025 to Mar 27, 2026
- Discretionary RAUM · $0 to $425MNov 18, 2025 to Mar 27, 2026
- HNW RAUM · $221M to $330MNov 18, 2025 to Mar 27, 2026
- Individual RAUM · $98.9M to $100MNov 18, 2025 to Mar 27, 2026
- Non-discretionary RAUM · $320M to $5.1MNov 18, 2025 to Mar 27, 2026
- RAUM · $320M to $430MNov 18, 2025 to Mar 27, 2026
- Financial planning clients · 11-25 to 11-25May 13, 2025 to Jul 1, 2025
- Accounts · 1,174 to 1,388Aug 14, 2024 to Mar 28, 2025
- HNW clients · 81 to 105Aug 14, 2024 to Mar 28, 2025
- Individual clients · 221 to 238Aug 14, 2024 to Mar 28, 2025
- Discretionary RAUM · $249M to $0Aug 14, 2024 to Mar 28, 2025
- HNW RAUM · $159M to $221MAug 14, 2024 to Mar 28, 2025
- Individual RAUM · $90.1M to $98.9MAug 14, 2024 to Mar 28, 2025
- Non-discretionary RAUM · $0 to $320MAug 14, 2024 to Mar 28, 2025
- RAUM · $249M to $320MAug 14, 2024 to Mar 28, 2025
- Accounts · 1,095 to 1,174Nov 15, 2023 to Apr 1, 2024
- HNW clients · 91 to 81Nov 15, 2023 to Apr 1, 2024
- Individual clients · 204 to 221Nov 15, 2023 to Apr 1, 2024
- Discretionary RAUM · $0 to $249MNov 15, 2023 to Apr 1, 2024
- HNW RAUM · $126M to $159MNov 15, 2023 to Apr 1, 2024
- Individual RAUM · $69.9M to $90.1MNov 15, 2023 to Apr 1, 2024
- Non-discretionary RAUM · $196M to $0Nov 15, 2023 to Apr 1, 2024
- RAUM · $196M to $249MNov 15, 2023 to Apr 1, 2024
- Advisory employees · 6 to 5Nov 6, 2023 to Nov 15, 2023
- Employees · 6 to 5Nov 6, 2023 to Nov 15, 2023
- State-registered IARs · 6 to 5Nov 6, 2023 to Nov 15, 2023
- Advisory employees · 5 to 6May 22, 2023 to Sep 20, 2023
- Employees · 5 to 6May 22, 2023 to Sep 20, 2023
- State-registered IARs · 5 to 6May 22, 2023 to Sep 20, 2023
- Advisory employees · 4 to 5Mar 31, 2023 to May 22, 2023
- Employees · 4 to 5Mar 31, 2023 to May 22, 2023
- State-registered IARs · 4 to 5Mar 31, 2023 to May 22, 2023
- Accounts · 1,160 to 1,095Sep 13, 2022 to Mar 31, 2023
- HNW clients · 109 to 91Sep 13, 2022 to Mar 31, 2023
- Individual clients · 173 to 204Sep 13, 2022 to Mar 31, 2023
- Financial planning clients · 1-10 to 11-25Sep 13, 2022 to Mar 31, 2023
Signals
7 dated events
- Scott Clifton Francis left Swmg, Llc for Parker Wealth Group, Llc (registered 2026-08-31)Aug 21, 2026 · Advisor changed firm · fact
- Kory Allen Morawietz left Swmg, Llc for Lpl Financial Llc (registered 2026-07-28)Jun 12, 2026 · Advisor changed firm · fact
- Cooper W Segars left Swmg, Llc for Quadcap Wealth Management, Llc (registered 2026-07-02)May 29, 2026 · Advisor changed firm · fact
- Swmg, Llc reported RAUM $430.4M, up 34% from $320.1M (2025-11-18 to 2026-03-27)Mar 27, 2026 · RAUM change · derived
- Andrew Thomas Schmuhl left Swmg, Llc for Gds Wealth Management (registered 2024-04-08)Jan 2, 2024 · Advisor changed firm · fact
- Stewart Bruce Leafblad left Swmg, Llc for Coppell Advisory Solutions Llc (registered 2024-05-21)Nov 15, 2023 · Advisor changed firm · fact
- Swmg, Llc filed its initial SEC registration (Form ADV)Jun 3, 2019 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Firm profile
- linkedin.com/company/swmg-llcreportedpublic record, Form ADV, Sep 17, 2026
- Website
- STRITTMATTERWEALTH.COMreportedpublic record, Form ADV, Sep 17, 2026
- Principal office phone
- 817-210-3444reportedpublic record, Form ADV, Aug 20, 2026
- Contact form
- strittmatterwealth.com/contactreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $53.8Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026