DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

Former SEC-registered adviser

Great American Advisors, Inc.

Former SEC-registered adviserCincinnati, OhioCRD 36451SEC 801-68927IAPD
Latest filing Mar 30, 2012
First filing on the tape Dec 9, 2011 · 4 filings
RAUM
$20.6M
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
0.0%
$0 individuals and HNW
Advisors
15
registered through the firm on IAPD
RAUM per advisor
$1.4M
derived; firm RAUM over IAPD count
Employees
n/a
n/a advisory (5.B.1)
Offices
n/a
beyond the principal office
Private funds
0
reported on Schedule D
History
4 filings and snapshots on the tape
RAUM$20.6M as of Mar 30, 2012
Dec 9, 2011$20.4M then
HNW client RAUM: no history
State-registered IARs (5.B.3): no history
Employees (5.A): no history
Private funds: no history
RAUM n/a over the last fiscal year
Practice profile
derived from the filing of Mar 30, 2012; every figure names its basis
RAUM per advisor
$1.4MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
unknownderivedindividual and HNW clients (5.D) over advisors
Average HNW client
unknownderivedHNW RAUM over HNW clients
Average account
$1.3MderivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
unknownderivedItem 5.A over advisors
Advisors per office
15.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
unknownderivedbetween the last two annual amendments
Advisor growth, one year
unknownderivedItem 5.B.3 between annual amendments
Client growth, one year
unknownderived
Compensation
percentage of assets, fixed feesreportedItem 5.E
Advisory activities
portfolio management for individuals, portfolio management for businesses and institutionsreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • is a broker-dealer (6.A.1)
  • is an insurance broker or agent (6.A.6)
Where the RAUM sits
Form ADV Item 5.D, latest filing
This filing has no Item 5.D breakdown (filings before 2017 reported ranges, not amounts).
Individual clients
n/areported
HNW clients
n/areported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
16reported
Financial planning clients
0reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUM, fixedreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
15 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
David Alexander MebiusCincinnati, OhMay 4, 201126 y0
Peter James NeroneChartered Financial ConsultantCincinnati, OhMay 26, 201137 y0
Scott Alan KramerCincinnati, OhJan 5, 201221 y0
Steven Raymond SchneiderCincinnati, OhOct 3, 201233 y0
Mark A BriedisCincinnati, OhOct 19, 201221 y1
Brian Jeffrey GoldbergCincinnati, Oh Aug 4, 201519 y3
Philip Andrew PoonoosamyUnited States, Il Jun 10, 201614 y0
Steven Robert KoechelerLouisville, Co Jun 16, 201617 y1
Keith Bradley SegerCincinnati, OhSep 6, 201619 y0
Stephen Van DykeCincinnati, OhAug 25, 201713 y0
Matthew Gordon SchmitzNaples, Fl Jun 3, 202016 y2
Matthew Todd RichCincinnati, OhAug 10, 202020 y0
Skylar Lauren BrownLittleton, Co Nov 19, 202119 y2
Brenda Renee HaasCincinnati, OhJan 24, 202317 y3
Amira Gail JibrineCincinnati, Oh Jun 12, 202413 y1
Advisor movement
1 left, 0 joined in 12 months
net -1 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 6.7% of current headcount1 left over 36 months
Left, latest
Joined, latest
Every departureEvery arrival
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • Mark Francis Muething · Clo/Vp/Dir/Seccontrol
    since 12/1993 · owns less than 5%
  • Peter James Nerone · President/Ceo/Cco/Aml Officer/Gp/Mp/Ctcontrol
    since 12/1996 · owns less than 5%
  • Athena Marie Purdon · Treasurer/Fin Opcontrol
    since 01/2011 · owns less than 5%
Entity owners
  • Great American Financial Resources, Inc. · Shareholder
    direct · owns 75% or more
  • Afc Holding Company · Shareholder
    indirect · owns 75% or more of American Financial Corporation
  • American Financial Corporation · Shareholder
    indirect · owns 75% or more of Great American Insurance Company
  • American Financial Group · Shareholder
    indirect · owns 75% or more of Afc Holding Company · public reporting company
  • Great American Insurance Company · Shareholder
    indirect · owns 75% or more of Great American Financial Resources, Inc.
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Cincinnati, Oh · principal1501
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
What changed
consecutive filings, newest first
  • Accounts · 18 to 16
    Dec 22, 2011 to Mar 30, 2012
  • Discretionary RAUM · $20.4M to $20.6M
    Dec 22, 2011 to Mar 30, 2012
  • RAUM · $20.4M to $20.6M
    Dec 22, 2011 to Mar 30, 2012
  • Advisory activities · 1 to 2
    Dec 9, 2011 to Dec 22, 2011
  • Assets in custody · 20437063.0 to unset
    Dec 9, 2011 to Dec 22, 2011
Signals
2 dated events
  • William Lucius Consolino left Great American Advisors, Inc. for Vanguard Advisers, Inc. (registered 2026-06-29)
    Jan 27, 2026 · Advisor changed firm · fact
  • Lucas Bray left Great American Advisors, Inc. for Fidelity Personal And Workplace Advisors (registered 2023-03-23)
    Feb 1, 2023 · Advisor changed firm · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Website
massmutualascend.com/mmalisreportedpublic record, Form ADV, Sep 18, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
RAUM per advisor
$1.4Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026