DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Ellenbecker Investment Group
Legal name Ellenbecker Investment Group, Inc.
Latest filing Mar 27, 2026
First filing on the tape Nov 10, 2014 · 34 filings
SEC status approved since Dec 2, 2014
RAUM
$2.1B
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
100%
$2.1B individuals and HNW
Advisors
20
registered through the firm on IAPD
RAUM per advisor
$103M
derived; firm RAUM over IAPD count
Employees
51
13 advisory (5.B.1)
Offices
2
beyond the principal office
Private funds
0
reported on Schedule D
History
34 filings and snapshots on the tape
RAUM$2.1B as of Mar 27, 2026
Mar 31, 2015$422M then
HNW client RAUM$1.5B as of Mar 27, 2026
Mar 7, 2018$364M then
State-registered IARs (5.B.3)18 as of Mar 27, 2026
Mar 31, 201510 then
Employees (5.A)51 as of Mar 27, 2026
Mar 31, 201525 then
Private funds: no history
RAUM +19% over the last fiscal year+18% a year over threeIARs 16 to 18
Practice profile
derived from the filing of Mar 27, 2026; every figure names its basis
Archetypes, each a printed rule
- HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
- RAUM per advisor
- $103MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 114derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.3MderivedHNW RAUM over HNW clients
- Average account
- $901,919derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 100%derivedof RAUM
- Institutional
- 0.1%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 2.5derivedItem 5.A over advisors
- Advisors per office
- 6.7derived3 offices incl. principal (1.F.5)
- RAUM growth, one year
- +19%derivedbetween the last two annual amendments
- Advisor growth, one year
- +13%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +6.2%derived
- Compensation
- percentage of assets, fixed fees, otherreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, selection of other advisers, publications, educational seminarsreportedItem 5.G
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$1.5B75%
- Individuals$514M25%
- Charitable organizations$2.7M0.1%
- Corporations and businesses$2.3M0.1%
- Individual clients
- 1,593reported
- HNW clients
- 684reported
- Pension plan clients
- 0reported
- Charitable clients
- 6reported
- Accounts
- 2,287reported
- Financial planning clients
- 101-250reported
- Wrap fee programs
- noreported
- Custody of client assets
- noreported
- Compensation
- % of AUM, fixedreported
- Class basis
- private_client_share=1.0 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
20 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Karen Jean Ellenbecker | Waukesha, Wi | Dec 2, 2014 | 40 y | 1 |
| Julie Ann Ellenbecker-LipskyCertified Financial Planner | Waukesha, Wi | Dec 2, 2014 | 29 y | 1 |
| Jean Ellen RangeCertified Financial Planner | Waukesha, Wi | Dec 4, 2014 | 26 y | 2 |
| Kristina Elizabeth SchnuckelCertified Financial Planner | Waukesha, Wi | Feb 13, 2015 | 17 y | 2 |
| Sandra Lynn Miller | Waukesha, Wi | Jul 14, 2015 | 11 y | 0 |
| Heather Kay Deaton | Waukesha, Wi | Jan 13, 2017 | 11 y | 0 |
| Courtney Jo Witthuhn | Waukesha, Wi | Jul 7, 2017 | 10 y | 0 |
| Katie Ann Murphy | Waukesha, Wi | Feb 22, 2019 | 18 y | 2 |
| Jamie C Williams | Waukesha, Wi | Aug 29, 2019 | 15 y | 2 |
| Tammy Lyn Niemann | Waukesha, Wi | Mar 20, 2023 | 19 y | 0 |
| Catherine Louise Watson | Waukesha, Wi | Jan 17, 2024 | 10 y | 1 |
| Alexis Lin Brown | Waukesha, Wi | Jan 17, 2024 | 18 y | 1 |
| Michele Brehm | Waukesha, Wi | Jun 6, 2024 | 14 y | 2 |
| Justin Bertzyk | Waukesha, Wi | Aug 14, 2025 | 13 y | 1 |
| Amy Jean BremmerCertified Financial Planner | Waukesha, Wi | Sep 21, 2025 | 16 y | 5 |
| Haley Fuhrmann | Waukesha, Wi | Oct 24, 2025 | 11 y | 1 |
| Isaac James Schroeder | Waukesha, Wi | Dec 12, 2025 | 18 y | 0 |
| Nikita A. KibardinCertified Financial Planner | Waukesha, Wi | Apr 1, 2026 | 13 y | 3 |
| Colin E Oquist | Waukesha, Wi | Jun 1, 2026 | 10 y | 0 |
| Benjamin L'EmpereurCertified Financial Planner | Waukesha, Wi | Jul 29, 2026 | 12 y | 2 |
Advisor movement
0 left, 4 joined in 12 months
net +4 in 12 months0 left in 90 days1 joined in 90 daysdeparture rate 0.0% of current headcount4 left over 36 months
Left, latest
- Cara Louise-Mccarthy Buchanan to Bedel Financial Consulting IncSep 4, 2025 · RIA to RIA
- Ryan John Lundeen to Robert W. Baird & Co. IncorporatedFeb 19, 2025 · RIA to RIA
- Brent L Adams to Independent Advisor Alliance, LLCOct 7, 2024 · RIA to RIA
- Kristina Amelia Alfini to Drake & Associates, LLCMar 6, 2024 · RIA to RIA
- Maureen Coogan Holsen to Avantax Advisory ServicesNov 1, 2021 · RIA to affiliated broker-dealer or bank
- Mark Alan Ziety to Wismed Financial, Inc.Sep 22, 2020 · RIA to a state-registered adviser
- Gabriela A Urquizo to Northwestern Mutual Investment Services,LLCJun 2, 2020 · Other
- Andy W Saeger to Bmo Harris Financial Advisors, IncApr 15, 2019 · RIA to affiliated broker-dealer or bank
- Wendy Sue Peperkorn to Wealthspire AdvisorsJan 17, 2018 · Other
- Lisa Eileen Dregne to Valmark Advisers, Inc.Nov 3, 2015 · Other
Joined, latest
- Benjamin L'Empereur from Madison PartnersJul 29, 2026 · RIA to RIA
- Nikita A. Kibardin from Madison PartnersApr 1, 2026 · RIA to RIA
- Haley Fuhrmann from Thrivent Investment Management Inc.Oct 24, 2025 · Affiliated broker-dealer or bank to independent RIA
- Amy Jean Bremmer from Annex Wealth Management, LLCSep 21, 2025 · RIA to RIA
- Justin Bertzyk from Johnson Wealth Inc.Aug 14, 2025 · RIA to RIA
- Michele Brehm from Northwestern Mutual Investment Services,LLCJun 6, 2024 · Other
- Alexis Lin Brown from Landaas & CompanyJan 17, 2024 · RIA to RIA
- Catherine Louise Watson from Wellment FinancialJan 17, 2024 · RIA to RIA
- Cara Louise-Mccarthy Buchanan from Robert W. Baird & Co. IncorporatedNov 8, 2023 · RIA to RIA
- Ryan John Lundeen from Annex Wealth Management, LLCMay 16, 2023 · RIA to RIA
- Maureen Coogan Holsen from EhlersSep 11, 2019 · Other
- Jamie C Williams from Wells Fargo AdvisorsAug 29, 2019 · Wirehouse to independent RIA
- Mark Alan Ziety from Shakespeare Wealth Management, LLCMay 31, 2019 · RIA to RIA
- Katie Ann Murphy from Russell InvestmentsFeb 22, 2019 · Other
- Andy W Saeger from Charles Schwab & Co., Inc.Nov 21, 2018 · Affiliated broker-dealer or bank to independent RIA
Teams: two or more advisors moving together within fourteen days, from one state
- 4 joined from Sii Investments, Inc.Apr 1, 2015 · Pewaukee, Wi
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Ann Julie Ellenbecker-Lipsky · President And Chief Executive Officercontrolsince 06/2014 · owns 25% to 50%
- Jean Karen Ellenbecker · Founder, Secretary And Treasurercontrolsince 06/2014 · owns 75% or more
- Lynn Heather Hipke · Chief Financial Officercontrolsince 06/2023 · owns less than 5%
- Lee Michele Pawlak · Chief Compliance Officer & Director Of Business Servicescontrolsince 03/2023 · owns less than 5%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Waukesha, Wi · principal | 20 | 6 | 0 |
Offices
Schedule D 1.F, the 25 largest
- Whitefish Bay, WI16 employees
- Bonita Springs, FL2 employees
ADV anomalies
1 against comparable advisers; where to look, not conclusions
- control person changedChange between filings · filing Mar 27, 2026HIPKE, HEATHER, LYNN (CHIEF FINANCIAL OFFICER) left Schedule A between the filings of 2024-03-11 and 2026-03-27peers: independent wealth managers, $1B to $5B (1,362)
What changed
consecutive filings, newest first
- Accounts · 2,152 to 2,287Jan 23, 2026 to Mar 27, 2026
- Charity clients · 3 to 6Jan 23, 2026 to Mar 27, 2026
- Corporate clients · 5 to 0Jan 23, 2026 to Mar 27, 2026
- HNW clients · 581 to 684Jan 23, 2026 to Mar 27, 2026
- Individual clients · 1,563 to 1,593Jan 23, 2026 to Mar 27, 2026
- Employees · 42 to 51Jan 23, 2026 to Mar 27, 2026
- Financial planning clients · 251-500 to 101-250Jan 23, 2026 to Mar 27, 2026
- State-registered IARs · 16 to 18Jan 23, 2026 to Mar 27, 2026
- Discretionary RAUM · $1.7B to $2.1BJan 23, 2026 to Mar 27, 2026
- HNW RAUM · $1.2B to $1.5BJan 23, 2026 to Mar 27, 2026
- Individual RAUM · $489M to $514MJan 23, 2026 to Mar 27, 2026
- Non-discretionary RAUM · $726,286 to $2.0MJan 23, 2026 to Mar 27, 2026
- RAUM · $1.7B to $2.1BJan 23, 2026 to Mar 27, 2026
- Accounts · 2,060 to 2,152Jan 17, 2025 to Mar 25, 2025
- Charity clients · 13 to 3Jan 17, 2025 to Mar 25, 2025
- Corporate clients · 0 to 5Jan 17, 2025 to Mar 25, 2025
- HNW clients · 497 to 581Jan 17, 2025 to Mar 25, 2025
- Individual clients · 1,550 to 1,563Jan 17, 2025 to Mar 25, 2025
- Employees · 39 to 42Jan 17, 2025 to Mar 25, 2025
- Financial planning clients · 251-500 to 251-500Jan 17, 2025 to Mar 25, 2025
- Discretionary RAUM · $1.5B to $1.7BJan 17, 2025 to Mar 25, 2025
- HNW RAUM · $1.0B to $1.2BJan 17, 2025 to Mar 25, 2025
- Individual RAUM · $468M to $489MJan 17, 2025 to Mar 25, 2025
- Non-discretionary RAUM · $492,850 to $726,286Jan 17, 2025 to Mar 25, 2025
- RAUM · $1.5B to $1.7BJan 17, 2025 to Mar 25, 2025
- Related insurance company · false to trueJan 17, 2025 to Mar 25, 2025
- Accounts · 1,959 to 2,060Aug 31, 2023 to Mar 11, 2024
- Advisory employees · 11 to 13Aug 31, 2023 to Mar 11, 2024
- Advisory activities · 6 to 5Aug 31, 2023 to Mar 11, 2024
- Charity clients · 11 to 13Aug 31, 2023 to Mar 11, 2024
- HNW clients · 401 to 497Aug 31, 2023 to Mar 11, 2024
- Individual clients · 1,524 to 1,550Aug 31, 2023 to Mar 11, 2024
- Employees · 34 to 39Aug 31, 2023 to Mar 11, 2024
- Financial planning clients · More than 500 to 251-500Aug 31, 2023 to Mar 11, 2024
- State-registered IARs · 11 to 16Aug 31, 2023 to Mar 11, 2024
- Discretionary RAUM · $1.2B to $1.5BAug 31, 2023 to Mar 11, 2024
- HNW RAUM · $781M to $1.0BAug 31, 2023 to Mar 11, 2024
- Individual RAUM · $468M to $468MAug 31, 2023 to Mar 11, 2024
- Non-discretionary RAUM · $10.1M to $492,850Aug 31, 2023 to Mar 11, 2024
- RAUM · $1.3B to $1.5BAug 31, 2023 to Mar 11, 2024
Signals
11 dated events
- Cara Louise-Mccarthy Buchanan left Ellenbecker Investment Group for Bedel Financial Consulting Inc (registered 2025-12-05)Sep 4, 2025 · Advisor changed firm · fact
- Ryan John Lundeen left Ellenbecker Investment Group for Robert W. Baird & Co. Incorporated (registered 2026-06-01)Feb 19, 2025 · Advisor changed firm · fact
- Brent L Adams left Ellenbecker Investment Group for Independent Advisor Alliance, Llc (registered 2025-01-28)Oct 7, 2024 · Advisor changed firm · fact
- Lee Michele Pawlak (Chief Compliance Officer & Director Of Business Services) appeared on Schedule A of Ellenbecker Investment GroupMar 11, 2024 · Control person joined · fact
- Lynn Heather Hipke (Chief Financial Officer) appeared on Schedule A of Ellenbecker Investment GroupMar 11, 2024 · Control person joined · fact
- Kristina Amelia Alfini left Ellenbecker Investment Group for Drake & Associates, Llc (registered 2026-06-15)Mar 6, 2024 · Advisor changed firm · fact
- William Brett Engelking (Director Of Business Operations And Cco) no longer on Schedule A of Ellenbecker Investment Group (listed 2021-09-13, absent 2021-10-25)Oct 25, 2021 · Control person left · inference
- Ellenbecker Investment Group reported RAUM $948.7M, up 33% from $712.2M (2019-02-26 to 2020-03-03)Mar 3, 2020 · RAUM change · derived
- William Brett Engelking (Director Of Business Operations And Cco) appeared on Schedule A of Ellenbecker Investment GroupFeb 26, 2019 · Control person joined · fact
- Ellenbecker Investment Group reported RAUM $704.1M, up 30% from $540.7M (2018-01-31 to 2018-03-07)Mar 7, 2018 · RAUM change · derived
- Ellenbecker Investment Group filed its initial SEC registration (Form ADV)Nov 10, 2014 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Firm profile
- LINKEDIN.COM/COMPANY/ELLENBECKER-INVESTMENT-GROUPreportedpublic record, Form ADV, Sep 18, 2026
- Website
- MPC.CASTOS.COMreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 262-691-3200reportedpublic record, Form ADV, Mar 27, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $103Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026