DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Landaas & Company
Legal name Landaas & Company, LLC
Latest filing Mar 30, 2026
First filing on the tape Jan 24, 2012 · 43 filings
SEC status approved since Oct 25, 1993
RAUM
$1.9B
reported, Item 5.F
Discretionary
99%
of RAUM
Private clients
99%
$1.9B individuals and HNW
Advisors
20
registered through the firm on IAPD
RAUM per advisor
$96.3M
derived; firm RAUM over IAPD count
Employees
27
21 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
43 filings and snapshots on the tape
RAUM$1.9B as of Mar 30, 2026
Jan 24, 2012$179M then
HNW client RAUM$1.4B as of Mar 30, 2026
Mar 29, 2018$563M then
State-registered IARs (5.B.3)21 as of Mar 30, 2026
Jan 24, 20120 then
Employees (5.A)27 as of Mar 30, 2026
Feb 1, 201320 then
Private funds: no history
RAUM +12% over the last fiscal year+13% a year over threeIARs 21 to 21
Practice profile
derived from the filing of Mar 30, 2026; every figure names its basis
Archetypes, each a printed rule
- Broker-dealer affiliated · Item 7.A.1 (broker-dealer affiliate) and at least 50 registered representatives (Item 5.B.2), or the adviser is itself a broker-dealer (6.A.1)
- HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
- Independent boutique · a wealth manager with no broker-dealer, bank or insurance affiliate, 2 to 25 advisors, one to three offices, no public reporting company control
- Planning-led practice · financial planning activity (5.G.1), at least 100 financial planning clients (5.H), and hourly, fixed or subscription compensation (5.E)
- RAUM per advisor
- $96.3MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 90derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.3MderivedHNW RAUM over HNW clients
- Average account
- $470,129derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 99%derivedof RAUM
- Institutional
- 0.5%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.4derivedItem 5.A over advisors
- Advisors per office
- 20.0derived1 offices incl. principal (1.F.5)
- RAUM growth, one year
- +12%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +1.9%derived
- Compensation
- percentage of assets, hourly, commissionsreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, portfolio management for businesses and institutions, otherreportedItem 5.G
- Financial planning clients
- 2,000reportedItem 5.H
- Custody
- $1.9B, 1,804 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- is a broker-dealer (6.A.1)
- is an insurance broker or agent (6.A.6)
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$1.4B74%
- Individuals$490M25%
- Charitable organizations$9.4M0.5%
- Corporations and businesses$612,4110.0%
- Individual clients
- 1,183reported
- HNW clients
- 617reported
- Pension plan clients
- 0reported
- Charitable clients
- 3reported
- Accounts
- 4,098reported
- Financial planning clients
- 2,000reported
- Wrap fee programs
- noreported
- Custody of client assets
- $1.9B for 1,804 clientsreported
- Compensation
- % of AUM, hourly, commissionsreported
- Class basis
- private_client_share=0.99 fund_share=0.0 institutional_share=0.0 related_bd=false related_bank=false bd_reps=22.0derived
Advisors registered through the firm
20 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Robert William Landaas | Milwaukee, Wi | Mar 23, 2000 | 37 y | 0 |
| Arthur Stanley RothschildCertified Financial Planner | Milwaukee, Wi | Mar 23, 2000 | 34 y | 0 |
| Steven Robert Giles | Milwaukee, Wi | Sep 22, 2000 | 25 y | 0 |
| Linda R Hager | Milwaukee, Wi | Feb 5, 2002 | 27 y | 0 |
| Adam James Baley | Milwaukee, Wi | Sep 25, 2006 | 24 y | 0 |
| David George Sandstrom | Milwaukee, Wi | Feb 11, 2013 | 13 y | 0 |
| Thomas Michael Pappenfus | New Berlin, Wi | Apr 29, 2013 | 19 y | 2 |
| Michael D Hoelzl | Milwaukee, Wi | Jun 27, 2014 | 14 y | 0 |
| Kendall T Bauer | Milwaukee, Wi | Feb 12, 2015 | 12 y | 0 |
| Kyle Arthur Tetting | Milwaukee, Wi | Aug 13, 2018 | 20 y | 0 |
| Lauren Elizabeth Neese | Milwaukee, Wi | May 17, 2021 | 15 y | 0 |
| Robyn T Abel | Milwaukee, Wi | Oct 19, 2022 | 10 y | 1 |
| John Joseph Sandstrom | Milwaukee, Wi | Nov 20, 2022 | 10 y | 0 |
| Thomas Booth | Milwaukee, Wi | Apr 13, 2023 | 13 y | 1 |
| Blake Anthony Miller | Milwaukee, Wi | Feb 19, 2024 | 16 y | 0 |
| Jack Gloss | Milwaukee, Wi | Mar 13, 2024 | 10 y | 2 |
| Ryan Douglas Hoffman | Milwaukee, Wi | Sep 24, 2024 | 12 y | 0 |
| Patrice E Gentile | Milwaukee, Wi | Nov 20, 2024 | 12 y | 0 |
| Colin Mullen | Milwaukee, Wi | Aug 21, 2026 | 12 y | 0 |
| Zoe Elizabeth Shanaver | Milwaukee, Wi | Sep 1, 2026 | 10 y | 0 |
Advisor movement
2 left, 0 joined in 12 months
net -2 in 12 months0 left in 90 days0 joined in 90 daysdeparture rate 10% of current headcount3 left over 36 months
Left, latest
- Nicole Marie Eirich to Morgan StanleyFeb 11, 2026 · RIA to wirehouse
- Jacob Robert Sheaf to Oarsman Capital, IncJan 5, 2026 · RIA to RIA
- Alexis Lin Brown to Ellenbecker Investment GroupJan 23, 2024 · RIA to RIA
- Lisa Ann Lewitzke to Cetera Investment Advisers LLCMar 31, 2023 · RIA to affiliated broker-dealer or bank
- Paige Margaret Radke to J.P. Morgan Securities LLCFeb 27, 2023 · RIA to wirehouse
- Wendy Ann Citko to Intrua FinancialOct 17, 2022 · RIA to RIA
- Christopher Alan Evers to Operose Advisors LLCJul 27, 2022 · RIA to RIA
- Patrick James Weyer to Diversified Management IncAug 28, 2020 · RIA to RIA
- Paul Gerard Coldagelli to Raymond James Financial Services Advisors, IncApr 28, 2014 · Other
- Nelson Stuart Weine to Questar Asset Management, Inc.Nov 6, 2013 · Other
- Kristina Elizabeth Schnuckel to Sii Investments, Inc.Jun 14, 2013 · Other
- Elizabeth Lynn Baldwin to J.P. Morgan Securities LLCAug 19, 2009 · Other
Joined, latest
- Jacob Robert Sheaf from Cain, Watters & Associates, LLCOct 2, 2024 · RIA to RIA
- Jack Gloss from Allspring Funds Management, LLCMar 13, 2024 · Other
- Nicole Marie Eirich from Robert W. Baird & Co. IncorporatedAug 30, 2023 · RIA to RIA
- Thomas Booth from Equitable Advisors, LLCApr 13, 2023 · Affiliated broker-dealer or bank to independent RIA
- Robyn T Abel from Robert W. Baird & Co. IncorporatedOct 19, 2022 · RIA to RIA
- Patrick James Weyer from Ssn Advisory, Inc.May 1, 2018 · Affiliated broker-dealer or bank to independent RIA
- Wendy Ann Citko from Allspring Funds Management, LLCJul 16, 2013 · Other
- Thomas Michael Pappenfus from Chase Investment Services Corp.Apr 29, 2013 · Other
- Elizabeth Lynn Baldwin from Russell InvestmentsJun 10, 2008 · Other
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- Robert William Landaas · Chairman And Ceocontrolsince 01/2019 · owns less than 5%
- Lauren Elizabeth Neese · Membercontrolsince 09/2019 · owns 25% to 50%
- Reuben Tait Neese · Membercontrolsince 09/2019 · owns 25% to 50%
- Kyle Arthur Tetting · Presidentcontrolsince 09/2019 · owns 5% to 10%
- Robert William Landaas · Membercontrolsince 03/2019 · owns 75% or more of Rwl Holdings, Inc.
- Gery Joseph Sadzewicz · Chief Compliance Officersince 07/2021 · owns less than 5%
- Thomas Edward Shea · Finopsince 07/2021 · owns less than 5%
Entity owners
- Rwl Holdings, Inc. · Memberdirect · owns 25% to 50%
Related persons
Schedule D 7.A
No related person reported.
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Milwaukee, Wi · principal | 20 | 2 | 2 |
Offices
Schedule D 1.F, the 25 largest
No branch office listed.
ADV anomalies
2 against comparable advisers; where to look, not conclusions
- control person changedChange between filings · filing Mar 30, 2026LANDAAS, ROBERT WILLIAM (MEMBER) left Schedule A between the filings of 2024-03-27 and 2026-03-30peers: independent wealth managers, $1B to $5B (1,362)
- compensation changedChange between filings · filing Mar 30, 2026commissions (Item 5.E.5): no on the filing of 2025-12-16, yes on the filing of 2026-03-30peers: independent wealth managers, $1B to $5B (1,362)
What changed
consecutive filings, newest first
- Accounts · 4,030 to 4,098Dec 16, 2025 to Mar 30, 2026
- HNW clients · 541 to 617Dec 16, 2025 to Mar 30, 2026
- Individual clients · 1,226 to 1,183Dec 16, 2025 to Mar 30, 2026
- Commission compensation · false to trueDec 16, 2025 to Mar 30, 2026
- Assets in custody · $1.7B to $1.9BDec 16, 2025 to Mar 30, 2026
- Employees · 25 to 27Dec 16, 2025 to Mar 30, 2026
- Discretionary RAUM · $1.7B to $1.9BDec 16, 2025 to Mar 30, 2026
- HNW RAUM · $1.2B to $1.4BDec 16, 2025 to Mar 30, 2026
- Individual RAUM · $510M to $490MDec 16, 2025 to Mar 30, 2026
- Non-discretionary RAUM · $32.3M to $28.4MDec 16, 2025 to Mar 30, 2026
- RAUM · $1.7B to $1.9BDec 16, 2025 to Mar 30, 2026
- Financial planning clients · More than 500 to More than 500Mar 31, 2025 to Jun 16, 2025
- Accounts · 4,070 to 4,030Nov 6, 2024 to Mar 31, 2025
- Advisory employees · 16 to 21Nov 6, 2024 to Mar 31, 2025
- BD registered reps · 17 to 22Nov 6, 2024 to Mar 31, 2025
- Charity clients · unset to 3.0Nov 6, 2024 to Mar 31, 2025
- Corporate clients · unset to 1.0Nov 6, 2024 to Mar 31, 2025
- HNW clients · 462 to 541Nov 6, 2024 to Mar 31, 2025
- Individual clients · 1,275 to 1,226Nov 6, 2024 to Mar 31, 2025
- Assets in custody · $1.5B to $1.7BNov 6, 2024 to Mar 31, 2025
- Employees · 26 to 25Nov 6, 2024 to Mar 31, 2025
- State-registered IARs · 16 to 21Nov 6, 2024 to Mar 31, 2025
- Legal name · LANDAAS & COMPANY to LANDAAS & COMPANY, LLCNov 6, 2024 to Mar 31, 2025
- Discretionary RAUM · $1.5B to $1.7BNov 6, 2024 to Mar 31, 2025
- HNW RAUM · $1.0B to $1.2BNov 6, 2024 to Mar 31, 2025
- Individual RAUM · $508M to $510MNov 6, 2024 to Mar 31, 2025
- Non-discretionary RAUM · $24.4M to $32.3MNov 6, 2024 to Mar 31, 2025
- RAUM · $1.5B to $1.7BNov 6, 2024 to Mar 31, 2025
- Accounts · 3,892 to 4,070Oct 26, 2023 to Mar 27, 2024
- Advisory employees · 19 to 16Oct 26, 2023 to Mar 27, 2024
- Advisory activities · 3 to 4Oct 26, 2023 to Mar 27, 2024
- BD registered reps · 19 to 17Oct 26, 2023 to Mar 27, 2024
- HNW clients · 704 to 462Oct 26, 2023 to Mar 27, 2024
- Individual clients · 1,024 to 1,275Oct 26, 2023 to Mar 27, 2024
- Assets in custody · $1.3B to $1.5BOct 26, 2023 to Mar 27, 2024
- Employees · 29 to 26Oct 26, 2023 to Mar 27, 2024
- State-registered IARs · 18 to 16Oct 26, 2023 to Mar 27, 2024
- Discretionary RAUM · $1.2B to $1.5BOct 26, 2023 to Mar 27, 2024
- HNW RAUM · $1.0B to $1.0BOct 26, 2023 to Mar 27, 2024
- Individual RAUM · $313M to $508MOct 26, 2023 to Mar 27, 2024
Signals
12 dated events
- Nicole Marie Eirich left Landaas & Company for Morgan Stanley (registered 2026-04-02)Feb 11, 2026 · Advisor changed firm · fact
- Jacob Robert Sheaf left Landaas & Company for Oarsman Capital, Inc (registered 2026-01-15)Jan 5, 2026 · Advisor changed firm · fact
- Alexis Lin Brown left Landaas & Company for Ellenbecker Investment Group (registered 2024-01-17)Jan 23, 2024 · Advisor changed firm · fact
- Lisa Ann Lewitzke left Landaas & Company for Cetera Investment Advisers Llc (registered 2023-06-29)Mar 31, 2023 · Advisor changed firm · fact
- Paige Margaret Radke left Landaas & Company for J.P. Morgan Securities Llc (registered 2023-04-18)Feb 27, 2023 · Advisor changed firm · fact
- Wendy Ann Citko left Landaas & Company for Intrua Financial (registered 2023-11-27)Oct 17, 2022 · Advisor changed firm · fact
- Christopher Alan Evers left Landaas & Company for Operose Advisors Llc (registered 2025-01-01)Jul 27, 2022 · Advisor changed firm · fact
- Landaas & Company reported RAUM $1.2B, up 25% from $980.8M (2019-12-19 to 2020-03-09)Mar 9, 2020 · RAUM change · derived
- Reuben Neese (Member) appeared on Schedule A of Landaas & CompanySep 10, 2019 · Control person joined · fact
- Jean Carol Baley (Senior Vice President, Chief Compliance Officer And Municipal Securities Principal) no longer on Schedule A of Landaas & Company (listed 2019-04-25, absent 2019-05-10)May 10, 2019 · Control person left · inference
- Landaas & Company reported succeeding to the business of Another Adviser (Form ADV Item 4)Mar 28, 2019 · Succession (Item 4) · fact
- Brian Donald Kilb (President And Chief Operating Officer) no longer on Schedule A of Landaas & Company (listed 2018-12-21, absent 2019-03-28)Mar 28, 2019 · Control person left · inference
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business phone
- 414-223-1099reportedpublished by the firm, firm site, Sep 17, 2026
- Business phone
- 800-236-1096reportedpublished by the firm, firm site, Sep 17, 2026
- Firm profile
- linkedin.com/company/landaas-&-companyreportedpublic record, Form ADV, Sep 18, 2026
- Website
- LANDAAS.COMreportedpublic record, Form ADV, Sep 18, 2026
- Principal office phone
- 414-223-1099reportedpublic record, Form ADV, Mar 30, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $96.3Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026